185 - You don’t need to be an expert — with Graham Cochrane

185 - You don’t need to be an expert — with Graham Cochrane

Graham Cochrane is an entrepreneur, YouTuber, and business coach whose mission is to help other people start their own businesses. You might be thinking, “Great. Another online business guru telling me to sign up for their seminar while they pose in front of a rented Lamborghini.” But you would be wrong. In 2009, right after the financial collapse, Graham was laid off. He and his wife had recently purchased a house and just had their first baby. Not a great place to be. After struggling to find work and being unable to make enough through freelance work, Graham saw an opportunity, and a side project was born. Graham had unintentionally founded The Recording Revolution, the world’s largest online audio recording and music production resource. Years later, that little side project evolved into a seven-figure business with over twenty-thousand customers. The magic formula? Serve others. In this episode, Graham shares how spending his time and effort serving others has served him well. He and Chris talk about non-traditional ways to earn a living being creative, how to build a community, and why you don’t need to be an expert to teach. Graham was also generous enough to share the nuts and bolts of his business model and its financials. His first year in business, he earned $5,000, but by the end of his second, he was at $65,000, all from selling courses based on his experience. Sponsored by BetterHelp - https://betterhelp.com/futur Athletic Greens - https://athleticgreens.com/futur Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Overcoming the Brand Identity Crisis w/ Tinna Loaiza | Ep 425

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The Truth About the LinkedIn Algorithm w/ Richard van der Blom | Ep 424

The Truth About the LinkedIn Algorithm w/ Richard van der Blom | Ep 424

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18 Maalis 15min

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How to Build a Standout Brand w/ Mo Ismail | Ep 421

How to Build a Standout Brand w/ Mo Ismail | Ep 421

In this episode, Mo Ismail sits down with Chris Do to explore the dilemma of having multiple passions while trying to build a focused personal brand. Chris explains the concept of "picking a fight" to...

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The Introvert’s Guide to Visibility w/ Goldie Chan | Ep 420

The Introvert’s Guide to Visibility w/ Goldie Chan | Ep 420

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From Shark Tank Deal to $400M in Sales w/ Wombi Rose | Ep 419

From Shark Tank Deal to $400M in Sales w/ Wombi Rose | Ep 419

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The Hidden Cost of Hustle Culture w/ Panache Desai | Ep 418

The Hidden Cost of Hustle Culture w/ Panache Desai | Ep 418

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