Aston Merrygold: Rob Interviews with Global Pop Star from JLS [Business, mindset, entrepreneur, disruptors]
Disruptors17 Kesä 2018

Aston Merrygold: Rob Interviews with Global Pop Star from JLS [Business, mindset, entrepreneur, disruptors]

Interview with Aston Merrygold, former member of JLS, one of the biggest ever boy bands with 10,000,000 records sold. Aston’s since been a judge on a dance talent show and appeared on Strictly Come Dancing. He’s appeared in adverts for Coca-Cola, Samsung and Tesco. Rob’s met with Aston at his dance studio in Vauxhall to discuss success, wealth, leveraging social media, reinventing your career and dealing with the business side of celebrity. KEY TAKEAWAYS You’re now pursuing a career as a solo artist, that must be different to working with your bandmates. I bet there’s upsides and downsides, do you want to talk about that Aston? Yeah, I guess the only real difference is the social. you'd be in a room with your friends, business partners, having a heated business discussion, everyone's got their own ideas and nothing ever arrives to arguments or blows, but from an outside perspective it can be quite awkward. It looks like we're going at each other, but that's just the passion. Now on my own, it's my way or the highway. I prefer it that way, 100%! I'm so thankful to the rest of the guys and my team, but now being on my own I can finally be myself and express myself fully, not contribute 25% to a four-piece. How do you want to be known and remembered, Aston? Well, I want to be remembered as one of the greats, and I think if you don't want that, then you're in the wrong industry. If I could have an eighth, a third or a slice of something someone like Michael Jackson had or Justin Timberlake, more recently. If I could get a slice of their success, I'd be more than happy! Music or dance specifically, or the fusion of both, Aston? Do you know what? I think it's just entertainment. People ask me what I do for a living, and I tell them entertainment. It's everything, music, from a writing perspective, from a performance perspective, dance-wise, acting, everything. I love everything to do with this industry. Working with business partners, sometimes that passion can overflow, sometimes you can fall out, how did you and your band learn to deal with and overcome that? To be honest, I don't know why, we just did! There was no learning process. As individuals we just wanted to fight the good fight. We would put it to each other like, "If we do this we could be here, if we do that we could be there..." It was all about where we needed to be. What was best for us as a collective. I was the youngest of the four so I tended not to take things as seriously, when it came to the business aspect I was more than happy to give my opinion and not back down, but ultimately I thought that was why we outsourced, hiring business managers, administrators and consultants, to make those decisions on our behalf. How much of it was agents and labels telling you what to do and how much of it was you saying, "Wait a minute, we want to do this." Well, I'd say about 50\50. We were trusted with our opinions which was great. There were times when we trusted the label, sometimes great, sometimes not so great. Just the way of the industry. Sometimes our hits which we didn't think would succeed were massive and other times the releases we thought would be huge just didn't hit the mark. Luck of the draw, half the time. We would have to trust our lives to these people and we had a great run, I think I can speak on behalf of myself and the boys when I say it was the best thing we'd ever done. So, from your position, why do you guys feel like you moved on? I think it was the perfect turn, I'm still in JLS, I'm always going to be in JLS, but we were young when we entered the industry, then we got our break. We're all now in our mid 20's, we've already had a fantastic career, we have time to pursue other dreams! Five albums take a lot of time, there's been a lot of tours and it was the thought of signing the deal for another five albums and being contracted all over again. Now we're all starting families, it seemed to us that we were at the top of our game, didn't want to overstay our welcome and then if we're welcome back then we're welcome back! We're more than happy with where JLS left.Was it scary, leaving the industry to try other things? Hell yeah! It was so scary, because I'd been cocooned. For the last 7/8 years I'd lived by the diary, having cars pick me up at certain times to take me to meetings and events at certain times. From life being handled by every aspect to getting the reigns back to my own life was definitely scary, but I was free. I got to start again with all the knowledge and wisdom of the industry which I didn't have before, it was a rush! You seem totally laid back about transitioning career and going from being massive to starting from scratch, Aston. What would you say to people who aren't as laid back as you and they're scared? Well, you can look at fear one or two ways; it can over could you and make you introverted, or you can take it upon yourself and admit it's scary. There's a difference jumping out of a plane with a parachute and without one. Regardless of whether you have one or not, it's scary. Jumping without one, it'll only ever end one way, with one you