Tim Cook - Apple

Join hosts Mike and Mark on the Moonshots Podcast for an insightful episode focusing on "This Is Marketing" by the influential Seth Godin. In this episode, the duo delves into the core of modern marketing practices, guided by Godin's expertise and complemented by engaging discussions with marketing experts Rick Kettner and Marie Forleo. Through carefully selected clips, listeners will comprehensively understand today's marketing landscape and how to navigate it effectively.Buy The Book on Amazon https://geni.us/dwub6Become a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube https://youtu.be/kQ9w8drft-sSummary: https://www.apolloadvisor.com/summary-this-is-marketing-by-seth-godin/INTRO: Understanding the Value of MarketingThe episode starts with Seth Godin laying the foundation by addressing the crucial question: "What is marketing today?" In a compelling 3-minute and 13-second trim, Godin unpacks the essence of marketing, focusing on its evolving nature and the underlying 'why' that fuels successful strategies.The Five Steps For Effective MarketingRick Kettner takes the stage next, highlighting Godin's five critical steps for productive marketing. This concise segment, lasting just 1 minute and 32 seconds, is packed with actionable insights, offering listeners a clear roadmap to enhancing their marketing efforts.Who Can You Help: Targeting the Smallest Viable AudienceThe conversation then shifts to a robust discussion between Seth Godin and Marie Forleo, where they explore effective marketing strategies, including the concept of the smallest viable audience. Over 3 minutes and 30 seconds, they delve into identifying whom you can truly help with your marketing efforts, providing a fresh perspective on targeting and engagement.OUTRO: A Closing Note on FeedbackTo wrap up the episode, Seth and Marie share grounded advice in a segment titled "All critics are right." Over 2 minutes and 31 seconds, they discuss the importance of hearing feedback without feeling compelled to respond to every criticism. This closing piece offers a realistic look at dealing with criticism in marketing, encouraging marketers to stay true to their vision while being open to input.This episode of the Moonshots Podcast offers a treasure trove of wisdom for marketers at any level. It blends Seth Godin's timeless insights with practical advice from other seasoned experts. Whether you want to refine your marketing approach or seek inspiration for new strategies, this episode is a must-listen.Buy The Book on Amazon https://geni.us/dwub6Become a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube https://youtu.be/kQ9w8drft-sSummary: https://www.apolloadvisor.com/summary-this-is-marketing-by-seth-godin/ Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

3 Huhti 202451min

In this episode of the Moonshots Podcast, hosts Mike and Mark explore the high-performance mindset of David Goggins, an extraordinary figure known for his unparalleled feats of endurance and mental fortitude.Buy The Book on Amazon https://geni.us/neverfinishedBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://www.youtube.com/watch?v=A-ydmr5H91YSummary: https://www.apolloadvisor.com/summary-never-finished-unshackle-your-mind-and-win-the-war-within-by-david-goggins/INTRO: Toughest Man on EarthThe episode starts with a warm welcome to David Goggins, celebrated as an ultramarathon runner, ultra-distance cyclist, triathlete, and former world record holder for the most pull-ups completed in a grueling 24-hour period.START WITH YOUR MIND: Your Brain Is The Most Powerful Weapon You GotDelving into the core of Goggins' philosophy, the hosts explore the profound belief that the mind is the ultimate tool for achieving extraordinary feats. Goggins emphasizes the significance of mental strength over mere physical prowess.Be UncommonGoggins challenges listeners to embrace an uncommon mindset, highlighting the importance of mental resilience and physical fitness in pursuing greatness.DIG DEEP: The 40 Percent Rule and Breaking Your LimitsThe hosts unravel Goggins' renowned "40 percent rule," revealing how the perception of reaching one's limits often occurs well before actual exhaustion sets in. Goggins inspires listeners to push beyond perceived boundaries, unlocking untapped reserves of strength and determination.Suffering Makes You Grow UpGoggins confronts suffering head-on, asserting that embracing hardship is integral to personal growth and development. He emphasizes the futility of attempting to evade the profound influence of the mind in overcoming challenges.OUTRO: Don’t Give UpAs the episode draws to a close, Goggins leaves listeners with a powerful message: the ability to persevere even in the face of adversity grants an incomparable advantage. By embracing the mindset that allows one to endure, individuals can harness their inner strength to achieve remarkable feats, setting themselves apart from the competition.Join Mike and Mark on a journey through the mind of David Goggins and discover the transformative power of unwavering determination and resilience in the pursuit of greatness.Buy The Book on Amazon https://geni.us/neverfinishedBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://www.youtube.com/watch?v=A-ydmr5H91YSummary: https://www.apolloadvisor.com/summary-never-finished-unshackle-your-mind-and-win-the-war-within-by-david-goggins/ Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

