Disruptors18 Marras 2019

Joe De Sena: Spartan Race CEO, Built The Biggest Brand in Obstacle Racing [Business, mindset, entrepreneur, disruptors]

Are the things we do really that hard? What would you do if you knew you were going to fail anyway? These are just some of the questions today’s interviewee, the multi-millionaire founder of Spartan & Death Race, Joe DeSena asked himself when growing the worlds leading obstacle race. Today it’s easier than ever before to start, grow and scale a business if you know what you’re doing and you’re passionate about you will succeed you just need to find your ‘True North”. Discover the success behind Spartan Race, what it takes to merge your passion and profession and the business lessons learnt along the way. KEY TAKEAWAYS Spartan is in 45 countries running over 275 events with 1.3million people taking part each year and over 6.5million completing a race since we started. The business makes revenue from merchandise, revenue, sponsorship and nutrition. However, the big hole in our business is training, a Spartan gym or physical training course so we’re looking to work with partners to launch this. “We invented hard when it comes to modern-day events sp we went back to basics and threw the hammer down and really showed people what hard is but the race is more than just a race, it’s hard but everyone that completed it transformed their lives. In life, you only meet yourself when your backs against the wall and in a strenuous situation you find out what you’re made of.” Most people are waiting for their purpose to find them but you need to be active and moving in order to find your purpose and make it your profession. If you’re moving and get things done you will bump into things and opportunities will happen and you’ll discover that changing people’s lives and help people out is much more valuable than money. True North is finding that thing that’s going to pull you through life and this can change. In the beginning, your True North could be money but for myself and Spartan now my True North is changing people’s lives and now I’m actually trying to measure my business’s success by how many lives we change. As long as you’re putting yourself in the right location over and over again you’ll make your own luck and to the untrained eye, it looks like you’re just lucky. However, with Spartan I wasn’t actually looking for a new business I just wanted to put on a race but I ran it into debt and I realised that the entrepreneurs that succeed are the ones that have no choice, their backs against the wall and they need to make a change. If you’re looking to start a business don’t get distracted, If you’re going to do something do it, don’t only offer your new venture 10% of your time because if you do that you deserve to lose money. Additionally, you need to gain the right knowledge and you need to know how to hustle in order to be creative. Business Lessons Always be on time. Make yourself invaluable as a service provider and go above and beyond. Never have your hand out asking for money, if you do a good job the money will find you. Make your customers your best friends. Be authentic and be passionate about your business. Have a great name. BEST MOMENTS “We all have it so easy in today’s society” “How is the kid supposed to survive outside the house if you don’t let him out of the house” “We’re all animals” “The brain and the body is wired to thrive when you do hard things” “The brain and the body is wired to thrive when you do hard things” “I had to test myself and find out if I could build a business, walk a thousand miles or make it on wall-street and what I found was I wasn’t the toughest or fastest but I didn’t quit” “Everyone wants to quit a little less and get a little more done” “If you want to turn iron into steel you’ve got to heat it, pound it and drown it” “I love being under the gun, it’s amazing how resourceful humans can be” “I think what would an ordinary person do and I don’t want to be ordinary” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES Joe DeSena - Author Spartan Up! - Book https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 ABOUT THE GUEST Joseph De Sena, has been an entrepreneur since his pre-teens. From selling fireworks at age eight to starting a t-shirt business in high school, to building a multimillion-dollar pool business in college, to creating a Wall Street trading firm, De Sena is a living definition of the word "entrepreneur." De Sena knows what it feels like to succeed outside the office, too - and that's the feeling he seeks to bring to the world's athletes with the Spartan Race series. Spartan Race, voted Outside Magazine's Best Obstacle Race, is the world's leading obstacle racing series and the first of its kind to have global rankings making this one of the fastest-growing sports in the world. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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From the Vault: Rob interviews Louis Smith, Local Hero & Olympic Gymnast [Business, mindset, entrepreneur, disruptors]

Louis Smith is an Olympic gymnast who specialises in the pommel horse. At this long interview, Louis talks about his personal journey, difficulties, challenges, biggest mistakes, advice he got, mentors and the way he practices. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

6 Kesä 20161h 32min

Caffeine Cast: The License to Print Money [Business, mindset, entrepreneur, disruptors]

On this caffeine cast, Rob talks about how you can de-risk failing in your business, cash flow difficulties or profit issues. How crowdsoursing can help you identify what your market needs and make your customers be involved in the creation process. Test your products or services, care for your customers, try to find out their pains, challenges, preferences and be prepared for success. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

3 Kesä 201615min

Rob interviews Founder of Renowned Childcare Brand Kiddicare and Serial Entrepreneur, Neville Wright [Business, mindset, entrepreneur, disruptors]

Neville Wright talks about his business “Kiddicare” and how he finally shifted into property. He talks about everything. His early days in the business, how he decided to start and the problems he faced. What were the challenges on the early years of the internet and the online shopping. How you can build trust with your customers and how it is to work with your wife as a partner. His big “wins”. Why the money come as a byproduct, so new entrepreneurs will not have to worry about that. When is the right time to sell your business and of course what the word “disruptive” means to him. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

30 Touko 20161h 10min

Caffeine Cast: Living Your Legacy Legend [Business, mindset, entrepreneur, disruptors]

“What are you living today that rides the legacy of your life?”. What is the meaning, the purpose, the inspiration of your life? You need to live your dream day by day and contribute to other people, creating your legacy. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

27 Touko 201614min

How to Get Big Promotions & Payrises Fast [Business, mindset, entrepreneur, disruptors]

On this episode, we focus on intrapreneurs and anyone who is in a career. What most people do and how they think about their job, salary and boss. Do’s and Dont’s on how to create value for your company, give and receive feedback, build your knowledge, grow and be needed. How to negotiate about your commissions and what you need to keep in mind before leaving your current job. Anything that you need to know in order to grow as an intrapreneur. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

23 Touko 201630min

Caffeine Cast: The Entrepreneurs Curse? [Business, mindset, entrepreneur, disruptors]

On this Caffeine Cast, Rob talks about our need for comparison. Comparison is the thief of joy. We always want more and more, we need to learn and grow but we also need to feel that we are satisfied and able to serve others. So, how can we manage this paradox of striving growth versus high self worth? Three short examples will help you balance these two and learn how to compare yourself to a past you, to your mentors and understand why celebrating little and often is the key for enjoying what you have done and being satisfied! [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

20 Touko 201614min

How to be a More Creative Disruptive Entrepreneur [Business, mindset, entrepreneur, disruptors]

On this episodes Rob talks about creativity, what means to be creative and how you can achieve it. You don’t have to create something unique or to become the next big inventor to be creative. You just need to follow some simple steps, such as writing your thoughts, exercising or learning new things. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

16 Touko 201637min

Caffeine Cast: Single Biggest Function of a Leveraged Lifestyle [Business, mindset, entrepreneur, disruptors]

On this caffeine cast, Rob explains why you need a VA or PA to help your business grow and be able to do the things you love. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

13 Touko 201613min

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