Design with impact in mind / Marcel Zwiers / Episode #39
Service Design Show2 Marras 2017

Design with impact in mind / Marcel Zwiers / Episode #39

How big are the goals that you're working on? Is there a better way to assess the value of design? And why do we need a Ministery of Design? Important questions on which Marcel Zwiers, who's the founding partner of 31Volts, shares his perspective in this episode. Enjoy! ---------------------------------------- EPISODE GUIDE 02:30 - First encounter with Service Design 03:53 - What if we would look at design in the most fundamental way? 11:45 - How big should we think when it comes to Service Design? 19:45 - How can we park our ego? 26:29 - Big question: am I the crazy one? ---------------------------------------- LINKS FROM THE SHOW Ministy of Design (Dutch) ➜ https://www.facebook.com/ministerievandesign/ Marcel on LinkedIn ➜ https://www.linkedin.com/in/zwiers/ MORE EPISODES Enjoyed the show? Take a look at some of the other episodes ➜ @servicedesignshow YOUTUBE CHANNEL Every episode of the Service Design Show is also available as via the official YouTube channel ➜ youtube.com/servicedesignshow FACEBOOK PAGE Check the Facebook page where you'll find more content and can discuss the episodes ➜ facebook.com/servicedesignshow UNIVERSITY Want to dig deeper into the topic we talk about on the show, check out the Service Design Show University ➜ https://learn.servicedesignshow.com

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This Is Your Competitive Advantage As A Design Leader / Jose Coronado / Ep. #240

This Is Your Competitive Advantage As A Design Leader / Jose Coronado / Ep. #240

We've got a serious problem...The "higher" you climb on the career ladder, the further removed you get from the actual discipline of design.Unfortunately, it's a story I hear surprisingly often. A des...

6 Marras 20251h 6min

How to Integrate Journey Management with Your Existing Workflows / Journey Management Playbook #7

How to Integrate Journey Management with Your Existing Workflows / Journey Management Playbook #7

Here's the big problem with journey maps...It's often like you've composed a masterpiece, but no one is there to actually play it.This is what I feel when I see a carefully crafted map (our version of...

30 Loka 20251h 3min

Why We Should Reframe Culture as a Design Challenge / Dan Szuc / Episode #239

Why We Should Reframe Culture as a Design Challenge / Dan Szuc / Episode #239

What is the thing biggest stopping you from doing meaningful work...When I listen to the service design professionals around me, it's often not the tools or methods they have access to.Rather, and you...

23 Loka 20251h 6min

How to Escape the 'Stuck Middle' of Design Maturity / Giles Colborne / Ep. #238

How to Escape the 'Stuck Middle' of Design Maturity / Giles Colborne / Ep. #238

I recently started playing Padel...And like with all my new hobbies, I enjoy getting good gear.So after some research, I treated myself to a racket from the higher end of the market.Now, when I'm on t...

9 Loka 20251h 10min

Learn the 2 key building blocks that turn your journey insights into action / JM Playbook / Ep #6

Learn the 2 key building blocks that turn your journey insights into action / JM Playbook / Ep #6

Do you ever wonder about the "so what?" of your journey maps...To this day, I often see that journey mapping is treated as a "documentation" exercise. Basically as a way to visualize our customers exp...

2 Loka 20251h 11min

What if You Could Prove Your Impact With Just One Goal? / Stacey Barr / Ep. #237

What if You Could Prove Your Impact With Just One Goal? / Stacey Barr / Ep. #237

The things service design professionals have to deal with...Okay, so your boss tells you drive to a place with “a great view,” hands a full tank of gas, and wished good luck. Oh and by the way, we nee...

25 Syys 20251h 9min

Here's How To Break Free From the "Prove It Again" Cycle / Inside Service Design / Ep. #05

Here's How To Break Free From the "Prove It Again" Cycle / Inside Service Design / Ep. #05

Are you tired of proving the value of service design… over and over again?Well, I'm happy to share that you're not alone. It's one of the most common frustrations I hear from professionals in our fiel...

18 Syys 20251h 5min

Repairing Service Design for the Age of AI / Ron Bronson / Ep. #236

Repairing Service Design for the Age of AI / Ron Bronson / Ep. #236

I'm sure you've seen the news...At the outset, the recent announcement of the "America by Design" initiative and the new "National Design Studio" is quite exciting. It’s a huge spotlight on our field....

11 Syys 20251h 8min

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