Plan your Product Journey via Strategy, Roadmaps and OKRs (with Nacho Bassino, CPO @ Best Day Travel & author "Product Direction")

Plan your Product Journey via Strategy, Roadmaps and OKRs (with Nacho Bassino, CPO @ Best Day Travel & author "Product Direction")

About the Episode

An interview with Nacho Bassino. Nacho is CPO for Best Day Travel Group and the author of new book "Product Direction", which is a practical playbook for product strategy. Nacho is a passionate supporter of the Latin American product community, and host of a Spanish-language product podcast.

We speak about a lot, including:

  • How writing a book is a great way to really learn about the topic you're writing about
  • Transitioning from project-led to product-led, how to do it at scale and manage complicated dependencies without SAFe
  • What it's like interviewing holidaymakers, and how you can always get a captive focus group when you need one
  • Gathering insights to help define product strategy, reducing them and synthesising them into the iniatives that matter
  • The importance for product teams of building for the future and not concentrating on short term thinking
  • Important principles for building an effective roadmap to support the product vision
  • Driving alignment with multiple stakeholders and avoiding an information gap
  • How to avoid OKRs becoming just a big "to do" list via peer review and collaboration
  • The importance of investing in and providing local language content for the Latin American product community
Buy Nacho's Book

Nacho's book, "Product Direction" is available in all the usual places. Check it out!

Product Direction website.

Conversaciones de Producto

If you speak Spanish, why not try Nacho's podcast Conversaciones de Producto.

Contact Nacho

You can reach out to Nacho on LinkedIn or Twitter.

Jaksot(269)

The Role of Product Management on Truly Agile Development Teams (with Allen Holub, Software Architect, Consultant & Outspoken Twitter Agilist)

The Role of Product Management on Truly Agile Development Teams (with Allen Holub, Software Architect, Consultant & Outspoken Twitter Agilist)

Allen Holub is a software development and agile consultant who wants to help you build better software and build software better. He's also not shy when it comes to telling the world what he thinks ab...

4 Syys 202251min

Banishing Cynicism and Empowering Yourself as a Product Leader (with Claire Vo, CPO @ Color & Impending TikTok Influencer)

Banishing Cynicism and Empowering Yourself as a Product Leader (with Claire Vo, CPO @ Color & Impending TikTok Influencer)

Claire Vo is a product & technology executive leader, startup founder and future Queen of TechTok, who believes that cynicism and a negative mindset is product and career-limiting, and that people nee...

28 Elo 202242min

From Product Leadership to CEO and Saving the World from Stupid Smart Stuff (with Yana Welinder, CEO & Co-Founder @ Kraftful)

From Product Leadership to CEO and Saving the World from Stupid Smart Stuff (with Yana Welinder, CEO & Co-Founder @ Kraftful)

About the Episode Whatever her job, Yana Welinder has always had a passion for improving broken experiences. She did this as Product Lead at Wikimedia, she did this as Head of Product at If This Then ...

21 Elo 202235min

Closing the Gender Pay Gap and Hiring Diverse Product Teams (with Chris Mason, Co-Founder @ Intelligent People)

Closing the Gender Pay Gap and Hiring Diverse Product Teams (with Chris Mason, Co-Founder @ Intelligent People)

An interview with Chris Mason. Chris is an executive recruitment consultant who started his agency Intelligent People over 20 years ago. Chris is passionate about diversity & inclusion in recruitment,...

14 Elo 202236min

Treating Your Career as a Product and Landing that Next Big Job (with Sarah Doody, founder @ Career Strategy Lab)

Treating Your Career as a Product and Landing that Next Big Job (with Sarah Doody, founder @ Career Strategy Lab)

An interview with Sarah Doody. Sarah is a former UX practitioner and leader who started out trying to help UX pros with their portfolios before realising there's an even bigger problem to solve; how t...

7 Elo 202242min

Measurably Improving Managers to Help People do Great Work... and be Totally Psyched Doing It (with Russ Laraway, author ”When They Win, You Win”)

Measurably Improving Managers to Help People do Great Work... and be Totally Psyched Doing It (with Russ Laraway, author ”When They Win, You Win”)

An interview with Russ Laraway. Russ was a Company Commander in the US Marines before entering Big Tech at Google, Twitter & Qualtrics. He also co-founded Radical Candor LLC with Kim Scott, and believ...

17 Heinä 202247min

Getting Customers to LOVE your Product with Great Product Marketing (with Martina Lauchengco, author ”Loved”)

Getting Customers to LOVE your Product with Great Product Marketing (with Martina Lauchengco, author ”Loved”)

About the Episode An interview with Martina Lauchengco. Martina is a product marketing guru who once worked on MS Office before a glittering career in a variety of tech companies led her into partners...

10 Heinä 202242min

Build Products Businesses Want with the Lean B2B Pyramid (with Étienne Garbugli, Author ”Lean B2B”, ”Find your Market” and ”Solving Product”)

Build Products Businesses Want with the Lean B2B Pyramid (with Étienne Garbugli, Author ”Lean B2B”, ”Find your Market” and ”Solving Product”)

An interview with Étienne Garbugli. Étienne is the lead instructor and CEO of Lean B2B, and a three-time startup founder. He's the author of three books: "Find your Market", "Solving Product" and "Lea...

3 Heinä 202245min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-sisalto-kuntoon
rss-rahamania
ostan-asuntoja-podcast
herrasmieshakkerit
rahapuhetta
sijoituspodi
rss-lahtijat
rss-karon-grilli
oppimisen-psykologia
lakicast
rss-startup-ministerio
rss-bisnesta-bebeja
rss-paasipodi
rss-yrittajan-mindset
rss-viisas-raha-podi
rss-draivi