Beyond Social Media - The Next Evolution of Brewery Digital Marketing

Beyond Social Media - The Next Evolution of Brewery Digital Marketing

Over the last several years, “social media marketing” has become synonymous with “digital marketing,” but should that be the case moving into 2023? If not, then what else is there? Are we witnessing the fall of Facebook/Instagram? What does craft beer marketing look like when social media doesn’t take up so much of the digital marketing mix?

We’ve put together a panel of forward-thinking marketing folks and innovative brewery leaders to try and answer questions about what the future holds for craft beer marketing.


Panelists:

Greg Lane (BeerTrippr)

Jackie Martuscello (WestFax Brewing)

Jackson Boyer (Buddy)

Kelly Hieronymus (West Sixth Brewing)

Michael Varda (Craft Beer Advisory Services)


Moderator: Chris Overlay (Get Hoptimized)


Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.


Join us in-person for CBP Connects in 2023

Half workshop, half networking

Milwaukee, WI | June 19-21, 2023

Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/

Jaksot(469)

Brewery Insurance - What IS and is NOT covered?

Brewery Insurance - What IS and is NOT covered?

This session will explore what brewery insurance really covers and what it does not. We will tackle some of the most common misconceptions, break down the different types of coverage, and highlight op...

2 Heinä 202542min

Yeast: A Technical History

Yeast: A Technical History

Yeast may be small, but their impact on beer—and brewing history—is enormous. In this presentation, we’ll take a deep dive into the fascinating technical journey of brewers yeast. We’ll begin with the...

25 Kesä 202558min

Will 'Growth Marketing' Save The Brewing Industry?

Will 'Growth Marketing' Save The Brewing Industry?

In the past, breweries doubled down on innovation, tasting room expansion, and winning new points of distribution to drive sales. Then there was the era of 'eventing,' where brewers scrambled to build...

23 Kesä 202558min

Leadership & Team Development in Craft Beer

Leadership & Team Development in Craft Beer

A sustainable and successful brewery requires great leadership. In this conversation, we're bringing together experienced brewery professionals to share insights on building strong teams, fostering po...

21 Kesä 20251h 2min

The Most Overlooked Brewery KPIs (and Why They’re Costing You Money)

The Most Overlooked Brewery KPIs (and Why They’re Costing You Money)

Staying nimble, operationally efficient, and making the best quality beer is key in our current industry.In this webinar, you'll learn how to calculate your true COGS by factoring in WIP losses and fi...

18 Kesä 202538min

Exploring English Malts: Tradition, Innovation, and Brewing Impact

Exploring English Malts: Tradition, Innovation, and Brewing Impact

Join us for an in-depth discussion on the rich heritage and brewing applications of English malts, hosted by Andrew from Craft Beer Professionals. This panel features experts from French & Jupps, Pro ...

16 Kesä 202548min

Tapped for Change: What the TTB's Proposed Label Rules Mean

Tapped for Change: What the TTB's Proposed Label Rules Mean

The TTB is at it again—this time with two big proposed rule changes that could shake up beer labels. If you’re wondering what this means for breweries, what you need to do, and whether you’ll have to ...

14 Kesä 202523min

Navigating Change: An Industry Conversation

Navigating Change: An Industry Conversation

Join us for a conversation with Andrew Burman of Other Half Brewing Company as we explore the evolving craft beer landscape and how breweries can adapt to shifting consumer habits. With weekend taproo...

11 Kesä 20251h 3min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
ostan-asuntoja-podcast
rss-rahamania
rss-sisalto-kuntoon
sijoituspodi
rahapuhetta
rss-karon-grilli
herrasmieshakkerit
rss-bisnesta-bebeja
rss-draivi
leadcast
rss-lahtijat
rss-laakispodi
rss-seuraava-potilas
rss-paasipodi
rss-yrittajan-mindset
asuntoasiaa-paivakirjat