Ep. 374 Steve Raye U.S. Market-Ready | Plan Your Work, Work Your Plan Part 3

Ep. 374 Steve Raye U.S. Market-Ready | Plan Your Work, Work Your Plan Part 3

Italian Wine Podcast Episode 374: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. Part three of "Plan your work, work your plan" checks off the final considerations of your U.S. wine and spirits market entry plan. Have you come up with a marketing plan? A distributor activation plan? Have you done a SWOT analysis or identified your target market? Steve has seen it all and he can help walk you through these steps. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

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Ep. 2652 Cristina Mercuri MW: Becoming Italy’s First Female Master of Wine | #openbarstevie

Ep. 2652 Cristina Mercuri MW: Becoming Italy’s First Female Master of Wine | #openbarstevie

Welcome to #openbarstevie and Episode 2652 of the Italian Wine Podcast.  It’s a casual video podcast filmed in the office, where wine people drop by, open a bottle or two, and hang out with moi! 😝 S...

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Ep. 2651 Diversity in the Wine Industry and Wine Tech Innovation with Jeremy McCarty | Voices with Cynthia Chaplin

Ep. 2651 Diversity in the Wine Industry and Wine Tech Innovation with Jeremy McCarty | Voices with Cynthia Chaplin

Welcome to Voices and Episode 2651 of the Italian Wine Podcast. In this episode, Cynthia Chaplin speaks with Jeremy McCarty, founder of Diversity Wines, about his journey into wine, the evolution of h...

4 Huhti 19min

Ep. 2650 Alberto Rivera IWA interviews Leonardo Berti of Poggio di Sotto in Montalcino | Clubhouse Ambassadors' Corner

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Welcome to Clubhouse’s Ambassadors’ Corner and Episode 2650 of the Italian Wine Podcast. In this episode, Alberto Rivera IWA interviews Leonardo Berti of Poggio di Sotto in Montalcino to explore the e...

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Ep. 2649 Ep. 9: Dai Vini Retici al Prosecco | Pellegrinaggio Enoico con Attilio Scienza

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Welcome to Episode 2649 of the Italian Wine Podcast and the first episode of Pellegrinaggio Enoico con Attilio Scienza! This series is recorded in Italian. Episode 9: Dai Vini Retici al Prosecco You...

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Ep. 2648 Italian Wine in Singapore: Education, Trends & Pairings with Southeast Asian Cuisine — with Jessica Anne Tan, IWA | Wine, Food & Travel with Marc Millon

Ep. 2648 Italian Wine in Singapore: Education, Trends & Pairings with Southeast Asian Cuisine — with Jessica Anne Tan, IWA | Wine, Food & Travel with Marc Millon

Welcome to episode 2648 of the Italian Wine Podcast and episode 237 of Wine, Food & Travel with Marc Millon. In this episode, Marc sits down with Jessica Anne Tan, Italian Wine Ambassador and Singapor...

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Ep. 2647 Wine Industry in Crisis: How Wineries Can Stay Relevant Amid Market Shifts - with Cyril Penn | Masterclass US Wine Market

Ep. 2647 Wine Industry in Crisis: How Wineries Can Stay Relevant Amid Market Shifts - with Cyril Penn | Masterclass US Wine Market

Welcome to Episode 2647 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald talks with Cyril Penn, editor-in-chief of Wine Business Monthly and WineBusiness.com. Together they discuss som...

30 Maalis 33min

Ep. 2646 Discover Roero Wines with Massimo Damonte of Consorzio del Roero | Grandi Langhe e il Piemonte del Vino 2026

Ep. 2646 Discover Roero Wines with Massimo Damonte of Consorzio del Roero | Grandi Langhe e il Piemonte del Vino 2026

Welcome to episode 2646 of the Italian Wine Podcast recorded live at Grandi Langhe e il Piemonte del Vino 2026. As an official media partner, Italian Wine Podcast brings you firsthand insights from G...

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Ep. 2645 From Cheese to Wine: A Food Scientist’s Role in the Wine Industry — with Rebecca Siefring | Next Generation

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Welcome to the Next Generation and Episode 2645 of the Italian Wine Podcast. In this episode, McKenna Cassidy speaks with Rebecca Siefring, Assistant Winemaker at J Winery. This episode explores Rebec...

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