Ann Lewnes (Adobe) | Giving Creativity Purpose
The CMO Podcast26 Kesä 2019

Ann Lewnes (Adobe) | Giving Creativity Purpose

Ann Lewnes has an impressive career. Before joining Adobe, Ann spent 20 years building the brand, Intel. At Intel she learned how to make a semiconductor chip manufacturer into a consumer brand. As Adobe’s CMO and EVP she has pioneered and embraced the shift to digital advertising by deploying a comprehensive set of digital marketing solutions, establishing an insight-driven culture, and setting a template for marketing’s strategic impact on business.

Ann has also been inducted into the American Marketing Association’s Hall of Fame, named one of the most innovative and influential CMOs by Business Insider and Forbes, and recognized on AdWeek 50, and many more accolades. Ann also serves on the boards of the toy company Mattel.

In this conversation recorded from Cannes Lions, Jim talks to Ann about how she helped Adobe find its purpose and how Adobe is now synonymous with the word "creative."

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(417)

Linda Boff, David Lubars and Rishad Tobaccowala | The Advertising Hall of Fame Class of 2025 Inductees

Linda Boff, David Lubars and Rishad Tobaccowala | The Advertising Hall of Fame Class of 2025 Inductees

This week, we are celebrating the Class of 2025 inductees into the Advertising Hall of Fame, as Jim welcomes three of this year's honorees for a roundtable discussion. Recorded live the morning after ...

30 Huhti 202549min

The Future CMO Summit featuring General Motors, JPMorgan Chase, Coach and Mondelez

The Future CMO Summit featuring General Motors, JPMorgan Chase, Coach and Mondelez

This week, Jim is coming to you from the serene and stunning Miraval Berkshires, nestled in Western Massachusetts, where Vayner hosted the Future CMO Summit. We welcomed twenty next-gen marketing lead...

23 Huhti 202545min

Rachel Thornton (Adobe) | Exploring Curiosity Through Digital Experiences

Rachel Thornton (Adobe) | Exploring Curiosity Through Digital Experiences

This week, The CMO Podcast is on a field trip, as Jim recently attended the Adobe Summit Digital Experience Conference in Las Vegas. The three-day event featured over 200 sessions, hands-on labs, snea...

16 Huhti 202547min

Natalia Ball (Mars) | A Better World for Pets

Natalia Ball (Mars) | A Better World for Pets

As we celebrate National Pet Day, Jim's guest this week on The CMO Podcast is Natalia Ball, the Global Chief Growth Officer of Pet Nutrition at Mars. This is a big business for Mars, Petcare is about ...

9 Huhti 202552min

How CMOs Thrive in Times of Rapid Change with Emily Silver (Dick's Sporting Goods) | Live from Adobe Summit

How CMOs Thrive in Times of Rapid Change with Emily Silver (Dick's Sporting Goods) | Live from Adobe Summit

This week we’re bringing you a special episode, recorded live at the Adobe Summit in Las Vegas in March 2025. As we here at the CMO podcast are happy customers of Adobe, we were excited to be part of ...

7 Huhti 202547min

Emmanuel Orssaud (Duolingo) | April Fool's Day Measured in Smiles

Emmanuel Orssaud (Duolingo) | April Fool's Day Measured in Smiles

Happy April Fools! To celebrate the spirit of first day of April, Jim welcomes to the show one of Duo the Owl’s best friends, Emmanuel Orssaud, the Chief Marketing Officer of Duolingo, one of the hott...

2 Huhti 202549min

Scott Goodson (StrawberryFrog) & Sherry Graziano (Truist) | Teamwork Builds Great Partnerships

Scott Goodson (StrawberryFrog) & Sherry Graziano (Truist) | Teamwork Builds Great Partnerships

Spring is time for rebirth and renewal…and today’s episode is about a relationship between a client and an agency that embodies continual rebirth and renewal. Jim's guests this week are Sherry Grazian...

26 Maalis 202551min

Julie Haddon (NWSL) | Reshaping the Future of Women's Soccer

Julie Haddon (NWSL) | Reshaping the Future of Women's Soccer

This month marks the opening of a new season for the red-hot NWSL–The National Women's Soccer League. Jim's this week is the Chief Marketing and Commercial Officer of the NWSL, Julie Haddon. Jim has k...

19 Maalis 202552min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-rahamania
herrasmieshakkerit
ostan-asuntoja-podcast
rss-lahtijat
rss-sami-miettinen-neuvottelija
rahapuhetta
rss-sisalto-kuntoon
inderespodi
leadcast
rss-laakispodi
rss-seuraava-potilas
timanttia-hiomassa
rss-juurisyy-johtamisesta-kilpailuetua
rss-vaikuttavan-opettajan-vierella
rss-porssipodi
rss-johtoajatuksia