31 Maalis 20241h 2min

In this enlightening episode of the Moonshots Podcast, hosts Mike and Mark dive deep into the seminal work "Thinking, Fast and Slow" by Daniel Kahneman. Through engaging discussion and selected clips, they explore Kahneman's insights into the dual process model of the human mind and how understanding this can lead to better decision-making.Buy The Book on Amazon https://geni.us/ThinkfastslowBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://www.youtube.com/watch?v=E7SB0Vz2gwwSummary: https://www.apolloadvisor.com/summary-thinking-fast-and-slow-by-daniel-kahneman/INTRO: The episode starts with an introduction to Daniel Kahneman and his groundbreaking work, setting the stage for a deep dive into how we can make better decisions by understanding the mechanisms of our mind. A clip titled "Delay your intuition" is highlighted, which lasts 2 minutes and 26 seconds, providing a teaser of Kahneman's methodology.UNDERSTANDING THINKING FAST: Mike and Mark discuss the dual-system theory proposed by Kahneman, where System 1 operates automatically and swiftly, while System 2 requires conscious effort and is slower. A clip named "What is thinking fast and slow" (1m26) introduces listeners to these concepts. Following this, the "Productivity Game" segment breaks down System One's tendency towards cognitive ease and jumping to conclusions, illustrated in the clip "What you see is all there is" (2m02).HOW TO THINK SLOW: The conversation shifts towards employing System Two, or "thinking slow," to counteract impulsive decisions and gut reactions. Kahneman's advice on removing these impulses is shared in the "Slow yourself down" clip (1m43). Another key aspect of decision-making—leaving emotions out of the equation—is covered in the "Avoid the noise in decision-making" clip (1m46), guiding listeners in enhancing their decision-making process.About Moonshots Podcast: Moonshots is more than a podcast; it's a mission to help entrepreneurs become their best selves. By learning out loud and sharing the journey behind the success of the world's leading innovators, Moonshots demystifies the path to success. From mindset shifts to actionable strategies, Mike and Mark don't just present listeners with success stories; they dissect them to find applicable lessons for everyday life, inspiring listeners to seek their moonshots.Buy The Book on Amazon https://geni.us/ThinkfastslowBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://www.youtube.com/watch?v=E7SB0Vz2gwwSummary: https://www.apolloadvisor.com/summary-slow-productivity-by-cal-newport/Join us on this journey of discovery and empowerment as we decode the secrets to making better decisions inspired by Daniel Kahneman's "Thinking, Fast and Slow." Whether you're an entrepreneur grappling with uncertainty or someone looking to sharpen your decision-making skills, this episode is a treasure trove of insights and actionable advice. Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

28 Maalis 20241h 1min

Join Mike and Mark as they navigate the realms of high performance and digital well-being through the lens of Cal Newport's transformative principles. Tune in to gain practical strategies for achieving deep focus, reclaiming control over technology, and unlocking your full potential in a hyper-connected world.Intro: Living in a World Without EmailMike and Mark kick off the episode by delving into the perils of information overload, whether from emails or social media. They explore the concept of the hyperactive hive mind and its implications on productivity and mental well-being.Block A: Unlocking Deep WorkIn this segment, the hosts explore the science behind Cal Newport's concept of Deep Work and the art of focusing without succumbing to distractions. They also discuss the principles of deliberate practice and how to integrate them into daily routines to maximize productivity and creativity.Buy The Book on Amazon https://geni.us/x26kWeCBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://www.youtube.com/watch?v=EB_4XuGdPoQSummary: https://www.apolloadvisor.com/summary-slow-productivity-by-cal-newport/Cal's Rules for Cultivating Deep WorkMike and Mark explore Cal Newport's actionable guidelines for making Deep Work a habitual part of one's life. They discuss practical strategies for cultivating deep focus amidst the noise of modern-day distractions.Block B: Embracing Digital MinimalismDrawing from Newport's insights, the hosts examine the scientific evidence behind the detrimental effects of excessive phone and social media usage on cognitive function and well-being. They discuss the necessity of rebuilding our relationship with digital technology from the ground up.Time to Detox: Deleting Social MediaMike and Mark explore the radical notion of deleting social media accounts to reclaim control over one's attention and time. They discuss the liberating effects of embracing digital minimalism and its potential benefits on mental clarity and overall happiness.Outro: Rediscovering Leisure in a Digital AgeIn the concluding segment, the hosts reflect on Newport's philosophy of digital minimalism and its role in enabling individuals to reconnect with meaningful leisure activities. They offer insights into reclaiming leisure time from the clutches of digital distractions and finding fulfillment in offline pursuits.Buy The Book on Amazon https://geni.us/x26kWeCBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://www.youtube.com/watch?v=EB_4XuGdPoQSummary: https://www.apolloadvisor.com/summary-slow-productivity-by-cal-newport/ Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

