Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role
Ad Age Insider25 Kesä 2020

Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role

Justin Billingsley has one hell of a Lego set.

Publicis Groupe's first global chief marketing officer used the famed building blocks in an analogy during the Ad Age Ad Lib podcast to explain how the holding company's Power of One works for clients. Billingsley said that for client Mercedes-Benz the company constructed a shop, Publicis Emil, composed of 650 people in 39 countries customized specifically to the automaker's needs.

Jaksot(191)

Marla Kaplowitz, president and CEO, 4A's

Marla Kaplowitz, president and CEO, 4A's

In a time where there is no shortage of gloom and doom in the agency landscape, the job falls to Marla Kaplowitz to be its biggest booster. Kaplowitz joins this episode of Ad Lib to field questions ab...

7 Helmi 201931min

Laura Hutfless, FlyteVu Agency

Laura Hutfless, FlyteVu Agency

With its first Super Bowl ad, Bumble set out to empower women both in front of and behind the camera. On this special Super Bowl edition of the Ad Lib podcast, Laura Hutfless, partner at FlyteVu Agenc...

31 Tammi 201928min

Azania Andrews, Michelob Ultra

Azania Andrews, Michelob Ultra

Michelob Ultra will air two commercials in Super Bowl LIII – one featuring robots and the other making a direct appeal to female football viewers. Azania Andrews, VP marketing, at the Anheuser-Busch b...

29 Tammi 201930min

Erika Nardini, CEO, Barstool Sports

Erika Nardini, CEO, Barstool Sports

A publisher of podcasts, radio shows and online articles about sports and sports culture, Barstool Sports has a robust commerce and pay-per-view events business to feed its rabidly dedicated fanbase, ...

24 Tammi 201940min

Keith Grossman, Bloomberg Media global chief revenue officer

Keith Grossman, Bloomberg Media global chief revenue officer

Bloomberg Media has been experimenting across the board lately — from its consultancy play to an aggressive over-the-top streaming strategy to TicToc, a video partnership with Twitter. Joining us on t...

17 Tammi 201941min

Meg Goldthwaite, CMO, NPR

Meg Goldthwaite, CMO, NPR

Twenty-one percent of the population now owns at least one smart speaker. A full 14 million people in the U.S. got their first smart speaker device in 2018 — meaning voice as a topic of fascination is...

10 Tammi 201929min

Shannon Simpson Jones and Yadira Harrison, co-founders, Verb

Shannon Simpson Jones and Yadira Harrison, co-founders, Verb

Launched in January, Verb is a hybrid shop that claims to have a new approach to the agency space. Verb boasts both traditional agency chops and consultancy offerings for both brands and other agencie...

20 Joulu 201833min

Ben Wiener, CEO, Wongdoody

Ben Wiener, CEO, Wongdoody

The Seattle-based creative shop Wongdoody (yes, that's its real name) celebrated its 25th anniversary this year — and as it did so, it was acquired by Indian tech giant Infosys, once known for offshor...

13 Joulu 201831min

Suosittua kategoriassa Politiikka ja uutiset

uutiscast
aikalisa
ootsa-kuullut-tasta-2
politiikan-puskaradio
rss-ootsa-kuullut-tasta
tervo-halme
rss-podme-livebox
et-sa-noin-voi-sanoo-esittaa
rss-vaalirankkurit-podcast
otetaan-yhdet
rss-asiastudio
rss-hyvaa-huomenta-bryssel
rss-raha-talous-ja-politiikka
aihe
rikosmyytit
the-ulkopolitist
rss-aijat-hopottaa-podcast
rss-sinivalkoinen-islam
rss-kaikki-uusiksi
rss-tasta-on-kyse-ivan-puopolo-verkkouutiset