Disruptors17 Kesä 2018

Aston Merrygold: Rob Interviews with Global Pop Star from JLS [Business, mindset, entrepreneur, disruptors]

Interview with Aston Merrygold, former member of JLS, one of the biggest ever boy bands with 10,000,000 records sold. Aston’s since been a judge on a dance talent show and appeared on Strictly Come Dancing. He’s appeared in adverts for Coca-Cola, Samsung and Tesco. Rob’s met with Aston at his dance studio in Vauxhall to discuss success, wealth, leveraging social media, reinventing your career and dealing with the business side of celebrity. KEY TAKEAWAYS You’re now pursuing a career as a solo artist, that must be different to working with your bandmates. I bet there’s upsides and downsides, do you want to talk about that Aston? Yeah, I guess the only real difference is the social. you'd be in a room with your friends, business partners, having a heated business discussion, everyone's got their own ideas and nothing ever arrives to arguments or blows, but from an outside perspective it can be quite awkward. It looks like we're going at each other, but that's just the passion. Now on my own, it's my way or the highway. I prefer it that way, 100%! I'm so thankful to the rest of the guys and my team, but now being on my own I can finally be myself and express myself fully, not contribute 25% to a four-piece. How do you want to be known and remembered, Aston? Well, I want to be remembered as one of the greats, and I think if you don't want that, then you're in the wrong industry. If I could have an eighth, a third or a slice of something someone like Michael Jackson had or Justin Timberlake, more recently. If I could get a slice of their success, I'd be more than happy! Music or dance specifically, or the fusion of both, Aston? Do you know what? I think it's just entertainment. People ask me what I do for a living, and I tell them entertainment. It's everything, music, from a writing perspective, from a performance perspective, dance-wise, acting, everything. I love everything to do with this industry. Working with business partners, sometimes that passion can overflow, sometimes you can fall out, how did you and your band learn to deal with and overcome that? To be honest, I don't know why, we just did! There was no learning process. As individuals we just wanted to fight the good fight. We would put it to each other like, "If we do this we could be here, if we do that we could be there..." It was all about where we needed to be. What was best for us as a collective. I was the youngest of the four so I tended not to take things as seriously, when it came to the business aspect I was more than happy to give my opinion and not back down, but ultimately I thought that was why we outsourced, hiring business managers, administrators and consultants, to make those decisions on our behalf. How much of it was agents and labels telling you what to do and how much of it was you saying, "Wait a minute, we want to do this." Well, I'd say about 50\50. We were trusted with our opinions which was great. There were times when we trusted the label, sometimes great, sometimes not so great. Just the way of the industry. Sometimes our hits which we didn't think would succeed were massive and other times the releases we thought would be huge just didn't hit the mark. Luck of the draw, half the time. We would have to trust our lives to these people and we had a great run, I think I can speak on behalf of myself and the boys when I say it was the best thing we'd ever done. So, from your position, why do you guys feel like you moved on? I think it was the perfect turn, I'm still in JLS, I'm always going to be in JLS, but we were young when we entered the industry, then we got our break. We're all now in our mid 20's, we've already had a fantastic career, we have time to pursue other dreams! Five albums take a lot of time, there's been a lot of tours and it was the thought of signing the deal for another five albums and being contracted all over again. Now we're all starting families, it seemed to us that we were at the top of our game, didn't want to overstay our welcome and then if we're welcome back then we're welcome back! We're more than happy with where JLS left.Was it scary, leaving the industry to try other things? Hell yeah! It was so scary, because I'd been cocooned. For the last 7/8 years I'd lived by the diary, having cars pick me up at certain times to take me to meetings and events at certain times. From life being handled by every aspect to getting the reigns back to my own life was definitely scary, but I was free. I got to start again with all the knowledge and wisdom of the industry which I didn't have before, it was a rush! You seem totally laid back about transitioning career and going from being massive to starting from scratch, Aston. What would you say to people who aren't as laid back as you and they're scared? Well, you can look at fear one or two ways; it can over could you and make you introverted, or you can take it upon yourself and admit it's scary. There's a difference jumping out of a plane with a parachute and without one. Regardless of whether you have one or not, it's scary. Jumping without one, it'll only ever end one way, with one you still have a safety net which may not work but at least you confront it and take it head on. Nowadays on Social Media you can be absolutely killed. One wrong remark or faux-pas and that could be your career done within a matter of hours, regardless of what's happened. It's as cut-throat as that. Once you realise and know that, life won't be so stressful! You might as well just be like, "Alright, well I'll try again." Is that faith? Is that belief in yourself? Is that confidence? Is that accepting of your industry and career and how it can be or is it all of those, Aston? It's all of them, it has to be. Sometimes I can see the bad sides of all those things within the industry and think you can be too confident. You might as well be naked on stage and say, "There you go, judge away." Has the industry changed you? Yeah, definitely. I used to go out with my mates from uni, early twenties, same as everyone else. The only difference was that I was I had money so we could really enjoy ourselves and the media perceived me to be showing off. What else would you be doing on a weekend with your friends from uni at that age, going out every night obviously! Do I have work tomorrow? Yeah of course, but I'm fine! So you've talked about these glass ceilings to smash through, what's your glass ceiling and how're you going to smash through it? The next glass ceiling is just getting music out there. Letting people know that I'm a solo artist now. Not many people know it. Music's based mainly online now, it's ever-changing and you can so quickly and easily get lost. It's me having the courage to step back and take a harder look at it and evaluating how I want to approach it. At first I was like, "Yeah I want to chuck anything out and do whatever." Whereas now I'm like, "Now I have to chuck it out in the right way." Do you think some of the purists struggle with how fast music and content are changing? Yes! I had a meeting the other day with a great friend of mine who works for a label and he got pissed off with me for talking on my phone. He said, "Stop talking, I've heard your stuff, let people hear it and decide!" Get your content out there. Whether 10 people here it or 10,000,000 people hear it, you'll effect change. People think they should wait for the perfect time but there is not perfect time. It's ever-changing, so fast paced! People are now starting to put their own truth out to the world. Podcasts, YouTube, Social Media, etc. People want honesty, but you're damned if you do and damned if you don't if when for example your niche is writing sad songs and you decide to write a happy one, some of your followers may disapprove but at least you're being authentic. Too often we aim to please everybody and don't want to be judged too harshly. A lot of people are really intrigued