still have a safety net which may not work but at least you confront it and take it head on. Nowadays on Social Media you can be absolutely killed. One wrong remark or faux-pas and that could be your career done within a matter of hours, regardless of what's happened. It's as cut-throat as that. Once you realise and know that, life won't be so stressful! You might as well just be like, "Alright, well I'll try again." Is that faith? Is that belief in yourself? Is that confidence? Is that accepting of your industry and career and how it can be or is it all of those, Aston? It's all of them, it has to be. Sometimes I can see the bad sides of all those things within the industry and think you can be too confident. You might as well be naked on stage and say, "There you go, judge away." Has the industry changed you? Yeah, definitely. I used to go out with my mates from uni, early twenties, same as everyone else. The only difference was that I was I had money so we could really enjoy ourselves and the media perceived me to be showing off. What else would you be doing on a weekend with your friends from uni at that age, going out every night obviously! Do I have work tomorrow? Yeah of course, but I'm fine! So you've talked about these glass ceilings to smash through, what's your glass ceiling and how're you going to smash through it? The next glass ceiling is just getting music out there. Letting people know that I'm a solo artist now. Not many people know it. Music's based mainly online now, it's ever-changing and you can so quickly and easily get lost. It's me having the courage to step back and take a harder look at it and evaluating how I want to approach it. At first I was like, "Yeah I want to chuck anything out and do whatever." Whereas now I'm like, "Now I have to chuck it out in the right way." Do you think some of the purists struggle with how fast music and content are changing? Yes! I had a meeting the other day with a great friend of mine who works for a label and he got pissed off with me for talking on my phone. He said, "Stop talking, I've heard your stuff, let people hear it and decide!" Get your content out there. Whether 10 people here it or 10,000,000 people hear it, you'll effect change. People think they should wait for the perfect time but there is not perfect time. It's ever-changing, so fast paced! People are now starting to put their own truth out to the world. Podcasts, YouTube, Social Media, etc. People want honesty, but you're damned if you do and damned if you don't if when for example your niche is writing sad songs and you decide to write a happy one, some of your followers may disapprove but at least you're being authentic. Too often we aim to please everybody and don't want to be judged too harshly. A lot of people are really intrigued about the business side of your career, did you show an interest in that or did you just want to go and do entertainment? At first, I was definitely happy-go-lucky, thinking business was cool but then I'd get invited to an accounting meeting and I'd think, "Perfect..." Then the taxes came and I wanted to know who was taking my money! As it went on I wondered why hadn't they taught me about this at school? All these avenues and options, I don't know why it took me to reach a certain age for it to click. In the early stages money was coming in thick and fast, unreal! First I was partying, then I wanted to buy a house, then the business aspect start to get more real. Then I started to analyse why the volume of gigs in the first part of the year was more than the third part of the year, etc. I started to realise there was a business cycle behind it all. A preparation period, a release period, etc. A template every artist follows. People are launching from yesterday. "I'm gonna be in the studio tomorrow, everyone out there, check out this song that I posted last night." The rule book's been thrown out the window! Slade wrote a Christmas number one 40 years ago and they're still milking £500,000 per year from it! Cristiano Ronaldo gets €300,000 per tweet if he does a brand endorsement. There's some downsides to Social Media but if you want to set up a business or be an artist or creative, surely it's gotta be the best time in history?! You get a small tripod for £5, set your camera up, start singing or dancing or whatever and start selling products! Have you embraced all the Social Media, are you quite active? Instagram and visual things I love, things like Twitter, not so much. For me, Twitter's maybe 90% negative and 10% positive. You get a lot of opinions when people post music but aren't ready to perform in front of large crowds of people. You want to be true to your art and your work and you could spend 30 years crafting your work, never be perfect, get still always be judged by purist critics. Social Media today, you can dictate the terms. If you like the comments, get involved. If you hate it, turn it off, if you're an introvert you can do a podcast because nobody can see your face! There's ways around it now, there's lanes, avenues, ways people can really express themselves. Building multiple streams of income and making hay while the sun shines. I've seen a lot a lot of people who've become very successful and then relaxed. You never know when there could be another recession. In your world Aston, you can be the best