Standardizing Beer Information: Deep Dive in to Best Practices for Sharing Brand Information

Standardizing Beer Information: Deep Dive in to Best Practices for Sharing Brand Information

Join us for a deep dive discussion on maximizing the impact of your brand communications to better connect with your staff, wholesalers, retailers, consumers and more! We have gathered a group of industry professionals representing different size breweries and priorities to discuss how each of them are ensuring their messaging is heard and discoverable through sales sheets, websites, internal trainings, and more. We will dive into how their brand information is broadcast into the world and explore strategies that you can implement yourselves.


Panelists: Chris Shields (Rhinegeist), Erik Fowler (White Labs), Paige Martin (Second Pitch Beer Co.)


Moderator: Josh Lindsay (MarketMyBrewery)


Thank you to AbstraxHops + MarketMyBrewery for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.


Join us in-person for CBP Connects

Half workshop, half networking

Charleston, SC | December 4-6, 2023

Grab your spot now at https://cbpconnects-charleston.eventbrite.com/

Jaksot(472)

Studly Brewing Company: Beer, Baseball, and the First 100 Days

Studly Brewing Company: Beer, Baseball, and the First 100 Days

In this conversation, we chat live with Blake about his experience since opening. We dive into what he's learned so far, what has surprised him, and what he's been able to apply from his background in...

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Small Town Breweries: Strategies for Success

Small Town Breweries: Strategies for Success

Small town doesn't have to mean small profits. In this conversation, we will be joined by representatives from small town breweries from across the country. From customer preferences to events to mark...

8 Huhti 20231h

ChatGPT, Business vs Brewery, & Closures (Conference Preview Panel)

ChatGPT, Business vs Brewery, & Closures (Conference Preview Panel)

As we gear up for our Spring Virtual Conference (April 3-5), we are excited to bring together 3 of our presenters for a conversation that will discuss current challenges and opportunities our industry...

5 Huhti 202348min

Energy Drinks, Education, & Efficiencies

Energy Drinks, Education, & Efficiencies

As we gear up for our Spring Virtual Conference (April 3-5), we are excited to bring together 3 of our presenters for a conversation that spans everything from energy drinks to education to efficienci...

1 Huhti 202347min

Why Maine's Oldest Craft Brewery Got Into Non-Alcoholic Beer

Why Maine's Oldest Craft Brewery Got Into Non-Alcoholic Beer

Geary Brewing Co., the oldest in Maine, in was founded in 1983. Forty years later they are still innovating under the leadership of Alan and Robin Lapoint. The Lapoints launched the non-alcoholic 1820...

29 Maalis 202351min

Restaurant Rockstars: What Taprooms Can Learn From Restaurants

Restaurant Rockstars: What Taprooms Can Learn From Restaurants

In this session, we are joined by Roger Beaudoin, CEO of Restaurant Rockstars, for a conversation on what taprooms can learn from our restaurant industry counterparts. We will discuss logistics to con...

25 Maalis 20231h 4min

How to Pair with Chocolate at Your Brewery

How to Pair with Chocolate at Your Brewery

Chocolate has long been viewed as a childhood treat or a pick-me-up on a bad day rather than an agriculturally-rooted, craft-driven product displaying variety and nuance. A new wave of craft chocolate...

22 Maalis 20231h 2min

Making the Brand: A PR Primer for Breweries

Making the Brand: A PR Primer for Breweries

A strong public relations campaign can help build your brewery’s brand, keep customers walking through the door and coming back for more. With the media landscape ever evolving, getting exposure requi...

18 Maalis 202326min

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