about the business side of your career, did you show an interest in that or did you just want to go and do entertainment? At first, I was definitely happy-go-lucky, thinking business was cool but then I'd get invited to an accounting meeting and I'd think, "Perfect..." Then the taxes came and I wanted to know who was taking my money! As it went on I wondered why hadn't they taught me about this at school? All these avenues and options, I don't know why it took me to reach a certain age for it to click. In the early stages money was coming in thick and fast, unreal! First I was partying, then I wanted to buy a house, then the business aspect start to get more real. Then I started to analyse why the volume of gigs in the first part of the year was more than the third part of the year, etc. I started to realise there was a business cycle behind it all. A preparation period, a release period, etc. A template every artist follows. People are launching from yesterday. "I'm gonna be in the studio tomorrow, everyone out there, check out this song that I posted last night." The rule book's been thrown out the window! Slade wrote a Christmas number one 40 years ago and they're still milking £500,000 per year from it! Cristiano Ronaldo gets €300,000 per tweet if he does a brand endorsement. There's some downsides to Social Media but if you want to set up a business or be an artist or creative, surely it's gotta be the best time in history?! You get a small tripod for £5, set your camera up, start singing or dancing or whatever and start selling products! Have you embraced all the Social Media, are you quite active? Instagram and visual things I love, things like Twitter, not so much. For me, Twitter's maybe 90% negative and 10% positive. You get a lot of opinions when people post music but aren't ready to perform in front of large crowds of people. You want to be true to your art and your work and you could spend 30 years crafting your work, never be perfect, get still always be judged by purist critics. Social Media today, you can dictate the terms. If you like the comments, get involved. If you hate it, turn it off, if you're an introvert you can do a podcast because nobody can see your face! There's ways around it now, there's lanes, avenues, ways people can really express themselves. Building multiple streams of income and making hay while the sun shines. I've seen a lot a lot of people who've become very successful and then relaxed. You never know when there could be another recession. In your world Aston, you can be the best and then you can be gone. Do you think about building income streams, having multiple business interest endorsements? What are your thoughts on streams of income and making hay while the sun shines? I'm 110% up for building these streams of income. As an artist I choose when I get paid. If I don't want to get paid, I don't go out and work. It doesn't work for me. You're never too successful! There's always bills to pay and people to provide for. We're sitting in one of my avenues now. There's always a bigger picture. I'd like ten of these, dotted around the country, dotted around the world. You've got a business partner in this venture. How important is having that business partner, what benefit have you got? It's nice to always have the other perspective, coming from a band it's nice to bounce ideas. At the same time, when I'm touring, I need someone to hold down the fort. If something comes up within the business which I can't handle straight away, he can handle that. It's nice having a business partner that's totally on your wavelength. Gold dust! People say you shouldn't go into business with friends. I say life's too short to go into business with people purely for commercial benefit and not enjoy your time together, especially if you succeed. Surely, you'd want to succeed with your friends and people you care about?! If they're true friends, you'll never run into any worries. They'll all eventually show their true colours. The best advice you've ever received, if you can remember it? From Seal, actually. One of the greats. He told me, "Enjoy it." Regardless of whether you're performing in front of 50 people at a local concert or 50,000 in an arena, enjoy it. We're all rushing everything we ever do, so slow down, soak it up. Worst advice? Honestly, I've never had bad advice. If I've ever had advice which didn't go according to plan, I'd learn from it, which would be invaluable anyway. Going against my gut always bites me. A myth about the industry or a celebrity or someone in the media which most people don't know about? When you get £1,000,000 you don't actually get £1,000,000! Why didn't they teach you in school that if you're an employee, when you get paid, you lose 40% to tax?! Management, agents, staff, whomever it may be, they all get a slice too. So once all of the overheads are cleared you're left with around £200,000/£300,000... Don't ever believe the newspapers! If I did six or seven of those gigs, then I'd be looking at earning that kind of money. Anything you strongly believe in the world that you'd like to change and put your stamp on? The Social Media is such a curse and such a blessing at the same time. People use it for so much good but at the same time you have to filter through so much rubbish and negativity to find any scrap of it. I'd like to put more filters and choice for people. The theme that's emerged in this interview is that there's two sides to this reality. Social media is a bit negative, but we can put our products and content out to the world in five minutes. Celebrity's all good or celebrity's all bad... There's a choice. You can always choose how you look at things and approach them. What does the word disruptive mean to you? Now? A four-and-a-half-month old baby screaming at 2am! Personally, for me being disruptive is probably more of a good thing. Music is always disrupting the airways and people's vision and hears. Music that disrupts popular, conventional music creates its own undefined genre. I enjoy proving that there aren't any rules! BEST MOMENTS The best thing about building a dance studio underneath a railway bridge is that there’s no sound restrictions, so if clients want to have their music playing at top volume, they can. It's good that clients hear music going on when they arrive, if it was silent then it'd feel like something was wrong. The smell adds to it too! I never felt the need to push buttons. If someone was feeling a bit tender over a business decision or something similar, I'd tend to back off and give them some time and space. There's no ceiling. Every ceiling you see is made of glass and if you don't smash through it then you're going to get stuck. I'm going to invest in myself instead of waiting for years for the knock on the door from the big label. Everybody's putting their stuff out through their own means. That one bad review out of the 1,000 decent ones really doesn't matter! Don't fixate on it. If I sit out home all day, doing nothing, it's not long before the phone stops ringing. I have to go out, make myself known, do shows, take appointments, etc. because if I don't do it now then my family will be in trouble. Focus yourself on what you've got, not what you've not got. I realised Social Media was a daily thing. Instagram, Twitter, people wanted to see all of you, not just the music. Sometimes I would grow my hair for campaigns, sometimes you'd see a yearly cycle within a day! As you said, happiness is a choice. Now it feels like, well that's just common sense, why would I not want to be happy? It's quite alluring and tempting, the gossip, the bad news, it's an attractive thing for some people. When my little boy came along, I thought he needs everything I didn't have when I was growing up, regardless of whether I can buy it right now or not. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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RANT! 5 MASSIVE Business Myths (Breaking my Silence) [Business, mindset, entrepreneur, disruptors]