and then you can be gone. Do you think about building income streams, having multiple business interest endorsements? What are your thoughts on streams of income and making hay while the sun shines? I'm 110% up for building these streams of income. As an artist I choose when I get paid. If I don't want to get paid, I don't go out and work. It doesn't work for me. You're never too successful! There's always bills to pay and people to provide for. We're sitting in one of my avenues now. There's always a bigger picture. I'd like ten of these, dotted around the country, dotted around the world. You've got a business partner in this venture. How important is having that business partner, what benefit have you got? It's nice to always have the other perspective, coming from a band it's nice to bounce ideas. At the same time, when I'm touring, I need someone to hold down the fort. If something comes up within the business which I can't handle straight away, he can handle that. It's nice having a business partner that's totally on your wavelength. Gold dust! People say you shouldn't go into business with friends. I say life's too short to go into business with people purely for commercial benefit and not enjoy your time together, especially if you succeed. Surely, you'd want to succeed with your friends and people you care about?! If they're true friends, you'll never run into any worries. They'll all eventually show their true colours. The best advice you've ever received, if you can remember it? From Seal, actually. One of the greats. He told me, "Enjoy it." Regardless of whether you're performing in front of 50 people at a local concert or 50,000 in an arena, enjoy it. We're all rushing everything we ever do, so slow down, soak it up. Worst advice? Honestly, I've never had bad advice. If I've ever had advice which didn't go according to plan, I'd learn from it, which would be invaluable anyway. Going against my gut always bites me. A myth about the industry or a celebrity or someone in the media which most people don't know about? When you get £1,000,000 you don't actually get £1,000,000! Why didn't they teach you in school that if you're an employee, when you get paid, you lose 40% to tax?! Management, agents, staff, whomever it may be, they all get a slice too. So once all of the overheads are cleared you're left with around £200,000/£300,000... Don't ever believe the newspapers! If I did six or seven of those gigs, then I'd be looking at earning that kind of money. Anything you strongly believe in the world that you'd like to change and put your stamp on? The Social Media is such a curse and such a blessing at the same time. People use it for so much good but at the same time you have to filter through so much rubbish and negativity to find any scrap of it. I'd like to put more filters and choice for people. The theme that's emerged in this interview is that there's two sides to this reality. Social media is a bit negative, but we can put our products and content out to the world in five minutes. Celebrity's all good or celebrity's all bad... There's a choice. You can always choose how you look at things and approach them. What does the word disruptive mean to you? Now? A four-and-a-half-month old baby screaming at 2am! Personally, for me being disruptive is probably more of a good thing. Music is always disrupting the airways and people's vision and hears. Music that disrupts popular, conventional music creates its own undefined genre. I enjoy proving that there aren't any rules! BEST MOMENTS The best thing about building a dance studio underneath a railway bridge is that there’s no sound restrictions, so if clients want to have their music playing at top volume, they can. It's good that clients hear music going on when they arrive, if it was silent then it'd feel like something was wrong. The smell adds to it too! I never felt the need to push buttons. If someone was feeling a bit tender over a business decision or something similar, I'd tend to back off and give them some time and space. There's no ceiling. Every ceiling you see is made of glass and if you don't smash through it then you're going to get stuck. I'm going to invest in myself instead of waiting for years for the knock on the door from the big label. Everybody's putting their stuff out through their own means. That one bad review out of the 1,000 decent ones really doesn't matter! Don't fixate on it. If I sit out home all day, doing nothing, it's not long before the phone stops ringing. I have to go out, make myself known, do shows, take appointments, etc. because if I don't do it now then my family will be in trouble. Focus yourself on what you've got, not what you've not got. I realised Social Media was a daily thing. Instagram, Twitter, people wanted to see all of you, not just the music. Sometimes I would grow my hair for campaigns, sometimes you'd see a yearly cycle within a day! As you said, happiness is a choice. Now it feels like, well that's just common sense, why would I not want to be happy? It's quite alluring and tempting, the gossip, the bad news, it's an attractive thing for some people. When my little boy came along, I thought he needs everything I didn't have when I was growing up, regardless of whether I can buy it right now or not. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Jaksot(1191)

