Ep. 424 Steve Raye U.S. Market-Ready | Franchise States
Italian Wine Podcast Episode 424: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. So what is a franchise state anyway? When developing a U.S. market entry strategy do franchise states merit consideration or should they be ruled out a priori? As always, the more wine and spirit brands can learn about the United States market, the more effective they'll be when it comes time to execute an import and distribution strategy. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/
25 Loka 20209min
Ep. 423 #everybodyneedsabitofscienza | Stefano Campanini Question
buziness, today we have to give a huge thanks to Stefano Campanini for his question. Scienza was feeling the vibe so he decided to personally salute Mr Monty in english. He been studyin y'alllllllllllll!!111111111111!!!11!!1!! Other than that plz make sure u wear a mask and follow your state's safety instructions. If help is needed, wine is there. ALWAYS. FOR U. LUV LUV Musical Guest: Marghe Andre & Producer J, Wine2Dig_it Records. Use the sound on TikTok to become instantly viral, promise!!!!!!!! Like forreal forrealzzzz Supported by: Vinitaly International Academy. Join VIA today! www.vinitalyinternational.com/?page_id=3107
22 Loka 202011min
Ep. 422 Sangiovese Lambrusco... | Sangiovese!
Italian Wine Podcast Episode 422: "Sangiovese, Lambrusco and Other Vine Stories" (La Stirpe del Vino) continues with Narrator Joy Livingston. Finally! We arrive at the book's namesake - Sangiovese! If you're wondering about the vine's origins you could study up on Bartolomeo Bimbi or Cosimo Trinci... Thankfully, Scienza and Imazio have already done the heavy lifting and summarized their findings in their book. This is the English language version of the original Italian book, "La Stirpe del Vino," written by Attilio Scienza and Serena Imazio. Get to know the vines that produce the grapes used to make the wine you love, like you've never seen them before. "Sangiovese, Lambrusco and Other Vine Stories" is available from Amazon (Kindle format) and positivepress.net (paperback).
21 Loka 202011min
EP. 421 Ian Harris
Italian Wine Podcast Episode 421: Monty Waldin hears from Ian Harris, WSET Chief Executive. Ian is passionate about wine and spirits education, and it turns out he taught a class that Monty attended years ago! Besides maintaining a high level of instruction, under Ian's leadership WSET has rolled out new options for online study and examination. Listen in to hear about Ian's path to wine and how he has championed education in the wine industry.
20 Loka 202026min
Ep. 420 Michael Garner
Italian Wine Podcast Episode 420: Monty Waldin calls Michael Garner at his home office. Michael wrote "Barlolo: Tar and Roses," a classic book that recognized Piedmont as an exceptional wine producing region. Michael appreciates many styles from around the Italian peninsula, and he mentions a couple of his favorites (along with a specific trattoria that is his favorite in Valpolicella).
19 Loka 202037min
Ep. 419 Steve Raye U.S. Market-Ready | Top Ten Objections You'll Hear
Italian Wine Podcast Episode 419: IWP presents "How to Get U.S. Market-Ready" with Steve Raye and the Top Ten Objections You'll Hear From... Importers, distributors, and accounts have many reasons to say "no" to a brand. Wine and spirit brands can avoid the automatic "no" answer, but doing a bit of homework, being prepared, and following these basic principles. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/
18 Loka 202016min
Ep. 418 #everybodyneedsabitofscienza | Hayley Black Question
It's friday again! We @ IWP know that you need a little Scienza in your life, so here they are! I present you the ones and onlys, Stevie Kim and Attilio Scienzay! Woohooo! Thank you, thank you! Also, the star of this episode is actually Hayley Black, from Seattle, one of Stevie's fave VIA community peeps! She asks about climate change and how it affects different regions of Italy, about new native varieties and other wine stuff. See y'all next friday folkz! Musical Guest: BenJamin Banger, check him out here open.spotify.com/artist/6Gx0T7R9xRsVAu1fRIsSBK Supported by: Vinitaly International Academy. Join VIA today! www.vinitalyinternational.com/?page_id=3107
15 Loka 202012min
Ep. 417 Sangiovese Lambrusco... | Venice and Ribolla Gialla
Italian Wine Podcast Episode 417: "Sangiovese, Lambrusco and Other Vine Stories" (La Stirpe del Vino) continues with Narrator Joy Livingston. Attilio Scienza and Serena Imazio paint a picture of medieval events that led to the rise of Ribolla Gialla as a cultivated grape variety. Travel back in time to Venice of the fourteenth century and discover the vine's history. This is the English language version of the original Italian book, "La Stirpe del Vino," written by Attilio Scienza and Serena Imazio. Get to know the vines that produce the grapes used to make the wine you love, like you've never seen them before. "Sangiovese, Lambrusco and Other Vine Stories" is available from Amazon (Kindle format) and positivepress.net (paperback).
14 Loka 202010min
