Sip and Stay: Navigating the Landscape of Customer Loyalty in Breweries

Sip and Stay: Navigating the Landscape of Customer Loyalty in Breweries

Explore creative ways to attract and retain customers in the craft brewery landscape with our panel of industry experts. Learn how they’ve transformed one-time and occasional visitors into loyal patrons, ensuring a steady stream of repeat business. In an increasingly competitive craft beer scene and unpredictable economy, breweries face the challenge of enticing new patrons and fostering lasting customers more than ever before. This panel discussion will share real-life insights into the evolving consumer landscape and how breweries can adapt to this changing market through unique collaborations and meaningful experiences.


Hear from brewery leaders as they share proven strategies that have successfully attracted new and retained customers.


Don’t miss this opportunity to gain a focused perspective on customer-centric success in the brewing industry. Join us for targeted insights and actionable strategies to elevate your customer attraction and retention game.


This conversation features:

Beth Marcus (Cape Cod Beer)

Tammy Sample (Siluria Brewing Co.)

Wes Clark (Harvest Hosts)


Join us in-person for CBP Connects | Half workshop, half networking Portland, ME | June 10-12, 2024 Register now: cbpconnects-portland.eventbrite.com

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Pilot Project’s Playbook for Launching and Scaling Breweries

Pilot Project’s Playbook for Launching and Scaling Breweries

Pilot Project was created to support talented brewers in an industry with exceptionally high barriers to entry. Modeled after the music industry, Pilot helps launch and scale start up breweries by sup...

11 Helmi 54min

Two Food Industry Experts Talk about the Challenges of Starting a Kitchen in your Brewery

Two Food Industry Experts Talk about the Challenges of Starting a Kitchen in your Brewery

Starting or maintaining a kitchen in your brewery is challenging...and that's an understatement. But a lot of the data is showing that adding or maintaining food options ( beside a small bag of pretze...

4 Helmi 59min

Better Together: Strategic Collaboration for Brewery Success

Better Together: Strategic Collaboration for Brewery Success

In a rapidly changing craft beer landscape, many breweries are rediscovering what made this industry thrive in the first place: connection, creativity, and community. This session explores how breweri...

28 Tammi 37min

When Things Get Messy: Handling Tricky Employee Situations Without Losing Your Cool

When Things Get Messy: Handling Tricky Employee Situations Without Losing Your Cool

Every brewery has them — the late arrivals, the heated arguments, the performance dips that make you wonder what to do next. In this session, we’ll walk through common “oh no” employee situations and ...

21 Tammi 40min

Working with Writers: Sharing Stories, Not Just News

Working with Writers: Sharing Stories, Not Just News

Your brewery has a story to tell; actually, it probably has quite a few of them. Those stories are what hook potential fans and help them and your established followers buy into what makes your brewer...

14 Tammi 54min

Avoiding Five Wage-and-Hour Mistakes That Can Sour Your Brew

Avoiding Five Wage-and-Hour Mistakes That Can Sour Your Brew

Navigating wage-and-hour laws can sometimes feel like running a brewery during Oktoberfest—busy, complex, and full of moving parts. With local, state, and federal rules often foaming over into each ot...

7 Tammi 1h 1min

Taproom Payment Processing 101

Taproom Payment Processing 101

Payment processing shouldn’t be a mystery. This session offers a straightforward look at merchant services for taprooms of all sizes. Whether you’re launching your first location or reevaluating your ...

5 Tammi 31min

Selling Coin Toss Brewing: The Honest Version

Selling Coin Toss Brewing: The Honest Version

Tim Hohl founded Coin Toss Brewing in Oregon City, Oregon in March 2015 and ran it for almost nine years before selling in February 2024. The decision to sell started informally in May 2022 — a mix of...

3 Tammi 58min

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