Caffeine Cast: THIS is Way More Important Than HARD Work [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: THIS is Way More Important Than HARD Work [Business, mindset, entrepreneur, disruptors]

Have you ever wanted to start something, but been put off by being told it’s ‘hard work’? Today, discover why consistency is much more essential to success than just hard work. Learn how to say goodbye to hard work and re-focus on being consistent, personal and business development and making yourself a success. Tune in to hear how you too can grow your business with leverage, incremental improvements and a steady and consistent plan. KEY TAKEAWAYS In your business, it is important to leverage, to work on your business, to think, plan, dream, talk, listen and meet important people however the most important thing you can do is be consistent.    Consistency is more important than hard work because the more consistently you do something the better at that thing you can become. Although you may start out as a movie, doing one thing consistently will turn you into a success. If you do improvements steadily and consistently, you are going to win in the end. Part of the reason people struggle to be consistent is that they are often told how much hard work it is going to be and therefore are put off by it. Turn hard into simple in your head, and then it will not overwhelm you as much. The harder we think something will be, the less likely we are to want to do it. Learn on the go, as you go not before you go. Start now and get perfect later. The more rejections you get the more success you get as long as you learn from each rejection. You could argue the longer something takes, the better it is in the end. Learn, test, review, tweak, repeat. You will get better the more you do, the more you test. You will learn on the go the more you go.   BEST MOMENTS “Slow and steady wins the race” “If it were easy, everyone would be successful in every venture that they chose” “You don’t have to be great you just have to be in the game” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

6 Maalis 202026min

RANT: Should You BLOCK Haters? [Business, mindset, entrepreneur, disruptors]

RANT: Should You BLOCK Haters? [Business, mindset, entrepreneur, disruptors]

Blocking the haters, trolls and critics is more than just a yes or no question. Today, Rob discusses how you can learn from the critics and the haters to help you grow, innovate, create and become more resilient in business and in life because, in reality, they’ll teach you more about your business than your fans and help you improve on your product or service, get a balanced view of the market and understand the actual value of what you’re offering. Tune in to understand how to overcome critics, trolls, haters and w**kers in today’s insightful episode of the Disruptive Entrepreneur.   KEY TAKEAWAYS A critic is someone who has constructive feedback that is sometimes wrapped up in a negative comment that as an entrepreneur and business owner you can learn from if you don’t react emotionally to it and actually listen to what is being said. A lot of people turn critics into haters by lashing out and getting aggressive in return, simply by misreading the critic’s initial comment. A hater is someone who hates the industry and hates what you represent this doesn’t mean they hate you as an individual, they could hate themselves or hate your product or service due to a bad experience. There are also hater that used to be critics but become haters because of how you dealt with them or how you reacted to them.   A troll is a fake profile that needs to be reported and can really affect you and others around you.   It’s up to you to decide if it’s worth listening to a critic or a hater, it’s up to you to figure out if there is value in what they’re saying and if you can improve your product, service, understand your industry better or learn from competitions. However, you must block them if they hurt you, trigger you or cause you to lose time out of your day or weekend. You can also get your VA or outsourcer to monitor the hater for constructive feedback.   As a business owner, you need to know what your fans, followers and customer are saying, but you also need to know what the critics and haters are so that you can get a balanced view of your company and see the opportunities to improve. If you have enough self-worth that you understand what a critic, hater or troll is and how to react to their comments then you do not need to block them out, you need to learn from them because there is wisdom in there.   Critics, haters and competitors force you to innovate and create a better product or service. As entrepreneurs, you have a cognitive bias and by embracing the critics and learning from the haters you will become more resilient in business and improve your product offering.   BEST MOMENTS“A lot of people get upset when they get criticised because they want to be judged in the way that they want”“You don’t get to decide how people will criticise you”“You should embrace critics, want to learn from them and realise that they’ll teach you more than your fans.”“Critics will help you improve on your product or service, help you get a balanced view of the market and understand the actual value of what you’re offering.”“There’s a blessing in every stressing” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

