Should Your Sales Team Sell Features Before They Exist?
Fearless Product Leadership5 Tammi 2020

Should Your Sales Team Sell Features Before They Exist?

SHOULD THE SALES TEAM SELL FEATURES BEFORE THEY EXIST? Are you a B2B product leader wondering how you can help the sales team achieve their targets while not backing your product team into corner? In the first episode of season 2, 5 experienced B2B product leaders share their best strategies and techniques to enable their sales teams to meet customer needs and achieve quotas while protecting a discovery-led, agile product development process. Product leaders featured in this episode with links to their bio videos: Ben Newell, VP Product, CBRE | Host, former VP of Product, rewardStyle and Sabre Corp Margaret Jastrebski, Chief Growth Officer at table eleven, former SVP Enterprise Product, ShopRunner Stefan Radullian, VP of Product & Engineering at Brainloop, a Diligent company Laura Marino, SVP Product, Lever Troy Anderson, Chief Product & Technology Officer, SPINS and yours truly, Hope Gurion, Fearless Product (www.fearless-product.com) Feedback is a gift! Share what was most useful to you by leaving a review. Have a question suggestion for a future episode? Contact me on Linkedin, Twitter or at https://www.fearless-product.com/contact. Episode transcripts can be found at Fearless Product Leadership Podcast.

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