150. Why More Women are Choosing Wool Underwear with Deanne Buck

Are there hidden chemicals lurking in our underwear?

If you listened to the 10-part Forever Chemicals series we released earlier this year, you'll know that dangerous chemicals like PFAS can enter our clothing, including our underwear.

The issue is that chemicals like PFAS and BPA are known endocrine disruptors, impacting our hormones. If you're an active individual, those chemicals can be absorbed into some of the most delicate parts of your body.

I'm excited to share a conversation I had with Deanne Buck, the current president of BRANWYN, to help explain how these chemicals end up in our underwear and how we can avoid them.

Deanne is a driving force behind BRANWYN, based in Bend, Oregon. She is passionate about the world's first ethically sourced, naturally sustainable Performance Innerwear explicitly designed for active women. Deanne's commitment to storytelling and community empowerment is reflected in BRANWYN's ethos, "Find A Way," which inspires women to embrace their unique needs through thoughtfully designed apparel. With a focus on sustainability and social impact, BRANWYN not only revolutionizes women's innerwear but also champions the development of self-confidence in girls and women through outdoor activities and movement.

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BRANWYN

Website: https://alnk.to/fHmk4RM

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