4 Maalis 202023min

James Reed: How to Master Hiring Staff with CEO & Chairman of Reed Recruitment [Business, mindset, entrepreneur, disruptors]

James Reed: How to Master Hiring Staff with CEO & Chairman of Reed Recruitment [Business, mindset, entrepreneur, disruptors]

Rob is joined by James Reed, Chairman of Reed, Britain’s biggest recruitment brand and worth over a billion pounds today. James describes how he started out in business, how Reed started and how it grew into the business and brand that it is today. If you’re looking to gain insights and advice from one of the most influential entrepreneurs and business owners, don’t miss out on this in-depth interview today. Tune in to discover how to start, grow and scale your business, how to strategically plan your business decisions, why mastering negotiation is essentials to success and why having the right mindset will help you succeed in business with the chairman of the world’s largest family-owned recruitment company, James Reed.   Key Takeaways. Take us through your journey? I suppose I am curious about learning and I am interested in entrepreneurship. My first job was in a cemetery to earn money before I went to college, it was hard work, it was in winter and I had to level graves. It was pretty educational because it made me realise I didn’t want to do hard physical work, all my life. I then started working for Anita Roddick, she is the founder of The Body Shop with her husband Gordon, and I was really impressed by her ethos and sense of purpose because it was all about fair trade and not testing on animals, she had a really strong message and brand and I wanted to learn from her. Do you think writing letters to people is more successful than email? Yes, I do, when you email someone you are piling up their inbox but when you write to somebody it is very rare and it stands out more. It is a good way of preempting a job application and that’s what I did with Anita Roddick, I saw that she was having some problems, I wrote to her directly and I became caudate of one rather than a candidate of 100. Any way we can differentiate ourselves, and come across as somebody with personality and character is much stronger. How old were you when you attended Harvard? I was 25, it was really tough. You started your study group at 7:20 in the morning and you worked really hard, and you learned a lot. I then came back and got a job at the BBC in production, I loved that I was a trainee producer for a little bit. You have both higher education and experience working in your family business, which one taught you the most? What is interesting is when I went to Harvard, my Dad actually applied and came over too. He did a course for entrepreneurs. I was the first member of our family to go to university, and even though my father left school at 16 with not any O levels, he was really big on education and he learned at night school to be an accountant. The difference is when you study at a university you consider a lot of ideas and see a lot of other people’s experiences, but you’re not actually doing it yourself. It is all very well having a theory but tries and it in practice, and I have learned that since. Try and take people with you, create a moon purpose, build energy around whatever you’re doing, that is really human and that is what I learned from my father. You have been very partly responsible for the growth of your family business, can you tell us how you grew Reed? I think it is always important to be growing, our strategy is very simple. It is to grow organically, we haven’t grown it by acquisition. There are only two ways you can grow organically, one is through exceptional service and the other is through innovation and new ideas. If you can deliver a good service to people that they appreciate, they will come back and they will also recommend you to other people, we take that very seriously. Innovation is also a big part of our DNA. We are always looking for new ideas and we are always skint people for their ideas. What justifies recruitment agency fees? You can negotiate your price, but I always say, if a recruitment agent is charging your company a very low fee, where are they going to send their best candidates? There is a huge behind the scenes cost of running a recruitment agency. We spend 20 million pounds on advertising, millions on IT, we have over 3500 staff. So there’s a lot of time and investment put into that. All the best and biggest recruiters in the UK use our website. If you’re paying a big fee you should expect a really good service and a really strong shortlist and ultimately a really good hire. If you have a good recruiter alongside you who know what you’re looking for, that’s a really important relationship. How do you probe to get the mindset of somebody and look beyond the CV? Characters are everything in the end. You have to embark on a conversation where you can find out as much as you can. The thing that people most care about is integrity, but if you ask a bunch of school kids “what are you looking for you when you go for a job interview?” They never come up with that. There’s a really mean question in my interview book which is “where does your boss think you are right now?” So unless you have taken the time off, if your boss thinks you are with a client or working from home, that’s an issue. What is the best advice you have ever received? Be nice to people and to try and have an idea every day. What is the worst advice you have ever received? To not do things that I have ignored and always turned out quite well. Or when people have told me “Be more careful” or “It won’t succeed” often they’re right but the comfort of a pessimist is being proven correct, but there is nothing better than proving them wrong. What does the word disruptive mean to you? I am not sure it is positive! It has become more ambivalent to me if disruption is good or bad? I think we have entrepreneurs have a duty to think about that, and maybe come up with some new ideas to address that. I love change, I love the challenge of improvement.   BEST MOMENTS: “Getting the right people into your organisation is game-changing” “Some ideas have succeeded, and some have failed, but the combination of the two has led us to where we are today” “The difference between hiring someone who is fantastic and hiring one who is a disaster can make or break a business”   ABOUT THE GUEST: James Reed is the Chairman of REED – Britain’s biggest and best-known recruitment brand and the largest family-owned recruitment company in the world. James first joined the company in 1992 after graduating from Harvard Business School. Since then REED has become a billion-pound business and reed.co.uk – the first of its kind, established in 1995 – is the UK’s number one recruitment site. James is a regular media commentator, with TV appearances including BBC News, Sky News, BBC Radio 2 and The Apprentice. He has contributed insight to a wide range of publications including the Financial Times, Harvard Business Review and the Sunday Times. James is also a best-selling author of three books. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