Have you ever been told that to be successful in business you must at first ‘get on the tools yourself?’ Today Rob discusses why this advice can be harmful to those entrepreneurs with a big vision. Learn today why leveraging and outsourcing tasks to others can help your business grown, how hiring a project manager to complete jobs you cannot allow you to focus on income-generating tasks and why ‘getting on the tools’ can only allow you to focus on one job at a time. KEY TAKEAWAYS Some people believe that to develop a project and be successful in your business then you need to get on the tools yourself. By this logic, you would not be able to outsource tasks unless you were fully trained in them already. This could potentially be harmful to any investment opportunities. Often as an entrepreneur, you will believe that nobody can do the job better than you can and you will feel the need to have full control over everything in your business. However, full control often means you cannot grow, focus on your vision and building a team around you. Learn to work smart not hard. A common problem many entrepreneurs face is that they get addicted to business. They see business and hard work as a badge of honour. You need to focus on your key result areas and income-generating tasks. Pick the tasks that are the most important and prioritise them first. Value your time and maximise the return on time invested. You need to learn to take a step back from your business and have a helicopter view of your company. Instead of doing everything yourself, hire a project manager. If you get on the ‘tools’ yourself, you can only do one task at a time. You don’t need to have done the ‘tools’ yourself to have them as part of your business strategy. Leveraging tasks out will allow your business to grow much quicker. There will be people who are specialised in their respective areas who can complete tasks better than you. By leveraging these tasks out to them, you will be able to build a team and a culture. If you want to go fast go alone but if you want to go far go together. BEST MOMENTS “Be careful where you take your advice from.” “You do not need to hustle and grind for 14 hours a day for 10 years to become an overnight success” “Do not confuse being busy, with being productive.” “There is too much free advice, which is worth every penny, from people who have not been there and done it.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

