268 - Convert Content To Customers, Part 2

268 - Convert Content To Customers, Part 2

Richard Moore continues to explore the art of attracting and engaging your audience in this second part of his conversation with Chris. They discuss transforming creative content into a loyal customer base and explore the concept of posting "Mic Drop Moments". These are pieces of content so impactful and thought-provoking that they leave a lasting impression on your audience. They also discuss why "Call to Feel" posts, those that elicit an emotional response, often work more effectively than traditional "Call to Action" posts in fostering genuine engagement. Another point of discussion is the rewards and risks of incorporating vulnerability into your posts. While this strategy can be daunting, it can create a sense of authenticity and relatability that resonates deeply with audiences if done correctly. Richard brings tactical advice to this conversation. If you're struggling to connect with potential customers or clients on LinkedIn or elsewhere, this episode is for you. Just make sure you've listened to part one! Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Why Chasing Metrics Ruins Your Content w/ Chris Do | Ep 417

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In this episode, Chris Do challenges the belief that content performance should be measured by likes, views, or algorithmic wins. He explains why treating social media as a scorecard disconnects creat...

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Playing the Long Game in Business and Life w/ Jodie Cook | Ep 416

Playing the Long Game in Business and Life w/ Jodie Cook | Ep 416

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How to Beat the Competition Without Lowering Your Prices w/ Chris Do | Ep 415

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24 Tammi 6min

Turning Life’s Hardest Moments Into Growth w/ Dr. John Demartini| Ep 414

Turning Life’s Hardest Moments Into Growth w/ Dr. John Demartini| Ep 414

In this episode, Chris Do sits down with Dr. John Demartini for a wide-ranging conversation on human perception, trauma, and the power of reframing life experiences. Dr. Demartini shares his extraordi...

22 Tammi 48min

The Secret Behind Authentic Personal Branding w/ Mo Ismail| Ep 413

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17 Tammi 7min

Why Creatives Struggle With Feedback w/ Jule Kim | Ep 412

Why Creatives Struggle With Feedback w/ Jule Kim | Ep 412

In this episode, Chris Do and Jule Kim unpack why feedback is both essential and emotionally difficult for creatives. Drawing from decades of teaching, coaching, and public critique, they explore the ...

15 Tammi 1h 29min

How to Market Your Services the Right Way w/ Chris Do | Ep 411

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In this episode, Chris Do breaks down why most creatives struggle to market their services effectively—and how that changes in 2026. He explains the critical difference between designing for “anyone” ...

10 Tammi 13min

The Business of Design Systems and Standards w/ Jesse Reed | Ep 410

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In this episode, Chris Do sits down with designer, publisher, and entrepreneur Jesse Reed to explore the intersection of design systems, business, and long-term creative impact. Jesse shares his journ...

8 Tammi 1h 11min

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