2 Maalis 20201h 17min

Caffeine Cast: Success & Failure: The Fundamental Differences [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Success & Failure: The Fundamental Differences [Business, mindset, entrepreneur, disruptors]

Not everyone has a successful podcast, not everyone has a successful business, not everyone simply succeeds. But what are the differences those that succeed and those that just don’t make the grade? Tune in to hear Rob reverse engineer the traits of the greats and quantify why some of us just don’t make it. Discover the common traits among successful students and what you can do to help you succeed in business and in life.    KEY TAKEAWAYS Common traits among successful students. A balance between persistence and patience. They do the work, they keep pushing their message but they face some rejection. But they’re aware that success can take time and sometimes longer than you plan. Success is balance. Continued education and personal development. Learning doesn’t stop at one course or one lesson it’s a continual process that is essential to success. Continued improvement. Making mistakes happen all of the time, the key is fixing the problem and learning from them. Always aim to take feedback, learn from it and never get complacent. Passion, energy, and enthusiasm. Don’t burn out in the beginning, keep a continual passion for what you’re doing and own it every day. Network. Your peer group will pull you up and give you tips, tricks, and advice on how to grow and scale. Mentors. People are either lifting you up or pulling you down. Aim to surround yourself with successful people, mentors and those that are where you want to be. Putting yourself out there. If you continually put yourself out there, meeting people and networking you will learn and grow incredibly fast. The best form of learning is osmosis so surround yourself with the people that have the experience that you want and the skills that you desire. Consistency. Just commit to doing it, be consistent and success will happen in the end. Commitment is a mindset that can take you a long way. Asking for help. Everyone has pride and everyone feels vulnerable but asking for help can be the biggest driver to success.   BEST MOMENTS“It’s easy to do it when your up and high but hard when you’re down and low”“You can’t fight life”“The test of you is when life isn’t going well”“There’s always 20-30% of people that have the right intentions and desire to succeed but life just gets in the way and the trick is finding out if what got in the way was an unlucky circumstance or an excuse?”“There’s a significant group of people that jump from one trend to another and suffer from ‘shiny penny syndrome’ and when it gets hard they look for an easier way out.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

