140 - What is Human-Centered Design? — with Lauren Schwendimann

140 - What is Human-Centered Design? — with Lauren Schwendimann

Picture yourself at the airport. You’ve just returned from a long, arduous flight and you are exhausted. The last thing you want is to get in your car and make the lengthy drive home. So you open a ride sharing app, hail a car, and moments later you are on your way home. And the car is driving itself while you nap in the back seat. Strangely enough, if you live in the metro-Phoenix area, you can do that. All with the help of autonomous ride service, Waymo. Lauren Schwendimann is the interaction design lead for Waymo. Her and her team are responsible for designing all consumer touch points for the company. Both the app and the rider experience. If you thought designing a website was tough, imagine designing a driverless car experience. How do you quell that innate fear and skepticism of a robot driving you around? In this episode, we talk about human-centered design, the inherent challenges of new technology, and what skills you need to be a great UX designer. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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246 - 5 Core Business Principles, Part 2

246 - 5 Core Business Principles, Part 2

In the second part of Chris’s discussion with Mo Ismail on the 5 Core Business Principles, he’ll be talking about The Irresistible Offer, and how to create it. It’s natural to feel like “the work shou...

21 Kesä 20231h 5min

245 - 5 Core Business Principles, Part 1

245 - 5 Core Business Principles, Part 1

For much of human history, mankind didn’t have very much in the way of resources. If there was food to eat, we ate it, and we would eat as much as we could, because we didn’t know when our next meal w...

14 Kesä 20231h 22min

244 - Getting Your First Clients

244 - Getting Your First Clients

Whether you’re just starting out in a creative business, or pivoting to a new specialty, finding those first clients is one of the biggest hills you have to climb. So how do you build up your skills a...

7 Kesä 20231h

243 - It's Only Money

243 - It's Only Money

Money. How does that word make you feel? Some people hear it and think opportunity, success, maybe even happiness. Others have a much more complicated reaction. Chris has fielded a lot of questions a...

31 Touko 202346min

242 - Pick A Side — with Sean Cannell

242 - Pick A Side — with Sean Cannell

We’re back with our second episode with YouTube pro and entrepreneur Sean Cannell. Sean is the driving force behind ThinkMedia, a company focused on YouTube strategy and growth. He is also an internat...

24 Touko 202349min

241 - Creating Impactful Content — with Sean Cannell

241 - Creating Impactful Content — with Sean Cannell

Sean Cannell returns to the podcast to talk to Chris about why YouTube is the most undervalued social media platform, and how to take advantage of its amazing features. Sean is a successful YouTuber, ...

17 Touko 202359min

240 - Finding Your Voice — with James Victore

240 - Finding Your Voice — with James Victore

James Victore is a designer and fine artist, who’s work is part of the collection of the Museum of Modern Art. His stunning, expressive typography has helped to define his work, and is born out of the...

10 Touko 20231h 15min

239 - Productize design — with Brett Williams

239 - Productize design — with Brett Williams

Brett Williams is a designer and entrepreneur who runs DesignJoy, a design subscription service. He is essentially a one-man design agency that operates at scale and earns upwards of $1 million in ann...

3 Touko 20231h 4min

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