Ep 14: Bootstrapping A Business In The Face Of Well-Funded Competition (with Laura Roeder)

Ep 14: Bootstrapping A Business In The Face Of Well-Funded Competition (with Laura Roeder)

So you want to start a business? No problem. You want to bootstrap it yourself? Okay. You want to position yourself directly against huge competitors and play them at their own game? You've got guts! Laura Roeder launched MeetEdgar - a social media scheduling tool - in 2014 and was up against giants like Hootsuite (who have raised over $300m in funding). So how can a small bootstrapped company compete? Laura spoke at BoS Europe 2018 with her Four P Points for success. Recorded live at Business of Software Europe 2018 in Cambridge UK. For more talks from BoS conferences, go to businessofsoftware.org/videos

Jaksot(158)

Ep 107 A BoS Conf Retrospective (with Steve McLeod & Joe Leech)

Ep 107 A BoS Conf Retrospective (with Steve McLeod & Joe Leech)

Joe's website: https://mrjoe.uk/ Joe on Twitter: https://twitter.com/mrjoe Steve's company, Feature Upvote: https://featureupvote.com/ Steve's podcast: https://bootstrapped.fm/ Steve on Twitter: https://twitter.com/steveofmcleod

24 Touko 202229min

Ep 106 Strategy and Making Progress (with Bob Moesta & April Dunford)

Ep 106 Strategy and Making Progress (with Bob Moesta & April Dunford)

BoS Online Fall 2021 started with a conversation on Jobs to be Done and marketing with April Dunford and Bob Moesta.

17 Touko 202235min

Ep 105 Allyship (with B. Pagels-Minor)

Ep 105 Allyship (with B. Pagels-Minor)

In this talk, B Pagels-Minor will help you understand a little bit more what allyship might look like and how you can actually be a great ally in your workplace.

10 Touko 202256min

Ep 104 Setting up your business for a successful sale with FE International's Thomas Smale

Ep 104 Setting up your business for a successful sale with FE International's Thomas Smale

FE International works with founders and business owners to value, exit plan and ultimately sell their businesses on the best terms. FE uses hundreds of thousands of internal data points, accumulated from over a decade of successful exits to market and position businesses to the right buyers from day one.

3 Touko 202254min

Ep 103 Mapping the Future of your Business with Simon Wardley

Ep 103 Mapping the Future of your Business with Simon Wardley

In this talk from our Online Spring Conference in 2021, Simon Wardley walks us through how Wardley mapping helps you to understand where your business is, identify opportunities and threats to its existence, make plans for the future and, gameplay the routes to getting to where you want to be. It is a powerful tool to inform your strategy and monitor your progress.

26 Huhti 202258min

Ep 102 The Three Mistakes That Defined Our Company (with Chris Savage)

Ep 102 The Three Mistakes That Defined Our Company (with Chris Savage)

Explore the good, the bad, and the downright dangerous as Wistia's Chris Savage talks about the three mistakes he and co-founder Brendan Schwartz learned from whilst building Wisita.

15 Maalis 202246min

Ep 101 Impossible Outcomes (with Bruce McCarthy)

Ep 101 Impossible Outcomes (with Bruce McCarthy)

In this session, Bruce will walk you through the cultures and practices of these organisations and help you think about how to tackle the big, scary challenges in your organisation with a few examples where the right vision, team, and plan have led to winning formulas.

8 Maalis 202242min

Ep 100 The Pros and Cons of Setting Your Own Goals (with Sahil Lavingia)

Ep 100 The Pros and Cons of Setting Your Own Goals (with Sahil Lavingia)

Sahil Lavingia discusses why and how he runs Gumroad with no full time employees, no meetings, no deadlines and no company perks. NB, This was a talk that polarized opinions

22 Helmi 20221h 3min

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