28 Helmi 202019min

RANT! SHUT Your Mouth (& do This) [Business, mindset, entrepreneur, disruptors]

RANT! SHUT Your Mouth (& do This) [Business, mindset, entrepreneur, disruptors]

“Knowing when to speak up and knowing when to shut up is business and life mastery” There are too many people out there trying to get ahead and they’re talking too much and definitely not listening enough. Everything you need to find, love, grow and discover are out there on podcasts, Youtube videos, in masterminds, on courses, and with your mentors, if you stop talking, stop interrupting and start listening. Tune in today to discover why listening matters and how to gain more information, extract more education and get more inspiration with your host, Rob Moore.  KEY TAKEAWAYS When you’re talking you’re simply not listening. The information, education, and inspiration are being missed because you’re talking and not listening.   If you talk, not only are you not getting information, you’re also not extracting information out of people. But when you listen and occasionally ask good questions, people will ask you all sorts of stuff that you wouldn’t get otherwise and it can make a huge difference in your business and personal development.  A good example of this is viewing properties and just letting the vendor talk and share and vent and from this, you can understand their motivations and serve them better. If you want to make someone feel important just let them talk, from customers, clients, vendors, and prospects, just let them express themselves and let them talk.   To allow people to talk to you and give you information and this could be your customers, leads, prospects, and clients, they must be able to feel comfortable around you must ask good questions, listen and listen with interest using your eyes, ears, and bodies.   Billionaire Jim McColl has bought over 85 businesses in his industry and one of the main reasons he was able to do this was because he was simply non-threatening.   Sometimes ego takes over and you try to talk and try to overcome the nervous and restless energy by talking, but this can omitted a sense of desperation and it takes a lot of wisdom, self-awareness, and self-confidence to just sit, listen and take it all in. Occasionally people stop listening and start talking when they’re triggered. They say and rant stuff online, on social media and in emails and as a result, it’s out there for good. These people can damage reputations and relationships because they don’t know when to shut up and they let their ego get the better of them.   BEST MOMENTS“When people are waiting to talk, they’re not listening and they’re missing out on the details and important information that can be had from listening”“If you’re in therapy or need to have a rant and need to ‘let it out’ that’s okay, but do it privately and get permission to vent.”“You’re going to learn a lot more in a dialogue and not a monologue”“The best seat in the house at a mastermind is the person with the least money, the least experienced and the most to learn”“Wisdom is a balance of knowing when to talk and when to listen, when to express and when to act and ask questions”“Sometimes the ones that say nothing are the dark horses that listen, learn and take it all in”“Knowing when to speak up and knowing when to shut up is business and life mastery” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

26 Helmi 202014min

How to Build an Engaged & Loyal Buying-Community [Business, mindset, entrepreneur, disruptors]

How to Build an Engaged & Loyal Buying-Community [Business, mindset, entrepreneur, disruptors]

