Episode 118 - The importance of developing a brand first with Pete Dillon from Scoffer Consulting
Principle of Hospitality9 Joulu 2020

Episode 118 - The importance of developing a brand first with Pete Dillon from Scoffer Consulting

Episode 118 - The importance of developing a brand first with Pete Dillon from Scoffer Consulting

Pete Dillon is the chief strategist and director of Scoffer Consulting. Pete is an out of the box, free-range thinker; a marketing, brand and communications strategist with decades of experience working across the leisure, lifestyle, FMCG, not for profit and professional services sectors.


A veritable business Swiss Army knife, Pete has worked with some of Australia’s most recognised brands, developing innovative and contemporary strategies to ensure businesses and organisations occupy their rightful place in the market.


With an extensive career in senior and executive hospitality management, as a journalist, radio and tv presenter, public relations and communications gun and armed with a marketing methodology evolved with client satisfaction and growth as key drivers, Pete can always find a solution to issues facing a business or brand.


As we enter a new normal - our 'Newniverse' and navigate our way out of COVID19 and the ensuing effects on the business community, Pete can help you pivot your business to understand how you work in this new paradigm, help develop highly effective marketing and brand strategies and provide a strategic framework to aid in your organisational recovery and growth.


In this podcast, we talk about how marketing often misunderstood in the hospitality industry, how can brands make their venues look different from their competitors during this time, and what areas of the hospitality industry do you think will be hurt the hardest from this crisis.




For more information on Scoffer Consulting please visit here:

Website


For more information on Open Pantry Consulting please visit here:

Website


Jaksot(300)

Ep 269 - Cooking with Conviction: A Culinary Journey with Chef Ian Curley

Ep 269 - Cooking with Conviction: A Culinary Journey with Chef Ian Curley

Ep 269 - Cooking with Conviction: A Culinary Journey with Chef Ian CurleyWe're honoured to welcome a stalwart of the culinary world, Chef Ian Curley, to our podcast. A British expat who has become a c...

23 Marras 202349min

Ep 268 - Feeding Melbourne's Soul: La Luna, Life, and Legacy in the Kitchen with Chef Adrian Richardson

Ep 268 - Feeding Melbourne's Soul: La Luna, Life, and Legacy in the Kitchen with Chef Adrian Richardson

Ep 268 - Feeding Melbourne's Soul: La Luna, Life, and Legacy in the Kitchen with Chef Adrian RichardsonIn this episode, we sit down with the legendary Adrian Richardson, the culinary force behind La L...

16 Marras 202346min

Ep 267 - The Intersection of Innovation and Tradition with Chris Lerch & Keat Lee from Lagoon Dining

Ep 267 - The Intersection of Innovation and Tradition with Chris Lerch & Keat Lee from Lagoon Dining

Ep 267 - The Intersection of Innovation and Tradition with Chris Lerch & Keat Lee from Lagoon DiningWe are thrilled to have Chris Lerch and Keat Lee of Melbourne's acclaimed Lagoon Dining with us on t...

9 Marras 202334min

Ep 266 - Repeat - Intimate settings, epic experiences: The Power of Small Venues with founder of Don’s Place Alex Gavioli

Ep 266 - Repeat - Intimate settings, epic experiences: The Power of Small Venues with founder of Don’s Place Alex Gavioli

Ep 266 - Repeat - Intimate settings, epic experiences: The Power of Small Venues with founder of Don’s Place Alex Gavioli Smaller format venues with more compact food and beverage programs are becomi...

26 Loka 20231h 2min

Ep 265: From Corporate Life to a Delicious Detour with Chef Carolyne Helmy from The Star Gold Coast

Ep 265: From Corporate Life to a Delicious Detour with Chef Carolyne Helmy from The Star Gold Coast

Ep 265: From Corporate Life to a Delicious Detour with Chef Carolyne Helmy from The Star Gold Coast This week we’re honored to chat with Chef Carolyne Helmy. With a unique blend of French culinary ma...

19 Loka 202348min

Ep 264: Cirque Du Soil's Path to Sustainable and Eco-Friendly Hospitality with Jean Darling and Stephen Mason.

Ep 264: Cirque Du Soil's Path to Sustainable and Eco-Friendly Hospitality with Jean Darling and Stephen Mason.

Ep 264: Cirque Du Soil's Path to Sustainable and Eco-Friendly Hospitality with Jean Darling and Stephen Mason.This week we're sitting down with Jean Darling and Stephen Mason, the minds behind Cirque ...

12 Loka 202358min

Bonus Episode - Worksmith Events - The Future Of Restaurants Report supported by Square

Bonus Episode - Worksmith Events - The Future Of Restaurants Report supported by Square

Bonus Episode - Worksmith Events - The Future Of Restaurants Report supported by SquareIn the latest edition of Worksmith Community Talks, we explore the Future of Restaurants Report as supported by S...

8 Loka 20231h 4min

Ep 263 -Serving South Australia in a Glass: Insights into the Success of Mothervine and East End Cellars with Quinn Spencer

Ep 263 -Serving South Australia in a Glass: Insights into the Success of Mothervine and East End Cellars with Quinn Spencer

Ep 263 -Serving South Australia in a Glass: Insights into the Success of Mothervine and East End Cellars with Quinn SpencerToday, we're pouring a glass with Quinn Spencer, the brains behind the manage...

5 Loka 202337min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
ostan-asuntoja-podcast
rss-rahamania
herrasmieshakkerit
rahapuhetta
rss-laakispodi
rss-sisalto-kuntoon
rss-sami-miettinen-neuvottelija
leadcast
rss-lahtijat
rss-bisnesta-bebeja
rss-seuraava-potilas
sijoituspodi
rss-karon-grilli
rss-juurisyy-johtamisesta-kilpailuetua
rss-draivi
rss-johtoajatuksia