EP29: [Marketing 101] What is an Online Business!?

Your back, good to have you here.

Let's talk business.

We all understand what an offline business looks and feels like.

They are all around us.

Starbucks, Lowes, Home Depot, Chipotle, McDonald's, Wendy's, and the list could just keep on going.

We grew up with them and we're comfortable using them to get what we want.

Business Costs

However, the cost of doing business offline is vastly different than doing business online.

Renting a storefront is a major expense.

You need electrical and internet services as well.

Another huge expense is advertising.

Then there are office expenses and those pesky employees like getting paid as well.

And don't forget about your business license and insurance.

Those are just some of the offline business expenses.

Now, on the other hand, you could be online within a few days with a simple domain and website, an autoresponder (email service provider), and a product or service you developed yourself or one you sell as an affiliate.

As a simple and lean online business, you should easily see that there is a huge difference between that and any offline business with its costs.

And besides, going online to start any business is perfect right now because...

The World is Changing

Very quickly too.

Now, more people, though not all, are beginning to become comfortable purchasing things online. Especially in these last few years, where going out to buy things was very much limited because of all the quarantines.

Listen on to find out how this conversation ensues.

If you think you know of some improvements that could be made, let me know. Click on the link below.

https://mkt2online.com/podcast-questions/

You can also send an email to: podcast@mkt2online.com

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Link to Blog Post with more information.

https://mkt2online.com/what-is-an-online-business/

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podcast@mkt2online.com

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