Super Bowl LVI Marketing Roundtable Discussion
It's The CMO Podcast's third annual Super Bowl roundtable discussion where we break down the enormous amount of creativity, planning and thought that went into the branding moments consumers viewed du...
16 Helmi 202242min
Russell Barnett (My/Mochi) | Your Reputation Precedes You
Russell Barnett is the Managing Director and Chief Marketing Officer of My/Mochi Ice Cream—you know, that delicious little ball of ice cream enrobed with Japanese mochi dough. My/Mochi has been making...
9 Helmi 202251min
Morgan Flatley (McDonald's) | Risks Equal Rewards
Morgan Flatley is the Global Chief Marketing Officer for McDonald’s, which is a brand that needs no introduction. McDonald’s is, of course, a fixture in culture—and has been a marketing trailblazer fo...
2 Helmi 202250min
Courtney Harwood (Everside Health) | Let Your Customer Tell Your Brand's Story
Courtney Harwood is the Chief Marketing Officer of Denver based Everside Health, one of the largest–and most innovative–direct primary-care providers in the US, with 350 healthcare centers in 34 state...
26 Tammi 202258min
Don McGuire (Qualcomm) | Marketing Objectives Must Align With Business Objectives
Don McGuire is the SVP and CMO for Qualcomm, the world’s largest wireless technology innovator. Chances are if you use a camera on your phone, use wireless headphones, play video games, make a phone c...
19 Tammi 202243min
Guy Kawasaki (Canva) | The Democratization of Everything
Guy Kawasaki is the Chief Evangelist at Canva, the easy-to-use graphic design platform that prides itself on giving its users the tools and knowledge to make graphic design as simple as possible. Guy ...
12 Tammi 202245min
Lara Hood Balazs (Intuit) | Disciplined & Purpose Driven
Lara Hood Balazs is the EVP, General Manager, and Chief Marketing Officer of Intuit, the $9.6 billion in revenue financial software firm. Intuit's products include the tax preparation application Turb...
5 Tammi 202253min
Than Hartsock (John Deere) | R&D and Marketing
Than Hartsock is the Director of Corn & Soybean Production Systems at John Deere. Not only is John Deere an iconic 184-year old company with nearly $40 billion in revenue, but it's also a world leader...
29 Joulu 202146min
