Monarch Collective: going all in on women's sports
Sports Loft Podcast20 Tammi 2024

Monarch Collective: going all in on women's sports

In this episode of our 'Investor's View' series, Yanni and Charlie chat with returning guest Jasmine Robinson. Formerly of Causeway, Jasmine is now co-founder and managing partner at Monarch Collective – a $150 million fund launched in 2023 that invests in women's sports teams and leagues.

Jasmine's partner at Monarch is Kara Nortman, who co-founded NWSL club Angel City FC, and the fund has already made its first investment: NWSL Boston – a team which was awarded expansion rights in September 2023.

Over the course of the episode, we discuss the founding story of Monarch, its overall thesis and how the Boston investment falls into that. Jasmine explains how she never expected to leave Causeway, but that she felt the opportunity in women's sports were too good to miss out on. And we find out why women's sports is the perfect test bed for innovative new technologies.

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Monterosa: powering fan engagement for sports' leading rightsholders

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