236 - Lean in to what makes you different — with Dr. Emmanuel Probst

236 - Lean in to what makes you different — with Dr. Emmanuel Probst

Dr. Emmanuel Probst is Global Lead of Brand Thought-Leadership at Ipsos, a leading market research agency in the world. He is also a WSJ bestselling author and adjunct professor at UCLA. We invited Dr. Probst on the show to share his deep understanding of consumer psychology, discuss how branding has evolved throughout the 21st century, and what it means for businesses to connect with their audience. In this episode, Emmanuel shares his thoughts about what a brand is and what a brand is not. Put simply: brands are not static. They are a dynamic co-creation that live in the hearts and minds of people. Whether you're a part of a small business or a large corporation, Dr. Probst's insights will give you a new perspective on how to connect with your audience and build brand desire that lasts. This episode is sponsored by Factor - https://factormeals.com/futur50 Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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029 - Learning, Collaboration, and Critique — with Nick Campbell (Pt. 2)

029 - Learning, Collaboration, and Critique — with Nick Campbell (Pt. 2)

In the follow up to our first episode with Greyscalegorilla founder Nick Campbell, Chris and Stewart discuss mindset and working with clients. When is the right time to ask questions? What kind of que...

21 Kesä 201744min

028 - Founding Greyscalegorilla — with Nick Campbell (Pt. 1)

028 - Founding Greyscalegorilla — with Nick Campbell (Pt. 1)

The way we learn is changing, and Nick Campbell is one of the trail blazers. His website, Greyscalegorilla, not only sells suites to help you make better work, it also provides invaluable educational ...

14 Kesä 20172h

027 - Staying Persistent Despite Failure — with Stewart Schuster

027 - Staying Persistent Despite Failure — with Stewart Schuster

99 No's, 1 Yes. Persistence was something that was brought up in the last episode, and Chris and Stewart take the conversation farther. What does it mean to keep going? Should you? How can you turn de...

5 Kesä 20171h 7min

026 - Determination and Persistence  — with Chris Edwards

026 - Determination and Persistence — with Chris Edwards

In October 2004, Chris Edwards spearheaded the founding of THE THIRD FLOOR, Inc. in Los Angeles. Since then, the company has become the most prolific previs studio in the world, contributing to Hollyw...

25 Touko 20171h 22min

025 - The Importance of Mentors — with Stewart Schuster

025 - The Importance of Mentors — with Stewart Schuster

Chris and Stewart follow up the last episode with a discussion about Mentors - What it means to have one, what it means to be one, and how to get one. Being a mentor can actually be more beneficial th...

17 Touko 20171h 17min

024 - Online Mentorship — with Michael Jones

024 - Online Mentorship — with Michael Jones

Chris talks with the creator of Mograph Mentor, Michael Jones, about building the online education platform, the future of education, and what it means to have people who believe in you and your goals...

3 Touko 20171h

023 - Say What You Think — with Stewart Schuster

023 - Say What You Think — with Stewart Schuster

Chris and Stewart follow up last week's conversation with Blair Enn's, with a discussion about one of the rules of "Blair-topia" - Say What You Mean.  Learn more about your ad choices. Visit podcast...

27 Huhti 201758min

022 - How To Win Without Pitching — with Blair Enns

022 - How To Win Without Pitching — with Blair Enns

Blair Enns is the author of game changing book Win Without Pitching. He has survived the ups and downs of the business side of creativity for long enough to achieve guru status. On this show, Blair ta...

27 Huhti 201755min

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