How AI Will Save Your Business From A High Churn Rate (#161)

How AI Will Save Your Business From A High Churn Rate (#161)

The first act of AI may have been a bigger failure than you may think. Kipp and Kieran dive into why the first act of AI fails, and how the second act will be mind-blowing. Learn more on the next-level use cases in the second act of AI, how Sam Altman is copying Elon’s playbook, and the concept of a 2x2 matrix on ambition vs. laziness in leadership. Mentions Sequoia Capital https://www.sequoiacap.com/article/generative-ai-act-two/ OpenAI https://openai.com/ tweet from Kieran https://twitter.com/searchbrat/status/1707336856621228406 Mckay Wrigley https://twitter.com/mckaywrigley Tweet from Teknium https://twitter.com/Teknium1/status/1706838281709875274 Sam Altman tweet https://twitter.com/sama/status/1707224676630409572 Rowan Cheung tweet https://twitter.com/rowancheung/status/1707106581513388350 Founder's Podcast https://www.founderspodcast.com/ Character.ai https://beta.character.ai/ MidJourney https://www.midjourney.com/home/?callbackUrl=%2Fapp%2F GPT-4 https://openai.com/research/gpt-4 We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

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How to 10x A Boring Business With Marketing | Codie Sanchez (#140)

How to 10x A Boring Business With Marketing | Codie Sanchez (#140)

Would you rather be wrong or boring? Kipp Bodnar is joined by Codie Sanchez (Founder of Contrarian Thinking) to discuss the power of storytelling as a boring business. Learn about the hidden traits o...

19 Heinä 202340min

Twitter’s $5M Master Plan To Win Back Creators From Threads (#139)

Twitter’s $5M Master Plan To Win Back Creators From Threads (#139)

Will Twitter become the gold standard for creator programs? Kipp and Kieran dive into Twitter’s new creator program, what it means for businesses, and how businesses can succeed with creators. Learn ...

18 Heinä 202324min

Airbnb Just Copied Apple’s Product Development Strategy... Here’s Why (#138)

Airbnb Just Copied Apple’s Product Development Strategy... Here’s Why (#138)

Here’s why you should never launch new products. Kipp and Kieran dive into Airbnb’s massive change on how they build and grow their products, and how you can use these principles to build your busine...

13 Heinä 202328min

Elon F*ked Up... The Fatal Mistake That Launched Threads (#137)

Elon F*ked Up... The Fatal Mistake That Launched Threads (#137)

Elon’s been Zuck’d. Is this the death of Twitter? Kipp and Kieran dive into what your business needs to know to take advantage of this new opportunity. Learn why you shouldn’t leave the door open for...

11 Heinä 202317min

5 A.I. Marketing Skills You Must Learn In 2023 (#136)

5 A.I. Marketing Skills You Must Learn In 2023 (#136)

Will channel expertise become commoditized because of AI? Kipp and Kieran dive into what your marketing team will look like in a post-AI world. Learn why an AI ops person will be critical for every m...

6 Heinä 202323min

$200M Founder Reveals Why Ai Can’t Replace Top 10% Of Marketers (#135)

$200M Founder Reveals Why Ai Can’t Replace Top 10% Of Marketers (#135)

There’s a lot of shitty marketers out there. Kieran Flanagan is joined by Patrick Campbell (Founder of Profitwell, CSO at Paddle) to discuss why editorial taste is the most important skill in the fut...

4 Heinä 202339min

AutoGPT 2.0: GPT Author and GPT Engineer (#134)

AutoGPT 2.0: GPT Author and GPT Engineer (#134)

How will this affect engineers, writers, and businesses? Kipp and Kieran dive into the new innovations in Auto-GPT and what it means for the future of media consumption. Learn about the power of an u...

29 Kesä 202313min

Why It’s SO Much Harder To Grow A Startup In 2023… (#133)

Why It’s SO Much Harder To Grow A Startup In 2023… (#133)

Is ROI total BS now? Kipp and Kieran dive into how distribution is getting harder and what you can do about it. Learn about the highest influential channels for B2B buyers, why ROI numbers are wrong ...

27 Kesä 202329min

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