9 Joulu 202024min

Steve Lansdown: Bedroom Investor to Billionaire Boardroom | Hargreaves Lansdown Founder [Business, mindset, entrepreneur, disruptors]

Listen in to the story you’ve never heard about the UK’s leading investment platform managing the savings and investments of over 1.3 million clients as Rob interviews billionaire founder, entrepreneur and investor of FTSE 100 company Hargreaves Lansdown, Steven Lansdown. Together they discuss what it takes to build a business, the secret to longevity and the mindset you need to be an entrepreneur. KEY TAKEAWAYS Hargreaves Lansdown is the UK's leading savings and investment platform. Founded in 1981 by Peter Hargreaves and Stephen Lansdown, the platform now has over 1.3 million clients investing over £96 billion of their savings. Hargreaves Lansdown was started in a front bedroom and aimed to grow big but also be the best in their market and the founders didn’t take anything out of the business for 10+ years to enable its growth. All profits were rolled back into the company to help optimise it’s systems and scale the business. When an entrepreneur is building a business it’s growth is ultimately up to you, it’s a 24-hour a day, 7 days a week job that comes with a lot of pressure but if you focus in the right direction and look at your competitors in your marketplace and aim to do better than them you can be successful. As a start-up, you can be quicker to market than your competitors and as an entrepreneur you skill is building a business. The secret to longevity in business is to be ambitious with your vision, believe in your business model, to do the right thing by your clients in the long term and not to be too greedy too soon. You have to be patient with your business, reinvest your profits, enjoy what you do and not have the mindset that you’re trying to make a ‘quick buck’. As an entrepreneur, you don’t need to take big risks, just calculated ones. You need to know why you’re doing what you’re doing and commit to your decisions 100%. Work hard and be consistent with your business, don’t try to do too many things at once. BEST MOMENTS “We wanted to be bigger but we wanted to be the best”“The 1987 stock market scratch was a heartache but you learn from experiences and you learn to see them as opportunities” “We also did right by our clients, kept our feet on the ground and grew the business in the right way” “In any business, you’ve got three ways out, you can go onto the stock market, sell the company to a competitor or sell it to management” “Hargreaves Lansdown was always cash-rich so it was a great opportunity to invest in sports clubs” “Hargreaves Lansdown has educated an awful lot of people on money management and investing” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 ABOUT THE GUEST Steven Lansdown is an English-born Guernsey billionaire. He co-founded the British financial services firm Hargreaves Lansdown started in 1981 with Peter Hargreaves The company manages nearly $130 billion in assets and boasts over a million clients. Lansdown went on to cofound Earth Capital, a private equity firm focused on sustainable and impact investing, in 2008 and is also a founder of Bristol Sport and majority shareholder of Bristol Bears, Bristol Flyers, and Bristol City Football Club. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

