211: Contently’s Shane Snow on Building a Content Empire and Then Returning to His Writing Roots

211: Contently’s Shane Snow on Building a Content Empire and Then Returning to His Writing Roots

While he always had a passion for entrepreneurship, Shane Snow started his career as a freelance journalist, and during that time noticed how many of his peers were struggling to market themselves and find work. This frustration fueled his desire to develop the global content marketing platform, Contently. Contently is a unified content marketing solution for the world’s biggest enterprise brands, and it’s also a tremendous source of income for creative freelancers. By Snow’s best estimates, Contently has paid out more than $46 million (and counting) to freelancers around the globe. As successful as his time at Contently has been, Snow never stopped being a writer at heart, and now he's back at it. He recently hired a CMO for Contently and became “founder-at-large,” relieving himself of the day-to-day management and freeing up his time to reunite with his first career love. Today, you can find Snow promoting his soon-to-be-published book, Dream Teams, and otherwise sharing his expertise on team building and storytelling for founders. In this interview, Snow shares his journey to the top of the entrepreneurial mountain and back home again, along with his best advice learned from a seven-year reign at Contently. Key Takeaways The two realizations Snow had that sparked the idea for Contently How Snow transitioned out of his role as founder and returned back to his former love of journalism Snow's counterintuitive advice on team building and how it relates to innovation One of the most important things we can do as leaders and team members to build relationships Key Resources From Our Interview With Shane Snow Find out more about Shane Snow here Follow Shane on Twitter Learn more about Contently

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232: Create a Company Culture That’s Healthy and Profitable, With David Heinemeier Hansson of Basecamp

232: Create a Company Culture That’s Healthy and Profitable, With David Heinemeier Hansson of Basecamp

Eighteen years ago, David Heinemeier Hansson was a college student sitting in his little apartment in Copenhagen when he stumbled across a blog post by 37signals (which would later become Basecamp), a...

10 Tammi 20191h 2min

230: Startup Legends Talk Hiring, Branding, and Core Values, With Oli Gardner of Unbounce and Ryan Deiss of DigitalMarketer

230: Startup Legends Talk Hiring, Branding, and Core Values, With Oli Gardner of Unbounce and Ryan Deiss of DigitalMarketer

Most of Foundr’s podcast episodes are one-on-one chats, usually focusing on a particular foundr or their business. This time around, we were fortunate enough to sit down, in person, with two startup i...

18 Joulu 201852min

229: Mastering Copywriting and Finding Your Flow With Arman Assadi of Project EVO

229: Mastering Copywriting and Finding Your Flow With Arman Assadi of Project EVO

NEW COURSE ALERT: Entrepreneur, we wanted you to be the first to know that we’ve collaborated with Arman Assadi to bring you our brand new copywriting course. Learn the copywriting secrets behind 11 s...

11 Joulu 20181h 9min

228: A Serial Founder’s Fight for Mass Adoption of Cryptocurrencies, With Alex Mashinsky of Celsius

228: A Serial Founder’s Fight for Mass Adoption of Cryptocurrencies, With Alex Mashinsky of Celsius

Serial founder and VOIP pioneer Alex Mashinsky has founded eight companies and raised more than a billion dollars in collective funding since his entrepreneurial start in the 1990s—and he is showing n...

4 Joulu 201858min

227: From a $20M Business to Starting Over With a New Vision, with Erika Geraerts of Fluff

227: From a $20M Business to Starting Over With a New Vision, with Erika Geraerts of Fluff

Frank Body co-founder Erika Geraerts left her $20 million coffee scrub company to invent a new category within the beauty industry. She's now on a mission to empower young girls everywhere to feel mor...

27 Marras 201846min

225: New Founders Doubled Business and Hit Their First $10K Month (Consulting Empire Spotlight: Part 2)

225: New Founders Doubled Business and Hit Their First $10K Month (Consulting Empire Spotlight: Part 2)

Welcome to part two of our two-part podcast series that’s shining the spotlight on successful entrepreneurs who hail right from our very own Foundr community! If you haven’t listened to part one featu...

13 Marras 201834min

224: Gavin Symes Scales His Consulting Business to $50K/Month in 3 Months (Consulting Empire Spotlight: Part 1)

224: Gavin Symes Scales His Consulting Business to $50K/Month in 3 Months (Consulting Empire Spotlight: Part 1)

The Foundr community is full of passionate people from all walks of life, in the trenches daily doing what it takes to make their startup dreams a reality. In this week’s podcast, we want to highlight...

7 Marras 201838min

223: How WPBeginner’s Syed Balkhi Rocketed to Success, Aiding Millions of Wordpress Users

223: How WPBeginner’s Syed Balkhi Rocketed to Success, Aiding Millions of Wordpress Users

New to the US from Pakistan, Syed Balkhi was a lonely and isolated 12-year-old. Unable to speak English fluently, he took to communicating with new friends—computers—and quickly found comfort interact...

30 Loka 201846min

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