How Niche Businesses Can Build a Vast Brand [Business, mindset, entrepreneur, disruptors]
Disruptors24 Touko 2020

How Niche Businesses Can Build a Vast Brand [Business, mindset, entrepreneur, disruptors]

Niche business owners have a massive opportunity to disrupt their industry and build a vast online brand, however, you must be able to rethink the way in which you market your products, how you’re leveraging paid and free social media channels and consider how much value you’re really giving your customers. Listen in to hear Rob’s 7 C’s to build your brand, grow your business and dominate your niche, how you can harness the power of content marketing and what fair exchange and sustainable wealth really means to your business. KEY TAKEAWAYS Any niche business should be looking at the lockdown as an opportunity, a way to take a holistic view of their industry and add service-based online value to its customers. You need to become a modern commodity-based business that can also offer a service and an experience to the customer Your business may be solving the existing problems of your customers but in order to disrupt you need to survey, talk and communicate with your customers further so that you can solve not just their existing problems but the future problems they may face. Niche businesses are not leveraging content marketing to its full potential. If you’re looking to build a pipeline of leads and clients actively searching for your businesses products and services you need to follow the 7 C’s framework to build you a vast brand. Content, consistency, channels, community, celebrity, courage & critics = cashflow. If you’re not leveraging free social media and paid for online social media ads, you’re missing out. As a niche business in order to grow your brand, you need to diversify your online profile across multiple social media channels, post multiple pieces of unique content and as a result, you will receive multiple streams of leads to your business. The concept of fair is exchange is an equilibrium between the consumer value and the producer’s margin. The formula for fair exchange is: Wealth = Value + Exchange x Leverage. There are laws that govern money. The wealthy understand and leverage them, the poor are a victim to them. BEST MOMENTS “Content marketing is building up goodwill first” “You don’t want to get into a race to provide the cheapest possible product in your market” “If you do not disrupt, change or look for new solutions in your market you will not survive” “If you don’t evolve, grow and adapt you’re not going to be able to continue your business without outside disruption.” “Customers do not buy based on price, they buy based on value.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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Caffeine Cast: 48 Ways to Leverage as an Entrepreneur, Part 1 [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: 48 Ways to Leverage as an Entrepreneur, Part 1 [Business, mindset, entrepreneur, disruptors]

An episode full of life leverage hacks for entrepreneurs. Listen to some tips and tricks that will help you manage your time in a more efficient way, create more income and grow.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

15 Huhti 201614min

Rob Interviews Jo Fairley, The Co-Founder of “Green & Blacks” [Business, mindset, entrepreneur, disruptors]

Rob Interviews Jo Fairley, The Co-Founder of “Green & Blacks” [Business, mindset, entrepreneur, disruptors]

Jo Fairley, owner of “Green & Blacks” shares her story of creating and running her brand. She talks about her starting point, steps of her career, mentors, her daily schedule… Everything!   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

11 Huhti 201633min

Caffeine Cast: Does Money Buy Happiness? [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Does Money Buy Happiness? [Business, mindset, entrepreneur, disruptors]

One of the most debated subjects around money and happiness. Does money brings happiness? Rob shares his thoughts on this hot subject that we are all thinking about.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

8 Huhti 201613min

Rob Interviews Kabir Sehgal, Best-selling Author of “Coined” on the History of Money [Business, mindset, entrepreneur, disruptors]

Rob Interviews Kabir Sehgal, Best-selling Author of “Coined” on the History of Money [Business, mindset, entrepreneur, disruptors]

On this episode, Rob interviews the author of the book “Coined”, Kabir Sehgal. Kabir is sharing his knowledge of the history of money and he is talking about the definition, purpose and usage of money in our lives.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

4 Huhti 20161h 6min

Caffeine Cast: Profit is not the Purpose [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Profit is not the Purpose [Business, mindset, entrepreneur, disruptors]

On this Caffeine Cast episode, Rob explains why profit is not the purpose of business. Profit is necessary but it is only the result of a business. The main purpose is something else.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

1 Huhti 201612min

Decisions Decisions [Business, mindset, entrepreneur, disruptors]

Decisions Decisions [Business, mindset, entrepreneur, disruptors]

Decision making is a skill that aid us in all areas of our lives. Anything relies on the ability to make decisions. Rob talks about the decision making process and how we can be better at that.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

28 Maalis 201630min

Caffeine Cast: Get Busy [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Get Busy [Business, mindset, entrepreneur, disruptors]

Mindfulness, minimalism and 'taking it slow' are fashionable concepts at the moment, but Rob Moore has a practical counterpoint to this way of thinking.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

25 Maalis 201612min

Rob Interviews Infamous Entrepreneur Gerald Ratner [Business, mindset, entrepreneur, disruptors]

Rob Interviews Infamous Entrepreneur Gerald Ratner [Business, mindset, entrepreneur, disruptors]

Rob interviews the entrepreneur Gerald Ratner. Gerald is sharing his personal story of falling to his lowest point of his career and how he finally recovered again and managed to be a successful entrepreneur. He is also talking about his feelings and lessons learned out of this journey.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

21 Maalis 201643min

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