The CMO Podcast With Jim Stengel
The CMO Podcast22 Huhti 2019

The CMO Podcast With Jim Stengel

What is the CMO Podcast? This summer Jim Stengel talks to the most dynamic CMO's in the industry to breakdown the mindset of a Chief Marketing Officer.

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Jaksot(424)

Greg Lyons (PepsiCo) | Serving Empathy at PepsiCo

Greg Lyons (PepsiCo) | Serving Empathy at PepsiCo

In this episode, Jim chats with Greg Lyons, the Chief Marketing Officer at PepsiCo North America. Greg leads a team of over 500 marketers and works with brands like Pepsi, Mountain Dew, Aquafina, Lipt...

27 Touko 202057min

Amanda Rassi (Kroger) | Leadership During Crisis

Amanda Rassi (Kroger) | Leadership During Crisis

Amanda Rassi is the Vice President of Marketing at The Kroger Co. which is America's largest supermarket by revenue and the second-largest general retailer. Last year, Amanda came on the podcast after...

25 Touko 202031min

Vineet Mehra (Walgreens) | Connecting Purpose with Commerce

Vineet Mehra (Walgreens) | Connecting Purpose with Commerce

Vineet Mehra is the Global Chief Marketing Officer of Walgreens Boots Alliance, which has retail stores and pharmacies in over 25 countries and does roughly $140 billion dollars in revenue a year. Vin...

20 Touko 202054min

 Raja Rajamannar (Mastercard) | Leadership During Crisis

Raja Rajamannar (Mastercard) | Leadership During Crisis

Raja Rajamannar is the Chief Marketing & Communications Officer, and President of Healthcare Business at Mastercard. During this pandemic, Mastercard is finding organic ways to help their customers by...

18 Touko 202029min

Linda Boff (GE) | Engineering Magic & Solutions

Linda Boff (GE) | Engineering Magic & Solutions

Linda Boff wears many hats at GE (General Electric). She is their Chief Marketing and Communication Officer, VP of Learning & Culture, and President of the GE Foundation. GE is a 128-year old company ...

13 Touko 202040min

David Kidder (Bionic) | Leadership During Crisis

David Kidder (Bionic) | Leadership During Crisis

David Kidder is the co-founder and CEO of Bionic which is a company that helps large businesses scale and staff just like a startup. The first time David came on the podcast we spoke about how Bionic'...

11 Touko 202025min

Michelle Harmon-Madsen (AccuWeather) | When Your First Day On The Job Is A Crisis

Michelle Harmon-Madsen (AccuWeather) | When Your First Day On The Job Is A Crisis

Michelle Harmon-Madsen is the CMO of AccuWeather, a media company that provides commercial weather forecasting services around the globe. AccuWeather helps 1.5 billion people around the globe get thei...

6 Touko 202056min

Michelle Peluso (IBM) | Leadership During Crisis

Michelle Peluso (IBM) | Leadership During Crisis

Michelle Peluso is the SVP Digital Sales & Chief Marketing Officer at IBM. In this conversation, Michelle talks about how IBM is stepping up to the challenge of helping major companies and first respo...

4 Touko 202026min

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