Selling Uncommon, the death of advertising and a British original - Nils Leonard
Nils Leonard is returning to the Uncensored CMO podcast after selling his agency, Uncommon to Havas. We discuss what's next, why he feels it's an investment not an acquisition, what AI means for creat...
27 Heinä 20231h 8min
Sir Martin Sorrell on the 5 biggest ways AI will change marketing
In this episode, I am talking to one of the titans of our industry, someone who I think has had a bigger impact on our industry than perhaps anybody else. He is Sir Martin Sorrell founder of WPP, the ...
20 Heinä 202353min
MAD//Fest LIVE - how to ride the storm with Britain’s leading retail CMO’s
In a special live from MAD//Fest edition of Uncensored CMO, I'm joined by some of the country's top CMO's on a panel about riding the storm in retail. Very’s Jessica Myers, Alex Rogerson from Morrison...
14 Heinä 202340min
From selling Tea to the British to Latin America's largest e-commerce business - Sean Summers, Mercado Libre
In a career that's spanned selling Tea to the British as Marketing Director at Twinings, to now CMO at the largest e-commerce business in Latin America, Sean Summers knows a thing or two about marketi...
12 Heinä 202355min
Marketing Britain’s largest supermarket in a cost of living crisis - Alessandra Bellini, Tesco
Allessandra Bellini is the Chief Customer Officer at Tesco, the largest supermarket in the UK. Previously she's held roles at agencies, before 21 years at Unilever rising up through the ranks to some ...
5 Heinä 202358min
MAD//Fest - From contemporary dance to craft beer revolution? - Tom Rainsford, Beavertown Brewery
Tom Rainsford has been named as one of the Top 50 creative minds in the country. After a surprising start to his career (that still stands him in great creative stead even now), Tom has grown a chall...
29 Kesä 20231h 7min
Rory Sutherland, the Master of Madfest, on why behavioural science should get awards
Live from Cannes, third time returning guest Rory Sutherland gives us his views on just how good this year’s Festival of Creativity is, what should be awarded, AI vs AI, what we should be looking for ...
27 Kesä 202341min
Cannes Lions - The Triple Opportunity of Attention with Karen Nelson-Field, Orlando Wood, Rob Brittain
In this episode I'm joined by three more effectiveness titans in my Cannes special coverage. Karen Nelson-Field, Rob Brittain and fan favourite Orlando Wood join me to talk about the triple opportunit...
23 Kesä 202323min
