What is your Service Design flavour? / Selene Castilla / Episode #64

In this episode Selene Castilla give us an update on the current state of Service Design in Latin America. And we also discuss what's needed to take it to really the next level. The second topic we address is a big one: measuring the impact of Service Design. Selene has a really interesting perspective on how to approach this. It's not so much about trying to measure everything but rather measuring just a few things and do that frequently. Finally we continue the converstation that we also had in the last episode and that is how to scale design teams. Selene is tasked with building design teams across 4 different countries. According to her you can't follow a formula or blueprint. In the episode she reveals her approach. If you enjoyed this episode it'd be great if you could take a minute and leave a review on iTunes or any other platform you're listening. ---------------------------------------- EPISODE GUIDE 03:10 - The first encounter with Service Design. 04:20 - Why is Service Design important in Latin America? 10:45 - How far shall we go in measuring Service Design? 20:35 - How can build, lead & scale design practices? 29:35 - Big Question: How can we be more connected? ---------------------------------------- LINKS FROM THE EPISODE * Selene on LinkedIn ➜ https://go.servicedesignshow.com/wanhz MORE EPISODES Enjoyed the show? Take a look at some of the other episodes. https://go.servicedesignshow.com/podcast YOUTUBE Every episode of the Service Design Show is also available as via the official YouTube channel. https://go.servicedesignshow.com/youtube FACEBOOK Check the Facebook page where you'll find more content and can discuss the episodes. https://go.servicedesignshow.com/facebook INSTAGRAM Get an exclusive behind the scenes look of the Show. https://go.servicedesignshow.com/instagram ---------------------------------------- [FREE COURSE] HOW TO EXPLAIN SERVICE DESIGN Learn what it takes to get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are! https://servicedesignshow.com/free-course