23: Telling Your Boss to Go Shove It & Become a Remarkable Misfit Traveling The World with AJ Leon

23: Telling Your Boss to Go Shove It & Become a Remarkable Misfit Traveling The World with AJ Leon

AJ Leon walks backs to his corner office on the 28th floor. He closes the door behind him and walks past his $8,200 mahogany desk to his window. He surveys the stark Manhattan skyline in the winter morning sunshine. The Chrysler building, the Empire State. Without warning, tears begin to drip down his cheeks. In his boss’s office, right next to his own, he’d just been offered a promotion. His six-figure salary would track up to seven-figures. All before his twenty-sixth birthday. It dawns on him that he has to do something radical: walk away. Have you ever had the sensation of living someone else’s life, or that you didn’t choose the path you’re on? Most people experience this, including AJ Leon. AJ Leon is no stranger to striding halls of financial power. “One thing led to another until I became a financial executive in New York,” AJ says. When he graduated college with a degree in finance and accounting, he took “the biggest offer at the largest firm that I could find. I really didn’t care what I would be doing for them or where I’d be.” In his mid-twenties, he’d ascended the corporate ladder until he boasted a corner office in Manhattan. AJ was making “an absurd amount of money, with big bonuses. I didn’t even work a ton of hours. I was kind of at the top.” Yet he was crestfallen. The problem, he confesses, was: “I hated my life. I was completely and utterly passionless about what I was doing and always had been.” When he was presented with the dream promotion, he was working on Wall Street. It was December 31, 2007, the month that saw the beginning of the global financial crisis and US recession. AJ Leon was offered a job that promised a salary double his previous one. Imagine while the world begins to crumble, you are selected to be groomed to make partner in one of the most successful firms in New York city. “[My boss] said basically you’re going to make twice as much money as you do. You’re effectively going to be number three in the company.” AJ realized he was just offered something that he would never be able to walk away from. “I got truly depressed to the point where I was crying, alone, in my office.” In this interview you will learn: - AJ's inspiring story on what it means to give up society's perfect life that is mapped out for you - How to become a corporate misfit - The secret to creating a movement that people can really get behind - What it takes to turn your idea into reality - How to obtain Freedom - What it truly means to do work that matters and change the world one step a time - How to live a life of adventure and fun! - & So much more! I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people! Leave a review for the Foundr Podcast!

Jaksot(584)

605: He Bought an Airline for $0.30 (and made BILLIONS) | Tony Fernendes (Best of Foundr)

605: He Bought an Airline for $0.30 (and made BILLIONS) | Tony Fernendes (Best of Foundr)

Tony Fernandes turned a failing airline into a billion-dollar business and built AirAsia into one of the most recognized brands in Asia. In this interview, Tony explains how he bought AirAsia for ju...

13 Marras 202541min

604: (Solo) What Labubu and Apple Can Teach You About Scarcity Marketing

604: (Solo) What Labubu and Apple Can Teach You About Scarcity Marketing

Think scarcity is just a marketing gimmick? Used properly, it’s one of the fastest ways to increase perceived value, build community, and grow sales—without racing to the bottom on discounts. In th...

11 Marras 202512min

603: He Built a $1B Beauty Brand Selling $1 Makeup | Joey Shamah

603: He Built a $1B Beauty Brand Selling $1 Makeup | Joey Shamah

Joey Shamah built e.l.f. Cosmetics into a billion-dollar beauty brand by doing the exact opposite of every competitor in the industry. In this interview, the e.l.f. co-founder breaks down how he turn...

6 Marras 202551min

602: (Solo) What I Learned From Alex Hormozi’s $100M Book Launch

602: (Solo) What I Learned From Alex Hormozi’s $100M Book Launch

Everyone saw the headlines—but the real lessons from Alex Hormozi’s $100M book launch are in the planning, positioning, and pre-launch. In this episode, I break down the fundamentals you can lift s...

4 Marras 202513min

601: The Couple Who Built a 9-FIGURE Brand While Working Full-Time Jobs | Natalie Holloway

601: The Couple Who Built a 9-FIGURE Brand While Working Full-Time Jobs | Natalie Holloway

Natalie Holloway turned a $5,000 side hustle into Bala — a globally recognized fitness brand worn by millions and backed by Mark Cuban and Maria Sharapova. In this interview, the Bala co-founder bre...

30 Loka 202557min

600: (Solo) How Founders Should Actually Use AI (Without Getting Lost)

600: (Solo) How Founders Should Actually Use AI (Without Getting Lost)

AI is the biggest shift since the internet—and if you’re not using it daily as a founder, you’re falling behind. In this episode, I break down exactly how I use AI to think clearer, execute faster,...

28 Loka 202512min

599: They Rejected Her Idea, She Turned it into a BILLION Dollar Business | Suneera Madhani (Best of Foundr)

599: They Rejected Her Idea, She Turned it into a BILLION Dollar Business | Suneera Madhani (Best of Foundr)

Suneera Madhani built Stax from an idea her employer rejected into a $1B fintech unicorn processing over $25B in payments. In this interview, the Stax co-founder shares how she went from selling c...

23 Loka 202540min

598: (Solo) Your Brand Is Not a Logo: Why Most Founders Get Stuck Before They Even Launch

598: (Solo) Your Brand Is Not a Logo: Why Most Founders Get Stuck Before They Even Launch

Think your “brand” is a logo, font, and color palette? That’s polish—not branding. Real ecommerce branding makes customers feel understood, builds instant trust, and increases conversions across your ...

21 Loka 20259min

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