Reinventing Sponsored Search Auctions
Data Skeptic17 Maalis 2017

Reinventing Sponsored Search Auctions

In this Data Skeptic episode, Kyle is joined by guest Ruggiero Cavallo to discuss his latest efforts to mitigate the problems presented in this new world of online advertising. Working with his collaborators, Ruggiero reconsiders the search ad allocation and pricing problems from the ground up and redesigns a search ad selling system. He discusses a mechanism that optimizes an entire page of ads globally based on efficiency-maximizing search allocation and a novel technical approach to computing prices.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(601)

Deep Fakes

Deep Fakes

Digital videos can be described as sequences of still images and associated audio. Audio is easy to fake. What about video? A video can easily be broken down into a sequence of still images replayed r...

21 Syys 201830min

Fake News Midterm

Fake News Midterm

In this episode, Kyle reviews what we've learned so far in our series on Fake News and talks briefly about where we're going next.

14 Syys 201819min

Quality Score

Quality Score

Two weeks ago we discussed click through rates or CTRs and their usefulness and limits as a metric. Today, we discuss a related metric known as quality score. While that phrase has probably been used ...

7 Syys 201818min

The Knowledge Illusion

The Knowledge Illusion

Kyle interviews Steven Sloman, Professor in the school of Cognitive, Linguistic, and Psychological Sciences at Brown University. Steven is co-author of The Knowledge Illusion: Why We Never Think Alone...

31 Elo 201840min

Click Through Rates

Click Through Rates

A Click Through Rate (CTR) is the proportion of clicks to impressions of some item of content shared online. This terminology is most commonly used in digital advertising but applies just as well to c...

24 Elo 201831min

Algorithmic Detection of Fake News

Algorithmic Detection of Fake News

The scale and frequency with which information can be distributed on social media makes the problem of fake news a rapidly metastasizing issue. To do any content filtering or labeling demands an algor...

17 Elo 201846min

Ant Intelligence

Ant Intelligence

If you prepared a list of creatures regarded as highly intelligent, it's unlikely ants would make the cut. This is expected, as on an individual level, ants do not generally display behavior that most...

10 Elo 201828min

Human Detection of Fake News

Human Detection of Fake News

With publications such as "Prior exposure increases perceived accuracy of fake news", "Lazy, not biased: Susceptibility to partisan fake news is better explained by lack of reasoning than by motivated...

3 Elo 201828min

Suosittua kategoriassa Tiede

rss-mita-tulisi-tietaa
rss-poliisin-mieli
tiedekulma-podcast
utelias-mieli
docemilia
rss-duodecim-lehti
rss-tiedetta-vai-tarinaa
rss-totuuden-liepeilla
university-of-eastern-finland
filocast-filosofian-perusteet
rss-duokkari-ekstra
rss-laakaripodi
rss-ylistys-elaimille
rss-lapsuuden-rakentajat-podcast