Caffeine Cast: The 3 E’s of GREAT Content [Business, mindset, entrepreneur, disruptors]
Disruptors24 Syys 2020

Caffeine Cast: The 3 E’s of GREAT Content [Business, mindset, entrepreneur, disruptors]

Are you a content creator and wondering how you can elevate your content to make it great? Discover today Rob’s unique formula for creating really great content by following the 3 ‘E’s’. Learn how by offering educational, entertaining and emotional content you can create a loyal and engaged fan base. KEY TAKEAWAYS Really good content needs to include documentation, controversy and knowledge as well as knowing what your markets want, the pains and problems your niche has and the deep routed challenges your clients face. Whilst this creates good content, it does not necessarily create the great content that the three E’s can. The first ‘E’ is ‘Education’. Any content that teaches shows or guides the audience in some way is educational. The content may offer the audience an epiphany which resonates with the audience. You can always fall back on teaching them something surprising and new that perhaps they hadn’t thought of before. Secondly, your content must be ‘Entertaining.’ People love to be entertained. If you entertain your audience regularly, people will stop what they are doing and consume each bit of content you produce for a long time. You could perhaps add humour into your content to keep your customers entertained and engaged. If you are producing educational content you can couple this with entertaining content to create ‘edutainment’. The final E is ‘Emotion’. When you move people, you have a loyal follower and fan base. When you make your audience feel something they engage with you on a more personal level. Evoking one emotion per content is the best way to go. You can’t evoke too many all at once as it will be confusing for the consumer. Even heroes need to be fallible and have weaknesses. People love to understand the background to your success, whether that be the pains you faced and the struggles you overcame. BEST MOMENTS “Don’t be scared to try things, to entertain people and make some of your content fun and funny because it will work.” “Look I don’t care if people love me or hate me, but I want them to feel something.” “People love vulnerable posts. People love the honesty, the pain in success and the struggle in success.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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Caffeine Cast: Even Falling is Something You Learn How to Do [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Even Falling is Something You Learn How to Do [Business, mindset, entrepreneur, disruptors]

On this Caffeine Cast episode, Rob talks about failure. How to minimize failure and downsides, the importance of testing small and asking for help from others, how to learn through your failure and enjoy it. Failure gives you more value and helps you go one step closer to success.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

8 Heinä 201612min

Sales Make The World Go Around Part 1 [Business, mindset, entrepreneur, disruptors]

Sales Make The World Go Around Part 1 [Business, mindset, entrepreneur, disruptors]

On this episode, Rob talks about the importance of sales and shares a lot of his personal experience. It is not only about creating a good product or service. You need to develop your ability to sale. You must measure everything around sales, time, response, revenue per unit or time, and much more, in order to increase your results and reduce the amount of time that you put into sales. How to calculate the “lifetime client value” , track all important data and use them to increase your sales.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

4 Heinä 201641min

Caffeine Cast: Craft vs Graft & The Myth of Hard Work [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Craft vs Graft & The Myth of Hard Work [Business, mindset, entrepreneur, disruptors]

Elegant solutions on how to get closer to your vision, legacy and goals without working too much and burn yourself out. Rob explains why working hard doesn’t mean that you work on the right thing or you do it right. Working more is not related to better results or ideas, but can lead to wrong decisions and being further away from your goals. He also talks about what he would do differently, if he could go back to the start of his career.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

1 Heinä 201622min

Hiring & Recruiting Legends Part 3 [Business, mindset, entrepreneur, disruptors]

Hiring & Recruiting Legends Part 3 [Business, mindset, entrepreneur, disruptors]

On third part of “Hiring & Recruiting Legends” Rob talks about the team of your employees, how to sell your company's vision, job ads, interview process and hiring agents. Why you, as an entrepreneur, need to work for your team. How to reward your team according to their individual values and why solving their problems means that they solve yours, and help you achieve your goals and be happy. How to create a unique job advertisement. How to work with hiring agents and an extended guide for a successful interview process.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

27 Kesä 201634min

Caffeine Cast: When Should You Raise Your Prices [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: When Should You Raise Your Prices [Business, mindset, entrepreneur, disruptors]

On today’s Caffeine Cast Rob explains why you need to raise your prices right now and talks about different ways to do that. A lot of entrepreneurs are afraid of raising their prices. However, higher prices mean an increase in your income, more space for new customers, increase in value, freedom and liberation of time and space.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

24 Kesä 201615min

Hiring & Recruiting Legends Part 2 [Business, mindset, entrepreneur, disruptors]

Hiring & Recruiting Legends Part 2 [Business, mindset, entrepreneur, disruptors]

On this second part, Rob goes on talking about hiring the right people for your company. He explains why it is important to discover your employees’ values, why you need to have a culture in your company and why you need to be clear on exactly the type of person you want. You don’t want to hire a load of mini-me’s or build a team of people with similar skills. You need diversity, you must reward your staff according to their individual values and give them a vision of company.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

20 Kesä 201635min

Caffeine Cast: How to Get More Meetings With Big Hitters & Influencers [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: How to Get More Meetings With Big Hitters & Influencers [Business, mindset, entrepreneur, disruptors]

On this Caffeine Cast episode, Rob gives advice on how to get in touch with people that we respect. He explains why it is important to be clear on our messages, ask good quality questions, show gratitude and respect their time. He also shares his personal experience in getting in touch with people he respects.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

17 Kesä 201616min

Hiring & Recruiting Legends Part 1 [Business, mindset, entrepreneur, disruptors]

Hiring & Recruiting Legends Part 1 [Business, mindset, entrepreneur, disruptors]

All you need to know about hiring and recruiting for your enterprise. Rob gives advice on how to find the right people for your company, what kind of people you need around you and when is the right time to hire them. He also talks about the process of posting your job advertisement, what needs to include so as to attract the right people and what you need to know about contracts. Furthermore, ways to measure your staff turnover and de-risk hiring.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

13 Kesä 201628min

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