Use psychology to design better services / Luke Battye / Episode #46
Service Design Show22 Helmi 2018

Use psychology to design better services / Luke Battye / Episode #46

How can we leverage human psychology to create a better service experience? That's the main topic in this episode with Luke Battye. Should we really focussing on improving the experience in certain touchpoints? Or should we focus more on searching for ways to improve the memory of the service experience... The last thing we discuss is how can we use psychology to help teams solve problems in less time. And who doesn't want that right? Super cool episode on the crossover between human psychology, behavioural economics and service design. ---------------------------------------- EPISODE GUIDE 02:23 - The first encounter with Service Design. 04:48 - How can we take advantage of the quirks of human decision making? 14:13 - What if we got it all wrong about experience design? 20:50 - How can we help teams solve problems in less time? 27:05 - Big question: What kind of services are we going to need in a world where we don’t have to work anymore? ---------------------------------------- LINKS FROM THE EPISODE * Mindjam ➜ https://go.servicedesignshow.com/pfa39 * Sprint Valley ➜ https://go.servicedesignshow.com/es0gw * Luke on LinkedIn ➜ https://go.servicedesignshow.com/53515 MORE EPISODES Enjoyed the show? Take a look at some of the other episodes ➜ @servicedesignshow YOUTUBE CHANNEL Every episode of the Service Design Show is also available as via the official YouTube channel. https://go.servicedesignshow.com/youtube FACEBOOK PAGE Check the Facebook page where you'll find more content and can discuss the episodes. https://go.servicedesignshow.com/facebook THE UNIVERSITY Want to dig deeper into the topic we talk about on the show, check out the Service Design Show University. https://go.servicedesignshow.com/university

Jaksot(314)

Service Design for organisations, politics and welfare / Stefan Holmlid / Episode #31

Service Design for organisations, politics and welfare / Stefan Holmlid / Episode #31

What happens in an organisation when a service design project ends? What can we do to make sure that an organisation has the capabilities to continue on the customer centric path? Service design veter...

13 Heinä 201729min

Service Design Trend Report - Summer 2017

Service Design Trend Report - Summer 2017

Learn about the trends that are shaping service design. These trends are based on the patterns that have emerged from the last 10 episodes of the Service Design Show. The trends that are addressed in...

29 Kesä 20177min

Is there a future for design (thinking) / Doreen Lorenzo / Episode #30

Is there a future for design (thinking) / Doreen Lorenzo / Episode #30

We need to move beyond design thinking bootcamps and help people to understand design at a deeper level according to Doreen Lorenzo. Doreen stresses the need for teaching critical thinking and creativ...

15 Kesä 201727min

The secrets of winning design teams / Fabian Segelström / Episode 29

The secrets of winning design teams / Fabian Segelström / Episode 29

How can you make design teams succeed? Fabian Segelstöm talks about what he does at Länsförsäkringar to make sure everyone in his team can perform to their fullest potential. We also discuss how winni...

1 Kesä 201726min

How organisations become more customer centric / Jose Mello / Episode #28

How organisations become more customer centric / Jose Mello / Episode #28

What's the secret to turning transaction organisations into ones that are customer ceetric? Jose Mello shares his insight on this topc. Next to that we also talk about how to create meaningful insight...

18 Touko 201728min

Every service has its own rhythm that must be orchestrated and designed / Marcus Lui / Ep #27

Every service has its own rhythm that must be orchestrated and designed / Marcus Lui / Ep #27

Marcus Lui talks about why it's important to design for different service rhytms. We discuss how great service concepts can fail because they don't respect the social relationships in a certain cultur...

4 Touko 201728min

How to turn strategy into action using service design / Lisa Lindström & Kristina Carlander / #26

How to turn strategy into action using service design / Lisa Lindström & Kristina Carlander / #26

Actionable strategy! That is what service design can bring according to Lisa Lindström and Kristina Carlander. Lisa and Kristina also talk about closing the gap between traditional and digital service...

20 Huhti 201725min

How the Dubai government is designing for customer happiness / Muna Al Dhabbah / Episode #25

How the Dubai government is designing for customer happiness / Muna Al Dhabbah / Episode #25

Customer happiness! That is what the government of Dubai in the UAE is aiming for. Muna Al Dhabbah talks about how they use design to create positive and engaged society. We also talk about the differ...

6 Huhti 201726min

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