The Biggest Marketing Mistake 99% Of Companies Make (#153)

The Biggest Marketing Mistake 99% Of Companies Make (#153)

The cost of marketing has gone up 108% in 10 years. What does this mean for your customer acquisition cost? Kipp and Kieran dive into Why B2B creators are going to be critical for your customer acquisition. Learn how the cost of marketing is going to cripple many businesses (and how to rise above it), why comparison to your competitors will kill your business, what all good marketers hold themselves accountable to, and why businesses die because people won't have hard conversations. Sign up or log in to Connect.com and join the Marketing Against the Grain community on the Community Discovery page. Mentions Patrick Campbell tweet https://twitter.com/Patticus/status/1695072305645318349 We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Jaksot(422)

Claude's HUGE Double Update: Computer Control + Sonnet 3.5 (New)

Claude's HUGE Double Update: Computer Control + Sonnet 3.5 (New)

Ep. 273 What happens when machines start making decisions instead of humans? Kipp and Kieran dive into one of the biggest AI updates of the year, exploring the implications of Claude's new features o...

29 Loka 202421min

Speaking to an Ai Avatar Ready to Take Your Sales Job ft 1mind CEO

Speaking to an Ai Avatar Ready to Take Your Sales Job ft 1mind CEO

Ep. 272 Can an AI avatar be your new sales hire? Kipp and Kieran dive into the future of sales with AI, exploring how virtual assistants can transform the way businesses grow and operate. They are jo...

24 Loka 202435min

The $86B Marketing Playbook Behind Airbnb w/ Global CMO Hiroki Asai

The $86B Marketing Playbook Behind Airbnb w/ Global CMO Hiroki Asai

Ep. 271 How do you manage $86B worth of marketing strategy while staying culturally relevant? Kipp and Kieran dive into the innovative marketing playbook behind Airbnb with their Global CMO Hiroki As...

22 Loka 202438min

OpenAI Canvas Is AMAZING! The AI Tool EVERY Marketer Has Been Waiting For

OpenAI Canvas Is AMAZING! The AI Tool EVERY Marketer Has Been Waiting For

Ep. 270 What new AI feature is the best writing tool that exists today? Kipp and Kieran dive into the game-changing potential of OpenAI's new Canvas feature and how it can revolutionize marketing str...

17 Loka 202424min

I Used AI To Create Viral Short Form Videos In 6 Minutes

I Used AI To Create Viral Short Form Videos In 6 Minutes

Ep. 269 Can AI really create viral short form videos in just 6 minutes? Kieran dives into the process of using AI to create compelling short form videos from longer content. Learn more on how to teac...

15 Loka 20249min

NotebookLM is INSANE! How to Use Google’s AI Tool for Marketing In 2024

NotebookLM is INSANE! How to Use Google’s AI Tool for Marketing In 2024

Ep. 268 "Is AI about to revolutionize storytelling forever?" Kipp dives into the groundbreaking potential of Google’s NotebookLM and how it might reshape marketing strategies in 2024. Learn more abou...

10 Loka 202417min

From Beginner to AI Expert in 30 Minutes: The 5-Step Framework You Need

From Beginner to AI Expert in 30 Minutes: The 5-Step Framework You Need

Ep. 267 "How can AI take you from a novice to an expert in 13 minutes?" Kipp and Kieran dive into the secrets of mastering AI with a practical and accelerated learning approach. Learn more on effecti...

8 Loka 202429min

$500M Founder Shares Unorthodox Growth Tactics (That Worked!)

$500M Founder Shares Unorthodox Growth Tactics (That Worked!)

Ep. 266 What's the secret to solving customer problems in 30 minutes?  Kieran and Varun Anand (co-founder and COO of Clay) dive into the onboarding magic that built a $500M business by addressing use...

3 Loka 202442min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-sisalto-kuntoon
ostan-asuntoja-podcast
rss-rahamania
rss-lahtijat
rss-startup-ministerio
rss-seuraava-potilas
rahapuhetta
hyva-paha-johtaminen
rss-karon-grilli
oppimisen-psykologia
sijoituspodi
lakicast
rss-bisnesta-bebeja
rss-yrittajan-mindset
rss-viisas-raha-podi
rss-porssipodi