Ep. 684 Liza Zimmerman | Get US Market Ready With Italian Wine People

Ep. 684 Liza Zimmerman | Get US Market Ready With Italian Wine People

Episode 684 Steve Raye interviews Liza Zimmerman in this episode of Get US Market Ready With Italian Wine People on the Italian Wine Podcast. Before telling you more about our great episode we want to give a shout out to our new Sponsor Vivino! the world's largest online wine marketplace - The Vivino app makes it easy to choose wine. Enjoy expert team support, door to door delivery and honest wine reviews to help you choose the perfect wine for every occassion. Vivino - Download the app on Apple or Android and discover an easier way to choose wine! Find out more about by visiting: www.vivino.com/IT/en/ or download the app: www.vivino.com/app About today’s guest: Wine Marketing Consultant, Educator & Journalist Liza B. Zimmerman has been writing, educating and consulting about wine and food for more than 25 years. She has also worked almost every angle of the wine and food business: from server and consultant to positions in distribution, education and sales. Her approach to wine education, coverage and training is savvy, down to earth and unpretentious. She is a master of content and has decades of experience creating everything from tasting notes and food pairings to dynamic social media campaigns and marketing and pr materials for wineries in the U.S. and abroad. She has visited all the world’s major wine growing and spirits producing regions—50 plus countries and counting—is one of several hundred people in the U.S. to hold the Diploma of Wine & Spirits (D.W.S.), the rigorous academic three-year program that is the precursor to the Master of Wine. If you want to learn more about today’s guest, you can by visiting: Email:liza@lizathewinechick.com Website: www.lizathewinechick.com More about the host Steve Raye: Steve Raye of Bevology Inc originally joined our weekly lineup with narrations from his book “How to get US Market Ready” - but everyone just loved him so much, we brought him back with this series of interviews that informs and inspires! Each week he speaks to industry professionals; guests who have gained valuable experience in the Italian wine sector and have insightful tips and stories that can help anyone who wants to learn about getting US Market Ready! For more information on the host Steve Raye you can check out his website, Bevology Inc. here: www.bevologyinc.com/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ We also want to give a shout out to our sponsor Ferrowine. The largest alcoholic beverage shop in Italy since 1920! They have generously provided us with our brand new Italian Wine Podcast T-shirts, and we love them! Check out Ferrowine’s site, they have great wines, food pairings and so much more! www.ferrowine.it/ Until next time, Cin Cin!

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Ep. 431 Stevie and Scienza call Monty ENGLISH

Ep. 431 Stevie and Scienza call Monty ENGLISH

Italian Wine Podcast Episode 431: Stevie Kim and Professor Attilio Scienza call Monty Waldin at home in Montalcino. THIS IS THE ENGLISH LANGUAGE, DUBBED VERSION OF THE PODCAST. FIND THE ORIGINAL ITALIAN RECORDING IN EPISODE 430 RELEASED NOVEMBER 3, 2020. Worlds are colliding. We at the Italian Wine Podcast have long dreamed of finally connecting all three of these personalities to form an Italian wine supergroup, so to speak. This is the Italian wine equivalent of Led Zeppelin, Wu Tang Clan, and Gogol Bordello coming together to play a sold-out San Siro Stadium. The call was completely unscripted and it started off with the usual banter as Stevie and Attilio disturbed Monty from what we can only imagine was a morning spent tending the biodynamic garden out back. Eventually, Stevie was called away on a secret side mission, leaving Monty to quiz the Professor regarding the 2020 grape harvest all up and down the Italian peninsula. Enjoy this experimental episode that, in essence, turned into a 2020 harvest report. For the English language recording Margherita Andrenacci played the voice of Stevie Kim, Rebecca Lawrence played the voice of Professor Attilio Scienza, and Jacopo Fanciulli played the voice of Monty Waldin. ENJOY!!!

3 Marras 202024min

Ep. 430 Stevie and Scienza call Monty ITALIAN

Ep. 430 Stevie and Scienza call Monty ITALIAN

Italian Wine Podcast Episode 430: Stevie Kim and Professor Attilio Scienza call Monty Waldin at home in Montalcino. THIS IS THE ITALIAN LANGUAGE VERSION OF THE PODCAST. STAY TUNED FOR THE ENGLISH LANGUAGE DUBBED VERSION, EPISODE 431, SCHEDULED FOR RELEASE NOVEMBER 4, 2020. Worlds are colliding. We at the Italian Wine Podcast have long dreamed of finally connecting all three of these personalities to form an Italian wine supergroup, so to speak. This is the Italian wine equivalent of Led Zeppelin, Wu Tang Clan, and Gogol Bordello coming together to play a sold-out San Siro Stadium. The call was completely unscripted and it started off with the usual banter as Stevie and Attilio disturbed Monty from what we can only imagine was a morning spent tending the biodynamic garden out back. Eventually, Stevie was called away on a secret side mission, leaving Monty to quiz the Professor regarding the 2020 grape harvest all up and down the Italian peninsula. Enjoy this experimental episode that, in essence, turned into a 2020 harvest report.