7 Joulu 20201h 6min

Reinvention: Interview with Gerald Ratner [Business, mindset, entrepreneur, disruptors]

Have you ever made a mistake in business or in life and wondered how you will ever overcome it? Well, listen in to today's episode as Rob is joined by Gerald Ratner, former CEO of one of the most previously successful jewellery companies in the UK whose infamous speech ruined both his and his company's reputation. Together they discuss how to overcome mistakes, why facing your demons is sometimes easier than avoiding them and why you must learn that you cannot please everybody. New Book Launch - 3rd December 2020‘Reinvent Yourself’ With Gerald Ratner KEY TAKEAWAYS Good and bad, nobody can believe what sometimes happens in business, and in life. Previous mistakes you have made in both your personal and professional life have made you what you are today, and you are probably a happier person because of it. If you’re having to reinvent yourself because your business has dissolved or you have lost your job, you can’t afford to lose a lot of money again. Avoid taking risks that you cannot afford to make. You sometimes need somebody to push you in the right direction. This can help you realise that facing your demons is a lot easier than avoiding them. You cannot keep avoiding things that you don't want to do. You have got to find the guts to go out there and confront your issues. When you do this, they are not as difficult to face as you may think they are. There is nothing worse than being a failure and there is nothing better than being successful. We are put on this earth to work, challenge things and to compete against others. In business, you get the best brains. Successful business people do not spend their time trying to convince people they are brilliant, they just get on with things. Try to get into a business that is unfashionable. You cannot please everybody, everybody has got different needs. Don’t try to be loved by everybody and try to persuade them that you are doing the right thing, if you believe something just get on and do it. If you start trying to get permission and opinions of others you will not get the right advice. BEST MOMENTS “I appreciate things now, after losing everything.” “It was a wonderful feeling when I actually got out there. Although I didn't want to, I was forced out there. “Get up, dust yourself off and start all over again.” ABOUT THE GUEST Gerald Ratner is a British businessman and motivational speaker. He was formerly a chief executive officer of the major British jewellery company Ratners Group. He achieved notoriety after making a speech in which he jokingly denigrated two of the company's products. He currently speaks around the world at corporate and promotional events. The Rise & Fall & Rise Again - Gerald Ratner [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

4 Joulu 20201h 1min

Rant: My 1st 'Political' Episode (Relevant to Business) [Business, mindset, entrepreneur, disruptors]

Most of the problems in today’s society come from the inability to agree to disagree. Why do we have to hate on those that we disagree with? Rob shares his first politically driven RANT on why we disagree online, in politics, within our business and how with a shift in mindset you can embrace those that you disagree with, improve your critical and rational thinking and why when you can master this you’ll find wisdom, growth, progress and success and you will be able to scale your enterprise and your vision. New Book Launch - 3rd December 2020‘Reinvent Yourself’ With Gerald Ratner KEY TAKEAWAYS You do not have to agree to get on with people. Most of the problems in today’s society come from the inability to agree to disagree. There are far too many people in the business and political landscape who are hating, criticising and arguing with people who they disagree with but it is through disagreement and embrace others opinion and view that you will get wisdom, growth, progress, success and you will be able to scale your enterprise and your vision Your ego wants everyone to agree with you but in reality, growth, progress and wisdom come from an equal balance of support and challenge from those that agree and disagree with us. As a business owner you have to be critical and rational and If you cannot accept disagreements and agree with those that you do not agree with it shows immaturity and lack of critical and rational thinking which as an entrepreneur you need as it is those forms of thinking that will keep you and your ideas balanced. If we could embrace each other’s ideas more we would be less extreme and less polarised and as a result, we would not as easily accept how the media feeds us fake news and what we have accepted as news. BEST MOMENTS “If we’re on the left why do we have to hate the right?” “If we’re a fan of socialism why do we have to hate capitalism?” “The beauty in life is the variety of life.” “You can learn from everyone, both the corporate world as well as the entrepreneurial space” “Most of the problems in today’s society come from the inability to agree to disagree.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

2 Joulu 202017min

What Being Disruptive is REALLY About [Business, mindset, entrepreneur, disruptors]

