The 60/40 Google Ads Budget Allocation Rule

The 60/40 Google Ads Budget Allocation Rule

Regina is here with her tried and tested 60/40 budget allocation rule that can help you optimize your Google Ads campaign performance effectively.

This formula states that 60% of your daily spend should target warm leads, while 40% will go towards cold traffic. With this rule, you won't need to worry about tedious data tracking or guessing which campaigns should get more ad budget. In this video, Regina dives deep into the rule, its dos and don'ts, and how to handle common challenges when clients want to reallocate or end campaigns too soon.


Imagine being able to make sound decisions on budget allocation without spending hours researching and trying different methods yourself! The 60/40 Rule has been proven as a reliable solution for businesses that want results easily without sacrificing quality.

Listen to this episode now and learn how simple it is to apply the 60/40 Rule in your ad budget today!


Related videos from StarterPPC:

The #1 Mistake Business Owners Make With Paid Ads:

• The #1 Mistake Business Owners Make W...

Why Google Ads Perform "Worse" Than Facebook and Amazon Ads:

• Why Google Ads Perform "Worse" Than F...

Grow the Google Ads Algorithm Like a Muscle:

• Grow the Google Ads Algorithm Like a ...

Unlock Your Business's Full Potential: Increase Your Average Order Value:

• Unlock Your Business's Full Potential...

Google Ads Dashboard Hack to Simplify Lead Tracking:

• Google Ads Dashboard Hack to Simplify...


0:00 The 60/40 Google Ads Budget Allocation Rule💰

2:03 Differentiating Cold and Warm Traffic

6:36 Issues and challenges in budget allocation

9:54 Need help starting with Google Ads? Let StarterPPC help you!

11:11 Exceptions to the 60/40 ad budget allocation rule

19:16 What to keep in mind before turning off...

Jaksot(505)

eCommerce Success with Demographic-Focused Creatives

eCommerce Success with Demographic-Focused Creatives

Paid Social Managers Emily Hlavac and Emma Nold share real case studies of eCommerce clients who had success by tailoring their creatives and user experience based on demographics. They also share why...

19 Syys 20259min

Meta Ads Automation Problem: When Algorithms Fail Your Strategy

Meta Ads Automation Problem: When Algorithms Fail Your Strategy

While Meta Ads automation can be a powerful tool, you can’t always rely on it especially when you need to reach diverse audiences. Paid Social Managers Emily Hlavac and Emma Nold talk about understand...

13 Syys 20259min

Generic Creatives: The Silent Killer of Your Ad Performance

Generic Creatives: The Silent Killer of Your Ad Performance

Ever wonder why your ads are underperforming? Your generic creatives might be the culprit! In this video, Paid Social Managers Emily Hlavac and Emma Nold explain why generic ads fail to connect with a...

11 Syys 202511min

Mastering Client Management: Handle Tough Problems, Upsell Smart & Win Over Difficult Clients

Mastering Client Management: Handle Tough Problems, Upsell Smart & Win Over Difficult Clients

Stuck without an immediate solution for a client? Want to upsell additional services without sounding salesy? Or are you dealing with difficult clients who ignore your boundaries? This video is your q...

1 Syys 202511min

Don't Make These Client Management Mistakes! (Hidden Relationship Killers Revealed)

Don't Make These Client Management Mistakes! (Hidden Relationship Killers Revealed)

Are you making critical client management mistakes that are costing you trust and retention? In this video, our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, reveal the H...

22 Elo 20258min

💰 eCommerce Success With Meta Ads: How It Affects Overall Digital Marketing Efforts

💰 eCommerce Success With Meta Ads: How It Affects Overall Digital Marketing Efforts

Think Meta Ads is just for brand awareness? Think again! Our Meta Ads Manager, Jonathan Paquin, reveals how Meta Ads directly impacts your eCommerce sales, boosts Google Ads performance, and drives ov...

20 Elo 20255min

Google Ads VS. Meta Ads: Why You Should Run BOTH (Not One!)

Google Ads VS. Meta Ads: Why You Should Run BOTH (Not One!)

Is it a battle between Google Ads and Meta Ads? Stop the debate! Our Meta Ads Manager, Jonathan Paquin, shares why running BOTH ad platforms is the smartest strategy. Learn how they work together to c...

10 Elo 20258min

How to Fix Low Click-Through Rates With Your Creatives

How to Fix Low Click-Through Rates With Your Creatives

Are your Google Ads campaigns getting seen but not clicked? Paid Social Managers Emily Hlavac and Emma Nold reveal why boring, repetitive, or off-brand visuals are costing you sales. They share tips o...

8 Elo 20255min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
rss-lahtijat
rss-draivi
rss-porssipuhetta
rahapuhetta
oppimisen-psykologia
rss-rahamania
rss-seuraava-potilas
rss-neuvottelija-sami-miettinen
rss-bisnesta-bebeja
rss-paatos-podcast-suomen-kovimmat-paatoksentekijat-2
rss-paasipodi
rss-40-ajatusta-aanesta
taloudellinen-mielenrauha
syo-nuku-saasta
kasvun-kipuja
rss-viisas-raha-podi