The Emotional Side of Finance: Using Emotion AI to Understand Consumer Behavior

The Emotional Side of Finance: Using Emotion AI to Understand Consumer Behavior

Today’s episode features Dr. Michael Seiler, an expert in marketing and consumer behavior at the Raymond A. Mason School of Business at the College of William and Mary.

Dr. Seiler is an internationally recognized behavioral real estate researcher whose studies have been cited in the Wall Street Journal, NY Times, LA Times, and Washington Post. He has published over 185 research studies, has written several books, and is currently the #1 ranked real estate researcher, consuling in the areas of behavioral and experimental real estate and finance.

Dr. Seiler's research focuses on the intersection of technology, marketing, and consumer behavior, and he has a particular interest in how affective computing can be used to understand people's responses to financial products. In this episode, Mike shared his insights into how he used Affectiva’s Emotion AI technology to assess people's attitudes towards financial products by showing them content and measuring their emotional responses to it. Let’s listen in to learn more.

Links of interest:

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(108)

Eye Tracking in Practice: The True Impact on Research & Innovation

Eye Tracking in Practice: The True Impact on Research & Innovation

Eye tracking is more than just following a person’s gaze — it’s about understanding behavior, optimizing research, and improving real-world applications. But what are the biggest misconceptions holdin...

13 Maalis 202515min

Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Eye-tracking technology is evolving rapidly, unlocking new possibilities across industries like automotive, aviation, and behavioral research. But what does it take to implement it successfully? In th...

13 Helmi 202521min

Shaping the Future of In-Cabin Safety and Interaction with onsemi

Shaping the Future of In-Cabin Safety and Interaction with onsemi

Today’s episode features Bahman Hadji, Director of Product Management, Automotive Sensing Division at onsemi. Bahman has 15+ years of experience working with image sensors in the medical, consumer, an...

12 Marras 202434min

Decoding Stress: How Eye Tracking Reveals Insights into Air Traffic Controller Workload

Decoding Stress: How Eye Tracking Reveals Insights into Air Traffic Controller Workload

In high-stakes environments like air traffic control, understanding and managing stress is critical. In today's episode, we explore groundbreaking research conducted by LFV/LIU in collaboration with S...

5 Marras 202444min

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Vehicle manufacturers on the European market have a new set of rules to play by: since July 7, 2024, the EU’s General Safety Regulation (GSR) requires all new cars, buses, and trucks to include Driver...

29 Loka 202430min

Announcing Affectiva Calibration-Free Eye Tracking: A Deep Dive into AI & Human Behavior

Announcing Affectiva Calibration-Free Eye Tracking: A Deep Dive into AI & Human Behavior

Today’s episode features Matt Strafuss, Director of Product and Customer Solutions at Affectiva (now a Smart Eye company). Matt has been with Affectiva for over 10 years in various roles. Affectiva, p...

10 Syys 202432min

Unlocking Ad Success: The Role of Emotion AI in Creative Campaigns

Unlocking Ad Success: The Role of Emotion AI in Creative Campaigns

Today’s episode features Lynn Deason, Head of Creative Excellence at Kantar. Kantar is the world’s leading data, insights and consulting company. They understand more about how people think, feel, sho...

24 Heinä 202427min

Driving Innovation: The Future of Interior Sensing and Driver Monitoring

Driving Innovation: The Future of Interior Sensing and Driver Monitoring

Today’s episode features Detlef Wilke, Vice President of Innovation & Strategic Partnerships at Smart Eye. With a degree in electrical engineering, Detlef has over 25 years of experience within the au...

10 Heinä 202431min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
ostan-asuntoja-podcast
rss-rahapodi
rss-inderes
rss-porssipuhetta
rahapuhetta
sijoituspodi
rss-sami-miettinen-neuvottelija
rss-40-ajatusta-aanesta
pomojen-suusta
rss-porssipodi
hyva-paha-johtaminen
rss-ammattipodcast
rss-johtajatabut-aiheita-joista-ei-ole-tapana-puhua
asuntoasiaa-paivakirjat
pari-sanaa-lastensuojelusta
rss-startup-ministerio
rss-paasipodi