24 Maalis 20241h 4min

Join your ever-curious hosts Mike and Mark on a thought-provoking journey in this latest episode of the Moonshots Podcast, titled "Cal Newport - Slow Productivity." Diving deep into the essence of Cal Newport's newest literary exploration, the duo uncovers the revolutionary concept of "Slow Productivity" through engaging discussions and insightful interviews.Buy The Book on Amazon https://geni.us/x26kWeCBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube https://youtu.be/VrpmhBXVnNMSummary: https://www.apolloadvisor.com/summary-slow-productivity-by-cal-newport/Episode Summary:Cal Newport introduces a counterintuitive approach to productivity in a world obsessed with speed and output, emphasizing depth over breadth and quality over quantity. "Slow Productivity" isn't just about doing less; it's about achieving more by doing what truly matters with focus and intention. This episode unpacks the layers of this concept through three compelling segments:INTRO: The Essence of Slow ProductivityCal Newport shares his enlightening perspective on Slow Productivity with Rich Roll. In this brief yet profound explanation lasting 58 seconds, discover the foundational principles of this approach, which sets the stage for deeper explorations to follow.The Necessity of an Antidote: Combatting the Epidemic of BusynessIn a candid conversation with Tim Ferriss, Newport delves into the critical need for Slow Productivity as an antidote to our modern epidemic of busyness. Over nearly 4 minutes, they explore the limits of the human brain and why embracing a slower pace is beneficial and essential for sustainable success.Deep Dive: Three Pillars of Slow ProductivityNewport provides an in-depth look at the three core ideas that form the bedrock of Slow Productivity in a segment lasting just over 4 minutes. This comprehensive exploration offers listeners actionable insights into achieving sustainable productivity without sacrificing their well-being.About the Moonshots Podcast:At Moonshots, we're more than just a podcast. We're a community of dreamers, thinkers, and doers committed to helping each other become the best versions of ourselves. We tackle self-doubt and uncertainty head-on, drawing lessons from the lives and successes of the world's most remarkable individuals. We offer our listeners inspiration and a clear path to their moonshots by deconstructing their journeys from mindset to daily habits.So, whether you're an entrepreneur looking to refine your approach to work or simply someone seeking a more meaningful and balanced way to navigate the demands of modern life, this episode is for you. Join us as we learn out loud, embracing Cal Newport's wisdom to chart a course toward a more productive, fulfilling, and slow-paced life.Buy The Book on Amazon https://geni.us/x26kWeCBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube https://youtu.be/VrpmhBXVnNMSummary: https://www.apolloadvisor.com/summary-slow-productivity-by-cal-newport/ Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

21 Maalis 202451min

In this riveting episode of the Moonshots Podcast, hosts Mike and Mark dive deep into the awe-inspiring journey of David Goggins, as chronicled in his book "Can't Hurt Me." Goggins is not just a man; he's a living testament to the human spirit's resilience, endurance, and transformation capacity. As the only member of the US Armed Forces to complete the grueling trifecta of SEAL training, US Army Ranger School, and Air Force Tactical Air Controller training, his story offers unparalleled insights into the power of the mind and the essence of resilience.Buy The Book on Amazon https://geni.us/CanthurtmeBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://youtu.be/A-ydmr5H91YSummary: https://www.apolloadvisor.com/cant-hurt-me-david-goggins-book-summary/INTRO: Mike and Mark set the stage by exploring how Goggins achieved the seemingly impossible, shedding light on his unique mindset that allowed him to "Stay in the fight."BLOCK A: THE POWER OF THE MINDThe 40% Rule (3m05): Discover Goggins' famous principle that suggests we only tap into 40% of our capabilities, highlighting the untapped potential within us all.You gotta control your mind (53s): This is a critical look at the importance of mental fortitude when faced with adversity.Journaling (2m50): Learn how Goggins uses journaling not just as a tool for reflection but as a strategic method for identifying weaknesses and planning for success.BLOCK B: RESILIENCESuffering Makes You Grow Up (3m59): A compelling discussion on how embracing suffering can catalyze personal growth and development.We got to adapt and overcome (1m23): This passage provides insights into the necessity of adaptation and overcoming obstacles through sheer will and determination.OUTRO: The episode concludes with a powerful message: knowing you can run on broken legs symbolizes the ultimate unfair advantage. It’s not just about physical endurance but about leveraging your inner strength and never giving up.Buy The Book on Amazon https://geni.us/CanthurtmeBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube  https://youtu.be/A-ydmr5H91YSummary: https://www.apolloadvisor.com/cant-hurt-me-david-goggins-book-summary/Throughout the episode, Mike and Mark dissect the strategies and mental models that Goggins employs to conquer his goals. They offer listeners actionable advice on struggling to finish their goals, the cold, hard truth behind failing to stick to plans, and how to harness their minds as a tactical advantage. This episode is not just a podcast; it's a masterclass in cultivating resilience and achieving the impossible. Join us for an unforgettable journey into the heart of determination with David Goggins on the Moonshots Podcast. Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

