91. The Secret to Sustainable Self-Employment with Jeffrey Shaw

91. The Secret to Sustainable Self-Employment with Jeffrey Shaw

Jeffrey is often described as an advocate for self-employed business owners. His journey began with selling eggs door-to-door at fourteen years old to becoming one of the most sought-after portrait photographers for affluent families in the U.S. in his twenties, a business he ran for more than three decades.

Today, Jeffrey is an author, the host of The Self-Employed Life podcast with nearly two-million downloads, and the founder of the Self-Employed Business Institute.

In this episode, we talk about the journey of self-employment and why he doesn’t love the term “solopreneur.” We also dig into marketing strategies for attracting ideal clients, including his Hug Marketing method.

This is a fun conversation about the joys and hardships of self-employment, the challenges business owners face, and how to build a business you love.

Get to know Jeffrey:

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204. Solo: Slowing down to level up

204. Solo: Slowing down to level up

In this episode, I’m sharing a quick update on what’s been going on with the business and life, and what you can expect over the next couple of months. We’re officially pressing pause for a summer bre...

23 Heinä 202517min

203. Book Tip | How long does it take to write and publish a nonfiction book?

203. Book Tip | How long does it take to write and publish a nonfiction book?

In this episode, I’m walking you through a realistic book publishing timeline—from first idea to finished book launch.Whether you’re planning to self-publish or go hybrid, this guide will help you und...

17 Heinä 202515min

202. What does money mean to you? Financial planning with purpose

202. What does money mean to you? Financial planning with purpose

This week’s guest boldly approaches a topic that is often taboo in many families and cultures. Abbe Large, a managing director at Lenox Advisors, discusses how shame and silence often pervade conversa...

16 Heinä 202552min

201. Book Tip | The reason you’re struggling with writer’s block

201. Book Tip | The reason you’re struggling with writer’s block

Ever feel stuck? Unmotivated? Distracted? You’re not broken—you’re just human. And more often than not, the issue isn’t your creativity or drive. It’s your habits.  In this video, I’m sharing how I he...

10 Heinä 202516min

200. Flipping the mic, an interview with Stacy Ennis

200. Flipping the mic, an interview with Stacy Ennis

This episode is extra special—because I’m not the one doing the interviewing.To celebrate 200 episodes of Beyond Better, we’re flipping the script! My amazing podcast producer, Rita, is stepping into ...

9 Heinä 202538min

199. Book Tip | How to turn your expertise, idea, or story into a successful book

199. Book Tip | How to turn your expertise, idea, or story into a successful book

If you've ever thought, "I should write a book someday," this video is for you.In it, I walk you through the six key steps to turn your expertise, idea, or story into a book that truly makes an impact...

4 Heinä 20259min

198. Rethinking marketing and redesigning life

198. Rethinking marketing and redesigning life

What happens when you lose everything—your business, your home, your sense of direction? For Peter Murphy Lewis, aka, Strategic Pete, it was the start of something deeper: a reimagined life and busine...

2 Heinä 202547min

197. Creating a Life and Brand that Nourish, with Madison Wetherill

197. Creating a Life and Brand that Nourish, with Madison Wetherill

In this episode, I’m joined by Madison Wetherill, the creative force behind Cook at Home Mom and a true champion of realistic, wholesome living. A former self-proclaimed picky eater turned food blogge...

25 Kesä 202550min

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