76. Working with a Ghostwriter: Why, What, How, and How Much, with Robin Bethel

76. Working with a Ghostwriter: Why, What, How, and How Much, with Robin Bethel

Ghostwriting has been made more visible recently with Prince Harry’s writer, J. R. Moehringer. But the practice has been around long before the prince’s memoir—and is utilized by people other than princes.

In fact, an estimated 60 percent of all nonfiction books and 70 percent on the New York Time’s best-seller list are ghostwritten.

In this episode, I am demystifying all things ghostwriting with writer, developmental editor, and book coach Robin Bethel. This episode is like listening in to two ghostwriters talking shop, trading notes, and discussing the many misconceptions about our craft.

Not only do we dive into a detailed discussion of how ghostwriting works, why someone might hire one, and our approach to the craft, but we also talk dollar bills. As in: How much will this cost you?

Ghostwriting is not only a powerful process but also a smart investment for entrepreneurs, CEOs, consultants, coaches, and people who want to uncover their unique story and message to make an impact. We discuss how to create a “shelf stable” book that becomes a business sustainability tool—and how to engage fully in the process with a ghostwriter to uncover new insights about yourself and your business.

This is a detailed, fun, and insightful episode.

Learn more about Robin

Follow me on:

To submit a question or an inquiry, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

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182. Why you have more power than you think, with Hady Méndez

182. Why you have more power than you think, with Hady Méndez

This week on Beyond Better, I talk with client—and soon-to-be published author—Hady Méndez. I’ve had the honor of guiding Hady through my six-month program, Idea-to-Draft. As I’ve gotten to know her in the program, I knew I had to share her insights with you.In this episode, we talk about her personal story of freedom and empowerment. She shares about key themes in her book, including using your voice, championing yourself, celebrating your successes, fostering community, and practicing self-care. And of course, we talk about her author journey, and she shares how she maintained momentum during the six months of our program to not only finish her first draft but also complete editing and sign with a publisher, plus begin organizing her marketing team.Hady Méndez is a New York-based best-selling author, Latina speaker, and ERG coach. She is the founder and CEO of Boldly Speaking LLC, a company that is transforming the professional experiences of underestimated professionals by providing them with the skills to rise and thrive in the corporate world or in whatever path they choose. I can’t wait for you to meet her in this episode!Show notes:Free Masterclass: Grow Your Business by Writing Your BookLearn more about Hady:LinkedInSubstack Hady UnfilteredWebsiteFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

26 Maalis 1h

181. Write a book and grow your business

181. Write a book and grow your business

In this solo episode, I discuss the transformative power of writing a book and how to accomplish your goal of becoming an author. Along with sharing my personal experience of how authorhood has affected my life, I show you how author status can unlock opportunities for personal and business growth.There are lots of programs out there that offer a “quick write” solution, but I advocate instead for a deep engagement in the writing process to foster meaningful insights and a transformational experience. If you would like to identify and develop your catalyst book, check out my , complete with an ideation process and road map.Don’t miss this opportunity to step boldly into your purpose.Show notes:Free Masterclass: Grow Your Business by Writing Your BookFollow me on: Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

19 Maalis 20min

180. Developing resilience as a high achiever, with Nina Sossamon-Pogue

180. Developing resilience as a high achiever, with Nina Sossamon-Pogue

I love this week’s interview on Beyond Better with guest, Nina Sossamon-Pogue. We had a real, raw conversation about resilience and mental health, drawing from Nina’s remarkable journey through elite athletics, television news, and corporate leadership.After leaving home at age thirteen to train as a gymnast, she became a USA Gymnastics team member and later an SEC athlete at LSU, until an injury ended her gymnastics career. This injury was a catalyst for a twenty-year career as an Emmy-winning journalist and news anchor.Nina later transitioned into tech and corporate leadership, playing an integral role in a successful IPO. Today, she is a sought-after speaker, best-selling author, and podcast host who helps individuals and organizations thrive through challenges and change to reach new levels of success.This was such an honest, valuable conversation. Don’t miss it.Show notes:Nina's workshopGrow Your Business by Writing a Book MasterclassFollow Nina on:WebsiteLinkedInThis Seriously Sucks podcastInstagram @nina_sp.eaksFacebookFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

12 Maalis 1h 2min

179. The magic behind a great book, with Richelle Fredson

179. The magic behind a great book, with Richelle Fredson

I love getting to talk shop with other publishing pros, and book proposal coach Richelle Fredson is one of my very favorite in the industry.In this episode of Beyond Better, we discuss how great books are formed at the intersection of strategy and creativity and explore the magic of the book-writing process. Pairing Richelle’s expertise in crafting winning proposals that land dream book deals with my expertise in the book-writing process from idea to draft, we share practical tips to marry strategy and creativity in your author journey.This conversation originally aired as a LinkedIn Live, and it was so good I had to share it with you on the podcast too. If you’re an aspiring author, don’t miss this episode!Follow Richelle on:Instagram @richellefredsonFacebookLinkedInWebsitePodcast: Bound + DeterminedFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