17 Maalis 20241h 6min

In this episode of Moonshots, hosts Mike and Mark delve into the fascinating realm of willpower, contrasting the philosophies and methodologies of two remarkable individuals: David Goggins and Andrew Huberman.Buy The Book on Amazon https://geni.us/neverfinishedBecome a Moonshot Member https://www.patreon.com/MoonshotsWatch this episode on YouTube https://youtu.be/P6s-7coWBrESummary 1: https://www.apolloadvisor.com/cant-hurt-me-david-goggins-book-summary/Summary 2:  https://www.apolloadvisor.com/summary-never-finished-unshackle-your-mind-and-win-the-war-within-by-david-goggins/INTRO: A Conversation with David Goggins and Andrew HubermanIn the opening segment, hosts Mike and Mark facilitate a dynamic conversation between David Goggins and Andrew Huberman. Goggins shares his daily motivational journey, highlighting the transformative power of effort and passion. The discussion sets the tone for exploring the nuances of willpower and self-motivation.Clip 1: It's You Against YouDavid Goggins delivers unfiltered truths on personal accountability in this segment. He confronts listeners with the stark reality that the biggest obstacle to change often lies within oneself. Goggins's message serves as a wake-up call, urging individuals to take ownership of their actions and embrace the challenge of self-improvement head-on.Clip 2: Stimulating the 'Willpower' CortexAndrew Huberman enters the spotlight to dissect the science behind enhancing our 'willpower' cortex. He advocates for stepping outside comfort zones and engaging in activities that may not yield immediate gratification. Huberman's insights shed light on the neurological processes that strengthen our mental resilience, offering practical strategies for personal growth.OUTRO: Building Inner Strength Through PracticeAs the episode draws close, Andrew Huberman emphasizes the importance of consistent practice in building inner strength. He stresses that willpower is not a fixed trait but a skill that can be honed through dedicated effort. Huberman's concluding remarks serve as a poignant reminder of the transformative potential inherent in embracing the journey of continuous practice.In this enlightening episode of Moonshots, join Mike and Mark as they navigate the fascinating interplay between grit, determination, and neuroscience. Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

15 Maalis 202453min

Mike and Mark enthusiastically kick off the episode as they delve into the transformative work of Dr. Andrew Huberman from Stanford University. Andrew sets the stage by sharing a personal anecdote that profoundly influenced his journey.Clip 1: Find Your Motivation (3m44):Andrew recounts a pivotal moment that shifted his perspective, emphasizing the importance of finding one's motivation in life. This introspective discussion sets the tone for exploring the depths of human potential.Clip 2: Starting the Day (4m29):Listeners learn a valuable tip from Andrew: a simple morning activity can supercharge energy levels and enhance sleep quality. The hosts delve into practical strategies for optimizing daily routines for peak performance.Clip 3: How to Do It (2m32):Andrew illuminates the physiological sigh and its profound impact on reducing anxiety and stress levels. This insightful discussion unveils a simple yet powerful technique for cultivating resilience and emotional well-being.Clip 4: Building Your Best Self (4m19):In a dynamic exchange with a renowned physical therapist, Jeff Cavaliere, Andrew explores the fundamentals of crafting an effective weekly workout program. Listeners gain valuable insights into optimizing physical fitness and performance.Clip 5: Embracing Detachment (5m):Andrew engages in a thought-provoking dialogue with Jocko Willink, underscoring the significance of detachment and broadening one's perspective in life. This poignant conversation highlights the transformative power of stepping back and gaining a holistic view of one's journey.Conclusion:As the episode draws to a close, Mike and Mark reflect on Dr. Andrew Huberman's wealth of wisdom. From motivational insights to practical strategies for enhancing well-being, listeners are empowered to unlock their full potential and embark on a journey of growth and self-discovery. Thanks to our monthly supporters Mike Edwin Deitch Jamie Dorward Emily Rose Banks Malcolm Magee Natalie Ryan N. Marco-Ken Möller 孤鸿 月影 Fabian Jasper Verkaart Andy Pilara ola Austin Hammatt Zachary Phillips Mike Leigh Cooper Gayla Schiff Laura KE Roar Nikolay Ytre-Eide Stef Roger von Holdt venkata reddy Ingram Casey Ola rahul grover Ravi Govender Craig Lindsay Steve Woollard Deborah Spahr Samoela Jo Hatchard Kalman Cseh Berg De Bleecker Paul Acquaah MrBonjour Konnor Ah kuoi Marjan Modara Dietmar Baur Bob Nolley ★ Support this podcast on Patreon ★

13 Maalis 20241h 6min