Why Listen to the Geriatric Entrepreneur

Why Listen to the Geriatric Entrepreneur

Is retirement not for you? Me neither! I have always known that retirement did not hold any attraction for me. Those financial product advertisement promising early retirement never resonated.

As Elizabeth Queen of England, who is still active at the age of 95, says “If I stop, I will drop.”

In season 9 I will share with you my experiences running a consulting business that delivers the much targeted six figure income. I also invite you to join me, as I build my business plan to escape the tyranny of the clock which limits my earnings to the hours I work. Over the next five years I plan to build an income portfolio that will support my family into the future. Please join me as I plan that journey.

Many people in later life say they want to start their own business but only a small percentage actually do. Whether it is a belief they are too old, that they cannot master today’s technology or the risk of failure I do not know. For those who do not start these fears are real but they do not need to be. I have had so much fun since I left the corporate world, I feel it is my duty to share my experiences, and may be increase that percentage, even if only slightly, of folks who make the leap and launch their own business.

I believe there is a lack of support for the older entrepreneur out there. Witness the fact that I was able to obtain the domain name thegeriatricentreprenuer.com Dot com domain names are not so easy to find as they once were. In addition I use Canva for most of my images and I could not find a suitable graphic that delivered the message that retirement was not for me.

And for my younger listeners, do not let the name of my show have you reaching for the search key on your mobile phone. In forty years I have learned a few things. Although the way business is carried out today is very different than it was when I started; the fundamentals are still the same. You have to build a product or service that people want, you need to ensure that they know your product exists, customers need to be able to access your offering and you have to price it correctly, so you make a profit. I will address all these basic truths during the season. And as a plus, us older folks do not have as much time left, so we must move quickly and get it right first time. Not a bad concept for any entrepreneur. Also, we cannot risk too much of our capital, so if you are a cash strapped entrepreneur, my low investment strategies will be useful to you. As my tagline says Putting experience to work, suitable for all ages. Yes, this show carries a G rating.

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