Redesign systems to address complex challenges / Penny Hagen / Episode #106

Redesign systems to address complex challenges / Penny Hagen / Episode #106

As a customer you've probably already experienced that most services don't fail because of bad intentions. Often services fail because they run on top of systems that don't support a different outcome. The classics "The computer says..." statement is just one of the many example. This isn't just a major frustration for us as ordinary customers but also for us as professionals trying to make things better. Let me ask you a question: How often have you been in a project where you had the mandate and budget to address these deeper systemic issues To my experience this almost never happens. So we keep working on projects with a limited scope that only have a chance of delivering a temporary fix at best. If you really want to address the bigger challenges in our organisations (and society) you have to shift your thinking from programs and projects to a more systemic mindset. You need to work on changing the underlaying and supporting structures. Which is by no means is an easy thing to do. Someone who has been pioneering this field for the last decade is Penny Hagen. In this weeks episode Penny shares the lessons she learned around: How to budget for systemic change? How to measure progress? And how to keep people motivated when they don't see tangible change right away? I feel that this episode is especially valuable if your work currently has narrow scope and you feel like you're not getting the opportunity to address the root causes of challenges. After listening the conversation with Penny you'll definitely have some ideas about how you can start making impact on a more fundamental level through your work. --- [ GUIDE ] -— 00:00 Welcome to episode 106 02:45 Who is Penny 04:20 60 second question round 06:40 Adopting a more systemic and holistic view 12:50 Are we brave enough? 14:20 What we track is what we value 17:30 Helping people to see the value of our work 26:00 Showing results on different levels 30:45 We have to look inward for solutions 38:10 Don't keep it open 43:05 Did you make change 44:20 Nothing is out of scope 47:50 Scaling isn't about the what 50:20 Ways of working for complex challenges 52:50 Get in touch with Penny 53:35 Final thoughts --- [ LINKS ] --- * http://twitter.com/pennyhagen * https://twitter.com/codesignlab_akl * https://www.linkedin.com/in/pennyhagen/ --- [ MORE ] --- Enjoyed the show? Take a look at some of the other episodes. https://go.servicedesignshow.com/spotify YOUTUBE Every episode of the Service Design Show is also available as via the official YouTube channel. https://go.servicedesignshow.com/youtube INSTAGRAM Get an exclusive behind the scenes look of the Show. https://go.servicedesignshow.com/instagram --- [ FREE COURSE ] --- HOW TO EXPLAIN SERVICE DESIGN Learn what it takes to get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are! https://servicedesignshow.com/free-course

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The Real Impact of AI on Service Design / Pablo Fernández Vallejo / Ep. #221

The Real Impact of AI on Service Design / Pablo Fernández Vallejo / Ep. #221

AI won't take over your job...An 8-year-old girl with AI will!Don't believe me? Check ou this video which was making the rounds on LinkedIn a while ago.In the video a young girl coding a Harry Potter ...

13 Helmi 20251h 5min

The Art of Responsible Service Design / KA McKercher / Ep. #220

The Art of Responsible Service Design / KA McKercher / Ep. #220

I crossed a line... Recently, while working on redesigning our online community platform, my excitement got the better of me. I dove headfirst into prototyping a few things in the backend system. "How...

30 Tammi 20251h 3min

How to Use Your Dreams to Design Services / Courtney Morgan / Ep. #219

How to Use Your Dreams to Design Services / Courtney Morgan / Ep. #219

You've never heard this on the Show before... I'm referring to a design tool that most people disregard, even laugh about when they first hear about it. They say it's childish, something you can't tak...

16 Tammi 20251h 7min

Key Lessons from a Service Design Community / #Circle Special

Key Lessons from a Service Design Community / #Circle Special

This one is a bit different... Not the usual interview that you're used to. In this episode, you'll actually hear me answering the questions. Why? Well, it's become a bit of a tradition to start the y...

9 Tammi 20251h 6min

Journey Management in 2025: Trends, Challenges, and Predictions / Jochem van der Veer / Ep. #218

Journey Management in 2025: Trends, Challenges, and Predictions / Jochem van der Veer / Ep. #218

First of all, I want to wish you a very happy 2025. We're starting the new year with a bang. Journey Management has been a hot topic for the last two years, and for good reason. The shift from mapping...

2 Tammi 20251h 9min

Stop designing WITH your users! There is a better way. / Sloan Leo Cowan / Ep. #217

Stop designing WITH your users! There is a better way. / Sloan Leo Cowan / Ep. #217

There's a problem with the current design process that often goes unnoticed... A problem that can lead to less-than-ideal outcomes or, even worse, harm certain communities. To understand this, we must...

19 Joulu 20241h

The Secrets behind Research that Scales / Kate Towsey / Ep. #216

The Secrets behind Research that Scales / Kate Towsey / Ep. #216

There is no service design... Without high-quality research. Sure, we all know that. But doing good research is hard. Kate Towsey, often called the inventor of the ResearchOps field, can certainly att...

5 Joulu 20241h 1min

The RIGHT way to do strategy in an uncertain world? / Peter Compo / Ep. #215

The RIGHT way to do strategy in an uncertain world? / Peter Compo / Ep. #215

What is strategy... A plan for how you intend to achieve your goals? That's how a lot of people define strategy. But there's a problem with this rigid approach... As Mike Tyson wisely said once: "Ever...

21 Marras 20241h 13min

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