5 Maalis 48min

178. The spirituality of aging, with the Midlife Muse, Dr. Amanda Hanson

178. The spirituality of aging, with the Midlife Muse, Dr. Amanda Hanson

In today’s episode of Beyond Better, I’m joined by client Dr. Amanda Hanson, a leading voice in the world of psychology among women. Known as the Midlife Muse on social media, Dr. Hanson’s spiritual approach to aging has reached hundreds of millions of women worldwide.Many of us look at aging as something to fight against—something we don’t want to accept, let alone embrace. Yet when Dr. Hanson reached midlife, she made a bold choice to see aging as a spiritual experience.In this episode, we discuss how women can choose a beautiful path, one that sheds past beliefs and anchors into a new way of being a woman. She shares about the concept of being “magnetic” and how to show up with true presence and authenticity. We also talk about her journey of writing her book and how the deep introspection she invested throughout the process created a book that is sure to fuel the spiritual aging movement.Dr. Amanda Hanson’s unique approach merges clinical psychology with ancient holistic practices. Her powerful debut book, Muse: The Magnetism of Women Who Stop Abandoning Themselves, will be released in March 2025.Follow Dr. Amanda Hanson on: Website Instagram @midlife.muse TikTok @midlifemuse YouTube @midlifemuse LinkedInFollow me on: Instagram @stacyennis Facebook @stacyenniscreative LinkedIn YouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

26 Helmi 48min

177. Learning Portuguese and Living Abroad, with Anita da Silva

177. Learning Portuguese and Living Abroad, with Anita da Silva

One of the first questions people ask me when they learn I live in Portugal is whether I speak Portuguese. That’s why I’m thrilled to share my conversation on Beyond Better with Anita da Silva, a certified teacher with nineteen years of experience and founder of “Portuguese with Anita,” one of the biggest communities of Portuguese learners that boasts 100,000 students on its social media platforms.Along with sharing about my language-learning journey, we discuss the impact of learning the local language and how it affects one’s experience as an expat. Anita shares about what motivated her to support expats in Portugal.People often underestimate what it’s like to navigate life in an area that speaks a different language. And Portuguese is tough to learn! We discuss how language shapes one’s understanding of culture and opens a door to experiencing life abroad more fully.Anita also offers tips for those relocating to a country like Portugal when they don’t speak the language: Digital tools and platforms to make relocation easier Benefits of a coach or language teacher What happiness in a new country can look likeIf you’re considering location independence, this episode gives valuable tips and insights on how to approach a new language when living as an expat.Follow Anita on: Website Instagram @portuguesewithanita YouTube @PortuguesewithAnita Join her newsletterFollow me on: Instagram @stacyennis Facebook @stacyenniscreative LinkedIn YouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

19 Helmi 50min

176. Why your book is needed now more than ever

176. Why your book is needed now more than ever

There have been a lot of changes happening in my beloved home country. And over the past weeks, I’ve had countless conversations with aspiring authors who are uncertain about the future and how their message, mission, and story fit into all that’s going on around them.In this solo episode, I share why now is the exact right time to lean in, and why your work—and book—is important now more than ever.Show notes: I Moved Abroad — Now I Don’t Know if I’ll Ever ReturnFollow me on:Instagram@stacyennisFacebook@stacyenniscreativeLinkedInYouTube@stacyennisauthorTo submit a question, emailhello@stacyennis.com or visithttp://stacyennis.com/contact and fill out the form on the page.

12 Helmi 34min

175. Storytelling to rewrite beliefs and change behaviors, with Christina Blacken

175. Storytelling to rewrite beliefs and change behaviors, with Christina Blacken

Christina’s personal story is as powerful as her professional journey. She grew up as an outsider in Utah—one of the few Black, female, liberal individuals in a predominantly white, conservative, and Mormon environment. Experiencing firsthand how narratives about race, religion, and identity shape behavior and interactions, she realized how powerful stories can be in defining our sense of self and how we relate to others. This realization fueled her career. As the founder of The New Quo, Christina helps leaders recognize the stories that influence their beliefs about power and leadership, so they can rewrite them in ways that foster deeper trust, belonging, and innovation. She’s trained over 14,000 leaders across nine industries, teaching them how to break through conventional leadership models and create equity-driven, status-quo-breaking organizations. Christina brings a mix of personal and professional insights: Her experience growing up as a racial and religious minority in Utah, and how it shaped her understanding of the stories we tell ourselves about power and self-worth How narrative intelligence helps leaders identify and disrupt biases, improve communication, and create more inclusive and innovative environments The transformative power of storytelling for behavioral change and social impact If you’re looking for ways to move beyond better to achieve something truly transformational, join us for today’s podcast. Learn more about Christina:  Instagram @christinablacken LinkedIn The New Quo website Christina’s Learning community Follow me on:  Instagram @stacyennis Facebook @stacyenniscreative LinkedIn YouTube @stacyennisauthor To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

5 Helmi 54min

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