320: Why Hinge’s Justin McLeod Decided To Rebuild His Dating App From The Ground Up

320: Why Hinge’s Justin McLeod Decided To Rebuild His Dating App From The Ground Up

It’s not easy to rebuild an entire company—especially when things are going well. But that’s exactly what Justin McLeod did with his dating app, Hinge. After Hinge first launched in 2012, it saw exponential growth. Despite this, McLeod made the risky decision to rebuild his app from scratch in 2016. Why? He felt that the company had strayed too from its original vision or helping people find and build meaningful connections. So instead of remaining the brand that connects “friends with friends,” it rebranded to become “the dating app designed to be deleted.” McLeod’s decision paid off. Today, Hinge is a subsidiary under Match.com, has seen huge growth on a global scale, and is setting up a date every three seconds globally. In this podcast episode, McLeod shares exactly what it took to get through this challenging transition and what’s in store for this beloved dating app in the near future. If there’s any other type of content you’d like to see that would be valuable to you during this time, please don’t hesitate to reach out at support@foundr.com. Key Takeaways McLeod’s own love story, and how it inspired the idea behind Hinge Why, after years of success, McLeod decided to rebuild his dating app from scratch The reaction of Hinge’s board of directors and team in response to this change How Hinge fulfills its mission of getting more people out on great dates The type of data that Hinge collects to set itself apart from competitors The power of word-of-mouth when it came to Hinge’s growth What McLeod thinks are the mistakes he made while building Hinge for the first time (and how he fixed them the second time around) Why McLeod decided to join forces with Match.com, and how this decision has helped the business scale globally The type of research that’s happening at Hinge Labs McLeod’s approach to user testing and product development with Hinge Why McLeod recommends being firm about your vision but flexible about your tactics

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04: Finding Investors & Purpose for Your Startup with Kamal Ravikant

04: Finding Investors & Purpose for Your Startup with Kamal Ravikant

“My company fell apart. My relationships fell apart. My health fell apart,” Kamal Ravikant says. It was one of the darkest times in his life. “I was just locked in my bedroom, miserable out of my mind.” As a tech entrepreneur, Ravikant had his share of success. He also failed. In fact, the failure of his last company struck him down. But he got up. His embrace of one simple concept — loving himself — ended up saving him emotionally and then financially, as his writing on the subject allowed him to bounce back and become a venture capital investor. He's eager to share his experience through two books he wrote about his own epiphanies: Love Yourself Like Your Life Depends on It and Live Your Truth.   In this interview we go through with Kamal:   -How to find an investor -How to find purpose in life and your startup -Why persistence doesn't always pay off -His best selling books (Love Yourself Like Your Life Depends on it, and Live Your Truth) - & much more! “If you come from a place where you're just giving, and you are worthy, and the world responds, that's amazing. That is success,” he says, “because if you still have the self-worth issues, no matter how much you make, it'll never be enough.” If you define your own goals, allowing success to stem from inside, then outside troubles can never shackle you.   I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people! Leave a review for the Foundr Podcast!

30 Marras 201442min

03: Marianne Cantwell Shares with us Step by Step How to Escape the 9-5 and Build a Business and Life You Love Online

03: Marianne Cantwell Shares with us Step by Step How to Escape the 9-5 and Build a Business and Life You Love Online

Ever wondered how you ended up working the job you’re doing? Ever felt like you sort of just, fell in to it? Ever wondered how to escape ‘the corporate cage’? Finding out what you are good at, what drives you as a person, and then finding suitable work based upon that should be a keystone of our society, but unfortunately, it is not.   Entrepreneur Marianne Cantwell aims to change all that.   Marianne Cantwell works in helping people find their driving passion, breaking free from the corporate cage and creating “free-range” careers. She runs a successful business called free-range-humans and explains that your interests should be a key driver behind your actions, not the blind pursuit of riches.   Marianne Cantwell explains that living a dream is simple, it’s possible, and takes guts. As a woman who has thrown away the security of the 9 to 5 quite early in her career to chase down projects she loves, she is an authority on the subject. Put simply, she broke away from the corporate life and has succeeded doing what the rest of us dream about, which is running her online business from anywhere on the planet.    I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people! Leave a review for the Foundr Podcast!

22 Marras 201454min

02: Learn How to Master Any Skill with Robert Greene

02: Learn How to Master Any Skill with Robert Greene

Let’s say that through some miscarriage of justice, you find yourself locked in prison tomorrow. Browsing through the prison library, you find there is one book that is constantly requested, but hard to get your hands on. What would you think that book was? Legal case studies? Lock-picking manuals? The Bible perhaps? Close, but no cigar. It’s none other than Robert Greene’s bestselling The 48 Laws of Power, which has sold over 1.2 million copies worldwide. Greene’s books are famously the most requested in correctional facilities across the United States, an achievement he bears with pride. (The author has a folder dedicated to the fan mail he receives from inmates). However, it’s not just convicts who have taken to Greene’s works. His books are a favourite of Wall Street executives, movie moguls and hip hop superstars. Some of his more notable fans include rappers Busta Rhymes, 50 Cent, Jay Z, and Kanye West.    With five international bestsellers on strategy power and seduction, Greene is the hero of schemers, manipulators and the power hungry; from the Hollywood elite to the lowliest criminal. If the subject matter of his books is anything to go by, you’d think he would present like a character from Game of Thrones, cold and conniving. Yet for all his accolades, Greene seems astonishingly normal. A native of Los Angeles, Robert Greene currently lives a quiet life in a Spanish-style villa in the suburb of Los Feliz.    I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!  Leave a review for the Foundr Podcast!

22 Marras 201456min

01: Elance-oDesk CEO Fabio Rosati on How to Disrupt an Industry

01: Elance-oDesk CEO Fabio Rosati on How to Disrupt an Industry

How to Disrupt an Industry - The Age of working Differently.  The Elance Story with Fabio Rosati    It’s not every day you change the way the world works. But with Elance, Fabio Rosati did just this, altering the way global labor markets operate for the foreseeable future. It’s no small task, but by providing an easy and secure way for businesses to find, hire, manage and pay freelancers, Elance’s online staffing platform has revolutionized the freelancing economy. And it’s one of the fastest growing companies in the industry, expanding at a rate of 50% per year. As of 2013, Elance has over 3 million users, with 800,000 businesses hiring from a pool of 2.8 million registered freelancers, earning over $300 million yearly.    Today's Guest - Fabio Rosati   Hailing from Florence, Italy, Elance CEO Fabio Rosati is polite and softly-spoken. Conversing with him, you wouldn’t pick that in the last five years he had become one of the most influential individuals in the entrepreneurial space globally. A thought leader on work, the freelance economy and online staffing, Rosati’s views on the burgeoning online labor market have appeared in publications including The Wall Street Journal, Forbes, Fortune, Inc., and The New York Times. It’s no small wonder then that in 2013, Rosati was an Ernst & Young Entrepreneur of the Year Finalist.   I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!  Leave a review for the Foundr Podcast!

9 Marras 201443min

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