Blogcast #78: Value-Based Prospecting
This is an Impact Pricing Blog published on September 21, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/value-based-prospecting...
28 Loka 20223min
Memecast #81: Queen of Hearts: Buyers won't Listen to Your Solution
This one is the Queen of Hearts from the Selling Value card deck. Buyers who don't believe you understand their problems, won't listen to your solution. Buyers want to trust you as a salesperson, as a...
26 Loka 20222min
Service-Led Growth: Why, How and When to Utilize It with Karen Chiang
Karen Chiang is a co-founder and managing partner of Ibbaka, a company that provides software and expertise to enable business growth by optimizing revenue performance through customer value managemen...
24 Loka 202229min
Blogcast #77: How to Give Salespeople Discount Authority
This is an Impact Pricing Blog published on September 14, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/how-to-give-salespeopl...
21 Loka 20223min
Memecast #80: Queen of Spades: Experts Buy Features, Everyone Else Buys Benefits
This one is the Queen of Spades from the Selling Value card deck. It turns out that when we shop for something, especially if it's something that we've never owned before, we've never purchased before...
19 Loka 20222min
How Accountants Should Price their Services with Geraldine Carter
Geraldine Carter runs She Thinks Big Coaching where she helps CPAs do less without sacrificing revenue. Although her target market are CPAs, she actually has a bachelor's degree in civil engineering f...
17 Loka 202229min
Blogcast #76: Why You SHOULD Give Salespeople Discount Authority
This is an Impact Pricing Blog published on September 7, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/why-you-should-give-sal...
14 Loka 20222min
Memecast #79: King of Diamonds: Salespeople Must Be Confident They Can Win at High Prices
This one is the King of Diamonds from the Selling Value card deck. If a salesperson doesn't believe they're going to win selling your product, they're not going to try to sell your product. They don't...
12 Loka 20222min