What does it mean to be Disruptive? In today’s special episode, Rob brings together millionaires, billionaires and some of the world’s most disruptive and controversial people to share with you what disruptive means to them. Discover the true meaning of what it is to be disruptive, why you must force change in your marketplace, have confidence in your conviction and always, always think outside the box in this exciting episode of the Disruptive Entrepreneur. New Book Launch - 3rd December 2020‘Reinvent Yourself’ With Gerald Ratner KEY TAKEAWAYS Don’t become your biggest bully. By allowing disturbances to get in your head, bad things happen to you and it's over for you. Asa result, all you’ll have in your mind is negative self-talk and you will not be disruptive. The best way to disrupt is to disrupt yourself before someone else disrupts you. There are a lot of things that you can control in business and once you realise you’re behind the power curve you can push your business forward. As an entrepreneur, you need to disrupt your industry and your marketplace to force change. Once you disrupt you will see the state of your niche going into a state of flux before seeing the reform. Have confidence in your conviction. We have to be conscious of the miracle of ourselves and letting the inner you out and expressing that out into the world. If you’re able to pursue something that matters to you, something that you can express, that is when you will disrupt. Disrupting is about thinking outside the box and what's not the norm. It’s about being different, not accepting the way it's always been done and not assuming that because the experts or your competitions do things a certain way that that’s the right way it should be done. In your business, always leave open the possibility that there might be a better way to do a certain task or optimise a certain system. Never let anyone tell you not to try something because that may be the thing that evolves your business. BEST MOMENTS “Once you leave your house, the world then gets at you.”“If you're guilty about making money, then maybe you should think harder about what you're going to do with the money.”“If something solidifies, it doesn't change.”“Unless you disturb, what needs changing won't change.”“Disruption is about believing that you might be the person redesigning an industry.”“Disruption without moderation can be harmful.”“Be a shepherd, not a sheep.”“Not being satisfied with going along with everything.”“Disruptive means someone who challenges conventional thinking.”“Whenever you hit the goal you’ve set yourself, aim much higher and always be striving to achieve more in your business.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

30 Marras 202033min

How to Dramatically Increase Productivity (You & Your Staff) [Business, mindset, entrepreneur, disruptors]

Do you want to dramatically increase the productivity of your team, be it your staff, your outsourcers or even your admin staff? In this episode, Rob shares with you 14 tried and tested ways to increase productivity, improve morale, earn more money and how you can dramatically scale your business when you and your staff are productive. KEY TAKEAWAYS Have a clear job description. This should include the vision and values of the company at the top, the main outcome of their role to the top line, the key result areas, the income-generating tasks and other roles and responsibilities. Know your key result areas. This is an area of focus that is vital to the growth or at least the delivery of your role. Depending on your role it can be income-generating or income-generating or simply strategic, tactical or administrative. Roles, responsibilities and MSOPs. Each team member needs a minimum standard of performance, which is linked to the key result areas, job description, and income-generating tasks. These are key metrics that your team have to do just to keep their job. Culture, environment and atmosphere. Are they conducive to productivity, energy, enthusiasm, passion, drive, commitment, loyalty, getting things done, hitting targets and deadlines and continual and never-ending improvement? Projects, not tasks. Give projects to people, not just tasks. No one wants to feel like they're your admin guy even if their job is admin. Make them feel just as important as leaders by giving them some projects. Try not to have any ceiling on progression and earning capacity. If your staff hit career ceilings they're probably going to look for another job because they can't progress. After all, progression is a human need. The balance of autonomy and management. No one likes to be micromanaged except very hardcore, process-driven thinkers who just want to be told what to do. Most people like a bit of autonomy, freedom, leadership, responsibility and ownership, but they still need guidance management, not over management. Rewards, progression and recognition. The three things that people need in a career that probably are more important than money and might equate to you not having to pay as much salary pound for pound are PRA, progression, recognition and autonomy. BEST MOMENTS “Don't just do a job description for your team, but do it for yourself too.”“What key result areas do is, they give you an overriding guidance and focus.”“No two tasks have the same amount of value to you.”“Where there's clarity, there's no confusion.”“We all have a role to play.”“We all equal but do different things.”“If you want to be successful, hire smart people, give them slightly too much to do and get out of their way.”“People learn the best when they get the lessons themselves.”“Leadership is creating a vision and inspiring people to move towards that vision, and then allowing them to fulfil their role towards that vision.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

27 Marras 202031min

Urgent: How to Embrace Change 1st & FAST [Business, mindset, entrepreneur, disruptors]

