Standardizing Beer Information: Deep Dive in to Best Practices for Sharing Brand Information

Standardizing Beer Information: Deep Dive in to Best Practices for Sharing Brand Information

Join us for a deep dive discussion on maximizing the impact of your brand communications to better connect with your staff, wholesalers, retailers, consumers and more! We have gathered a group of industry professionals representing different size breweries and priorities to discuss how each of them are ensuring their messaging is heard and discoverable through sales sheets, websites, internal trainings, and more. We will dive into how their brand information is broadcast into the world and explore strategies that you can implement yourselves.


Panelists: Chris Shields (Rhinegeist), Erik Fowler (White Labs), Paige Martin (Second Pitch Beer Co.)


Moderator: Josh Lindsay (MarketMyBrewery)


Thank you to AbstraxHops + MarketMyBrewery for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.


Join us in-person for CBP Connects

Half workshop, half networking

Charleston, SC | December 4-6, 2023

Grab your spot now at https://cbpconnects-charleston.eventbrite.com/

Jaksot(471)

Transforming Your Brewery into a Destination

Transforming Your Brewery into a Destination

Join us for a conversation discussing how thinking outside the box can help transform your business from a brewery into a destination. We will discuss the value of unique partnerships, strategies for ...

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CO2 Shortages: What Craft Breweries Need to Know

CO2 Shortages: What Craft Breweries Need to Know

Here in a panel discussion recorded for the Craft Beer Professionals, members of the gasworld editorial team discuss the current carbon dioxide (CO2) shortages across the US and provide the latest upd...

12 Elo 202235min

Loyalty Programs: Engaging More with Your Most Valuable Customers

Loyalty Programs: Engaging More with Your Most Valuable Customers

Join us for a conversation discussing how you can build deeper relationships with your most valuable customers through loyalty programs. We will discuss proven strategies, lessons learned, and action ...

10 Elo 202256min

CBP Stories - From Second Sips to All Imperials w/Colleen Quinn (Greater Good Imperial Brewing Co.)

CBP Stories - From Second Sips to All Imperials w/Colleen Quinn (Greater Good Imperial Brewing Co.)

CBP Stories showcase individual members who have an inspiring story to tell. Colleen Quinn is CEO of Greater Good Imperial Brewing Company. She’s built a career in craft that includes leading strateg...

4 Elo 202249min

Craft Beer Apprenticeship Program w/Jim Monahan (OBN Second Chance Initiative/Prison Break Brewery)

Craft Beer Apprenticeship Program w/Jim Monahan (OBN Second Chance Initiative/Prison Break Brewery)

Join us for a conversation with Jim Monahan, Founder of the OBN Second Chance Initiative/Prison Break Brewery. In this conversation, we will learn about the craft beer apprenticeship program, why it w...

28 Heinä 202239min

Great Beer is Brewed on Good Floors w/Chris Klein (Cascade Floors)

Great Beer is Brewed on Good Floors w/Chris Klein (Cascade Floors)

Why having a durable floor not only saves you time while cleaning but it also saves you money on labor, cleaning and water. Concrete is very porous but a well installed floor coating will not allow an...

16 Heinä 202221min

Making a Big Dill: Pickles + Partnership w/DESTIHL Brewing and SuckerPunch Gourmet

Making a Big Dill: Pickles + Partnership w/DESTIHL Brewing and SuckerPunch Gourmet

Award-winning brewery DESTIHL Brewing, and SuckerPunch Gourmet, makers of bolder pickles done differently, have teamed up for what is certain to be quite a big dill. Beginning June 28th the new Suck...

8 Heinä 202236min

Did You Crush It? Takeaways from the 2022 Craft Beer Marketing Awards

Did You Crush It? Takeaways from the 2022 Craft Beer Marketing Awards

In this conversation, we are joined by Jackie DiBella and Jim McCune from The Craft Beer Marketing Awards. We discuss the need to recognize excellence in marketing, how the awards have evolved, highli...

18 Kesä 202237min

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