Having an engaged online community of loyal fans and followers can help your business succeed in a number of ways you didn’t even realise. Today, Rob shares his tips and tricks on how to build a loyal community of customers and clients using a variety of different social media platforms. Discover the secrets to consistent and continual content marketing, how to engage in two-way communication and connect with your community and why the 80/20 rule is your best friend. Tune in today and start growing your own community right away.  KEY TAKEAWAYS Make sure you’re on all social media platforms, focusing on a few platforms that you believe will give you the best leverage e.g Facebook groups. Consistent and continual content marketing. Don’t just post and run. That is not an engaged community that is a one-way community. Replying to people's content showing gratitude. Include people in your community by acknowledging them and allowing them to post. For your most active and engaged communities, give them exclusive content and bonuses that others don’t get. Have some personal elements to your social media engagement by replying to direct messages or doing one to one calls. Incentisize them to follow all your different platforms. Ask them to do things for you, this will help the audience become more connected to you. Do some associated face to face meetups as part of your online communities to help create a deeper connection and rapport. Have clear consistent guidelines and make sure you balance your promotion with their ability to promote and their ability to receive and give value. Using the 80/20 content rule. 80% of the content should be value and content based on what the community wants and need and 20% should be everything else such as personal posts. Learning to handle the critics and haters. Crowdsourcing. Ask your viewers for ideas on what content they would like to see. Consistency and persistence are key. You need to upload regular content if you want an engaging audience. Go and do public speaking.   BEST MOMENTS “Start now get perfect later” “Don't turn a critic into a hater” “Organic takes longer but you will get a deeper more loyal following”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

24 Helmi 202040min

Caffeine Cast: What Fear Really is [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: What Fear Really is [Business, mindset, entrepreneur, disruptors]

Do you know what fear really is? Take a look at the evolution of fear and how in the modern world it manifests in our daily lives. Discover how to embrace and overcome fear and how to stop it from getting in the way of you achieving your goals. KEY TAKEAWAYS Some people say that fear is false evidence appearing real. Other people describe it as your imagination of how a future outcome will be. Many people also think fear is an emotional response to a scenario or situation. Many people forget that fear serves us as well as hinders us. All emotions are a reaction to our environment but the problem is, the environment isn't real it is our perception of the environment that is real for us. Therefore, fear is a reaction to a false perception, not an actual real one. People fear the feeling of fear, not that actual event itself. Fear is primitive, it is a programmed response that goes way back to our primitive era to help aid our survival and evolution. However, in modern-day we still feel really strong fear about daily things. Fear is a future, imagined reality felt through emotions usually overly exaggerated yet we still feel them so real in our body. Fear is a fear of the feeling in response to the environment of the things that haven't happened yet. The more fear you get yourself through and overcome gives you a thicker skin, more ability to deal with rejection and an ability to feel more fear. What you fear is not the event, it is your reaction to the event, feeling through it and embracing it in will take you to amazing levels of mastery that you have probably never experienced in your life before.   BEST MOMENTS “Fear serves us as well as hinders us” “Feel through it and breath in-out” “Feel the fear and do it anyway”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

21 Helmi 202018min

RANT: When People Say “Easier Said Than Done” (OMFG) [Business, mindset, entrepreneur, disruptors]

RANT: When People Say “Easier Said Than Done” (OMFG) [Business, mindset, entrepreneur, disruptors]

Do you often find yourself wanting to do things, but losing motivation? Thinking “it’s easier said than done”? Well, tune in today as Rob talks us through ways to combat this feeling and overcome your fears of failure to create nothing but success for yourselves! Don’t miss this inspirational episode. KEY TAKEAWAYS -When people say it is easier said than done not only are they stating the obvious, it also stops them from actually doing something. What they are really saying is that they don’t want to do it, or it is too difficult to do. - If there is something that you want to achieve and you have described it as being “easier said than done” then this has only one solution which is getting something done. - People generally tend to get band mental health when they have three or more major areas of their life that are going badly. - If you find yourself in a situation where you have three or more major things in your life that are going badly, which is contributing to poor mental health, one way to overcome this may be to focus on one area and try to improve. -You’ve got to not think about how easy or hard it is to do it and you have to chunk what it is you’re looking to do into manageable steps. - You cannot be successful without failing your way to success and doing something is better than doing nothing. - If you do nothing, it will go wrong. If you do something, it may go wrong but you can learn from your mistakes and get it right next time. -It then becomes easier done than said, if you chunk it down and just create an action plan of small steps to take.   BEST MOMENTS “To know and not to do is not to know” “Stop procrastinating and start testing” “Would you rather look stupid and be successful or look good and be skint?” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

19 Helmi 202020min

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