(Part 4/4) B2B Sales: How to get started

(Part 4/4) B2B Sales: How to get started

(Part 4/4) In this podcast series, we'll take a look at some of my learnings over the past couple of months in B2B Sales. If you are new to Sales, or B2B Sales, this should help you understand some of the fundamentals (I hope!).

#snowpal #startup #sales #b2b

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Facebook ADs: Campaigns, AD Sets and ADs

Facebook ADs: Campaigns, AD Sets and ADs

If you have never created a Facebook Campaign before, and are just getting started, it may take a tiny bit of getting used to. Here's how I went about creating my campaigns for our SaaS platform (snowpal.com).

11 Heinä 20205min

NoSQL vs SQL - what might you want to go with

NoSQL vs SQL - what might you want to go with

Besides the obvious differences, there are a few reasons why I prefer one over the other, entirely driven by the nature of the problem I am trying to solve.

11 Heinä 202056s

Our Git Workflow Process - after numerous tweaks, here's one that works beautifully for us.

Our Git Workflow Process - after numerous tweaks, here's one that works beautifully for us.

As we all know, git is a piece of wonder. But, it still takes a little bit of time to arrive at the workflow that works best for you (given that it depends on a variety of factors). Here's one that works for us.

11 Heinä 20204min

Our SaaS Platform - a quick look at the Dashboard

Our SaaS Platform - a quick look at the Dashboard

Snowpal Pitch is a powerful SaaS platform that lets you stay organized in all walks of life. Here's a quick 1-minute video on one of the many features (the first one you would encounter after you sign in - "Dashboard").

11 Heinä 20201min

Aspect Programming (or even other flavors of it) come in real handy to solve certain types of problems

Aspect Programming (or even other flavors of it) come in real handy to solve certain types of problems

If you want to add or improve your logging or caching layers, you definitely want to consider doing them using Aspect Programming. Those are some common examples but there are numerous scenarios where touching your "core" coding layers (or, tiers or services) is not a good idea. Aspects come in quite handy on those occasions.

11 Heinä 20204min

Come up with a design (in mind) before you get to your computer

Come up with a design (in mind) before you get to your computer

To make the best use of your time at work, and/or when you are in front of a machine, it is a good idea to come up with a design (no matter how high level) in mind. This way, you can hit the ground running when you get to your machine. I've seen time and again that this approach works for me.

11 Heinä 20201min