Ep. 684 Liza Zimmerman | Get US Market Ready With Italian Wine People

Italian Wine Podcast Episode episode 497: Wine Competitions and Scores vs. Social Media Stories and Pictures. What makes people buy? Session by Robert Joseph and Polly Hammond For the last three decades, the global wine industry has obsessed over numbers and medals. US retailers refused to list wines with less than 87 points while ones in Britain demanded at least a Bronze medal. Then, almost overnight, the secret to wine sales shifted to storytelling and eye-catching images on Instagram. Wine producers have every right to feel confused. In this session, Polly Hammond and Robert Joseph will attempt to make some sense of this situation.

2 Maalis 202131min

Italian Wine Podcast Episode 496: An immersion trip of social media in the China wine market Social media in mainland China has taken on unique forms not adopted by other parts of the world. Lin Liu MW and Gus Zhu MW will demonstrate how social media has merged with Chinese culture and daily life for many. And the wine industry in China is no exception – social media is crucial at all levels of interaction among wine professionals and consumers alike

2 Maalis 202126min

Italian Wine Podcast Episode 515 : IWP presents onte Francesco Marone Cinzano interviewed by Monty Waldin This week Monty Waldin talks to Conte Francesco Marone Cinzano, owner of the Col D'Orcia Winery. Col D'Orcia is a certified organic winery in Sant Angelo Scalo in the south-west of the Montalcino region of Tuscany, Italy. It is the biggest organic wine producer and second-largest producer overall of Brunello di Montalcino DOCG after the nearby Castello Banfi. The origins of the estate dates to 1650, when the family of the cavaliers Della Ciaia established a vast estate near to Sant’Angelo. In 1973 Count Alberto Marone Cinzano acquired the company from the Franceschi family of Il Poggione. At this time Montalcino was relatively unknown but its renown was growing. From 1992 the estate passed to Francesco Marone Cinzano. Learn more about his fantastic winery by going to: www.coldorcia.com/

1 Maalis 202124min

Italian Wine Podcast Episode 495: Rebecca Lawrence sits down with Amelia Singer. Internationally award winning Wine Communicator and Educator, HULU TV presenter on The Wine Show, previous Wine Writer for the UK’ s most read Food Magazine (Waitrose), UK Ambassador for the California Wine Institute and Founder of Amelia’s Wine – an event and media business which offers a range of original, fun, helpful and ultimately relatable wine experiences and content. Amelia considers wine to be a lens through which we can see the entire world. It brings together culture, food, travel, politics and social trends to enhance our lives; acting as a social glue to bring people together. Find out more about Amelia Singer here www.amelias-wine.com/

1 Maalis 202141min

Italian Wine Podcast Episode 514: IWP presents "Get US Market Ready with Italian Wine People - Cheryl Durzy Steve Raye's new podcast Get US Market Ready with Italian Wine People is dedicated to the personalities who have been working in the Italian wine sector in the US. Here he uses some of the lessons he has learned from 30 years in the wine and spirits business, helping brands enter and grow in the us market. Throughout, Steve will discuss their experiences, challenges and personal stories - uncovering their stories and shedding light on current trends, business strategies, and their unique brands. In this episode Steve interviews Cheryl Durzy, LibDib Founder & CEO Cheryl Murphy Durzy managed wholesale sales for her family’s 80,000 case winery, Clos LaChance, for over 17 years. In June 2016, she started LibDib, the first alcohol distributor and technology company to offer a three-tier compliant web-based platform. Cheryl has a full understanding of the industry and issues regarding alcohol distribution in U.S. She is passionate about evolving the current system by offering all small, family-owned wineries and distilleries an opportunity to sell their products to the businesses that want them. She is truly entrenched in the industry, sitting on several boards including the California Sustainable Wine Association and Free the Grapes. Check out the amazind LibDib here libdib.com/ Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

28 Helmi 202135min

Italian Wine Podcast Episode 494: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. Today Steve Raye will go through a shortlist of things that can help guide you in your entry into the US market and pursue growth in it. Find all the resources and examples Steve describes in this podcast on his website, listed below. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

28 Helmi 202112min

HELLOW HELLOW HELLOW! Have you ever wondered what's underneath the ground you step on? Well, then step on our ground coz we're about to tell ya all about it. Well, Scienza is. Anyways guyz our delighting and well mannered boss aka Stevie the asian Kim has been pretty much on Clubhouse this whole month but somehow she also decided that we need to step up the Tiktok Game. I mean, I do agree, we kinda suck at TikTok but you can see that we did put so much effort in it y'all! C'mon, no one can say we haven't!!!!!!!!!!!!!!!! I mean people in the streetz have been recognizing us from "the asian lady's tiktok" and trust me its not a look.............................. SO now we're doing like makeup and shaise on TikTok. Good point there, I needed to ask y'allz, who in here does their eyebrows? Coz like i paint them with some girly product and gosh I'm obsessed with it! And Steevee Keeem was so jelly she made me paint her eyebrows and now im scared for my life coz i feel like she'll come for me. SOrry I was born with good brows yall!!!!!!!!!!!!!!! Ok I've been definiteoy watching too much of Rupaul Drag Race. PS THANKS FOR PRODUCER PO-Leen for the muzak!

25 Helmi 202122min

Professor Attilio Scienza returns to the Italian Wine Podcast to share knowledge of Mavisias in a discussion with Monty Waldin that will surely interest scholars of Italian grape varieties. In part 1 the Professor gets into the various types of Malvasia and tries to clear up uncertainties surrounding the grape’s many names. Monty and Professor Scienza attempt to place the proliferation of the variety within a historical context and set out to explore its relationships with other varieties. As always, discussions with Professor Scienza are recorded first in Italian then re-recorded in English with Rebecca Lawrence playing the English language voice of Attilio Scienza. Both Italian and English transcripts are made available to assist studious listeners. This is the original recording in Italian.

24 Helmi 202120min