2 Marras 202031min

Ep. 429 Steve Raye U.S. Market-Ready | E-Commerce and DTC

Ep. 429 Steve Raye U.S. Market-Ready | E-Commerce and DTC

Italian Wine Podcast Episode 429: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. E-Commerce and Direct to Consumer sales are important channels for producers to get their wine and spirits to consumers in the United States. While some arrangements are only available to domestic producers, the landscape is rapidly shifting, even more so with the advent of COVID-19. Here, Steve defines terms then explains why these might interest Italian wine producers, for example. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

1 Marras 202016min

Ep. 428 #everybodyneedsabitofscienza | Emilia Marinig Question

Ep. 428 #everybodyneedsabitofscienza | Emilia Marinig Question

Yooooo did y'all miss me????? I bet y'all did.. I mean, I know that producer J is pretty cool and all but c'mon can we be honest for a sec? Y'all know this periodic Friday gem is a safe space where we can all talk and also gossip a lil... So let's face it: he gets the boring stuff, while I get the all the fun and games and I get to be like HAHAHAHAHAH while he must be more like: the economic growth of Vermentino, is something that has reached its historical peak right when the terroir of Sardinia was still... you get the idea, right? But anyways, Producer J is the best, forreal y'all. Musical Guest: Loyalty Freak check h** out here open.spotify.com/artist/2lMSwGeYaNnsa6EEkYKkF3

29 Loka 202018min

Ep. 427 Sangiovese Lambrusco... | Garganega

Ep. 427 Sangiovese Lambrusco... | Garganega

Italian Wine Podcast Episode 427: "Sangiovese, Lambrusco and Other Vine Stories" (La Stirpe del Vino) continues with Narrator Joy Livingston. Garganega may be less well-known than Sangioves, though it has an even more ancient history. Hear straight from Attilio Scienza and Serena Imazio how Garganega is related to disparate grape varieties grown in territories very distant from one another. This is the English language version of the original Italian book, "La Stirpe del Vino," written by Attilio Scienza and Serena Imazio. Get to know the vines that produce the grapes used to make the wine you love, like you've never seen them before. "Sangiovese, Lambrusco and Other Vine Stories" is available from Amazon (Kindle format) and positivepress.net (paperback).

28 Loka 202014min

Ep. 426 Luiz André Batistello | Italian Wine World

Ep. 426 Luiz André Batistello | Italian Wine World

Luiz Batistello is a 41 years old former Lawyer from Brazil. His professional conversion in the wine industry started in 2007. He holds a WSET Diploma, is IWA in France and WSET marker in 4 languages. Judge for 10 wine competitions in France, England and Italy. Connect Facebook: www.facebook.com/winetoursparis Instagram: @luizbatistello/@winetoursparis Twitter: @luizbatistello LinkedIn: www.linkedin.com/in/luiz-batistel…et-iwa-3b39aa46/ Let’s keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, cin cin!

27 Loka 202017min

Ep. 425 Steven Sousa | Italian Wine World

Ep. 425 Steven Sousa | Italian Wine World

Italian Wine Podcast Episode 425: Monty Waldin checks up on Steven Sousa in Ontario, Canada. Steven, a top sommelier, has a soft spot for Italian wines and he helped augment Italian wines represented on Momofuku wine lists. Monty's call with Steven takes place right in the middle of a busy season for the Pinot Nero harvest in Ontario, and Steven graciously takes time out before heading back out into the fields. The local weather is currently beautiful, though winegrowers will have to take extra steps to protect their vines through the coming winter.

26 Loka 202015min

Ep. 424 Steve Raye U.S. Market-Ready | Franchise States

Ep. 424 Steve Raye U.S. Market-Ready | Franchise States

Italian Wine Podcast Episode 424: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. So what is a franchise state anyway? When developing a U.S. market entry strategy do franchise states merit consideration or should they be ruled out a priori? As always, the more wine and spirit brands can learn about the United States market, the more effective they'll be when it comes time to execute an import and distribution strategy. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

25 Loka 20209min

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