Changes in the market around us can drastically and dramatically affect your business and if you are not prepared to embrace change first and fast then you are less likely to succeed. Listen in as Rob shares with you his brand new 6 phases of change model, how to find the hidden opportunities in times of change and challenge and why it’s essentials to have a testing mindset and always disrupt yourself first before being disrupted. New Book Launch - 3rd December 2020 ‘Reinvent Yourself’ With Gerald Ratner KEY TAKEAWAYS Embrace change by having a testing mentality to start small and test fast. By having a testing mentality in a changing market you will be able to get your new product or service quicker, get feedback and solve your customer problems easier. When you face change you will face challenges. As an entrepreneur, you must have the mindset to see the upside in the challenge to pivot and adapt your business to grasp new opportunities and solve new problems brought about by the change in your market or industry. 6 Phases Of ChangeChaos Stage: Disruption, Denial, ResistanceOrder Stage: Acceptance, Order and Implementation Disruption is when the status quo is challenged and the old habits are broken up. As a business, you will be far more empowered if you disrupt your market or your industry, rather than waiting for you to be disrupted by someone or something else. Is your disrupted you’re reactive and if you’re disruptive you’re proactive. Denial is the fear of change and delusion of progress. All entrepreneurs will have a phase of denial when there is change. Most people in business don’t know another way and when change affects that, denial strikes. Resistance is holding onto how things were done previously, a tight grasp of the present and past, rather than embracing the future and adapting to change. Acceptance is the realisation that change is happening and you embrace evolution and revolution rather than just standard progress in your business. Evaluation refers to the full range of solution emotions and the productive assessment of your business options. At this stage, you turn painful emotion into forward actions that will help your business survive and thrive in times of change. Implementation is actioning new strategies and tactics in your business and implementing the previous chaos of change into the new order that will allow you to grow and scale your business in disruptive times. BEST MOMENTS “We are in survival of the fittest times” “When all is said and done, more is said than done” “Always challenge your thinking so that you can improve”“Disrupt yourself before you are disrupted by someone else” “Always be proactive rather than reactive” “Change will bring about new opportunities for you to bring new products and services to your customers and clients, but you must test before you run a wide launch." [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

25 Marras 202026min

11 Ways To Reinvent Yourself Fast [Business, mindset, entrepreneur, disruptors]

Now more than ever is it essential to be able to reinvent yourself, to disrupt your market and to grasp opportunities. Listen in as Rob shares with you 11 proven ways to reinvent yourself, how to embrace change, see the upside and downside in challenges and opportunities and learn how to disrupt yourself before being disrupted. New Book Launch - 3rd December 2020 ‘Reinvent Yourself’ With Gerald Ratner KEY TAKEAWAYS View the upside in the downside. When you feel challenged and disrupted you’re not seeing the upside, but when you can change your mindset to view the positive in the negative you will be able to reinvent yourself and earn more money in your industry. The ability to reinvent yourself is not reacting to what happens, it’s already having that skillset in your armoury so that when something drastic happens you have a model and a process to combat it with. Whether it’s forced upon you or you desire it, reinvention is vital. As an entrepreneur, you need to reinvent yourself all of the time and understand marketing, finance, sales and more to run your own business and have multiple streams of income. The only constant in business is change and by embracing change and seeing the opportunity in challenges and the changing environment around you will enable you to reinvent yourself and build a bigger, business a bigger brand and pivot towards growing trends that will give your business momentum, movement and velocity of where customer behaviour is going. Always stay curious. By learning, continuously testing, disrupting yourself, being uncomfortable and by building assets you adopt a curious mindset and will see more opportunities, spot more trends and be more successful. Disrupt yourself. Do not wait for the outside environment to disrupt your business, aim to challenge yourself, monitor your competitors and constantly and consistently compete with the best version of yourself so that you can create a better product or service, serve your customers better and disrupt yourself before you are disrupted. BEST MOMENTS “You’ll probably need to reinvent yourself 3 or 4 times in your lifetime” “You’re going to need to have many more than just one career to achieve multiple streams of income” “We’re in exponential growth territory now and because of these we face exponential challenges” “Always want to ask question” “To reinvent yourself you must unlearn what you no doesn’t work” “What we know holds us back from what we need to know” “Stand on the shoulders of giants” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

23 Marras 202038min

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