Blogcast: You Have the Curse of Knowledge
This is an Impact Pricing Blog published on April 6, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/you-have-the-curse-of-knowle...
12 Touko 20233min
Pricing Table Topics: 6 of Diamonds – Possess Acumen About Your Buyer's Business
This one is the 6 of Diamonds from the Selling Value card deck. If you are having value conversations, you're focusing on, what's the problem the client's trying to solve? What's the result they might...
10 Touko 20232min
Revolutionizing Your Price Segmentation Strategies in Subscription Pricing with Robbie Kellman Baxter
Robbie Kellman Baxter is an Advisor to the world's leading subscription-based companies, a Keynote Speaker and Author of The Membership Economy and The Forever Transaction. She is also the Host of Sub...
8 Touko 202330min
Blogcast: Ford Patents Feature with Negative Value
This is an Impact Pricing Blog published on March 30, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/ford-patents-feature-with-n...
5 Touko 20233min
Pricing Table Topics: 6 of Clubs – Have Value Conversation with All Potential Clients
This one is the 6 of Clubs from the Selling Value card deck. First, let's talk about an analytical journey. These are those people who, once they realize they have a problem that they might want to go...
3 Touko 20232min
Revolutionize Your Pricing Strategy with 8D Problem-Solving Technique with JD Dillon
JD Dillon is the Chief Marketing Officer, Communications Leader, and Pricing Professional at Tigo Energy. In this episode, JD shares his 8D problem-solving technique that helps create a solid pricing ...
2 Touko 202329min
Blogcast: Discrimination or Segmentation
This is an Impact Pricing Blog published on March 23, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/discrimination-or-segmentat...
28 Huhti 20233min
Pricing Table Topics: 6 of Hearts – Maintain a Comprehensive Value Table
This one is the 6 of Hearts from the Selling Value card deck. I work with clients frequently about creating these value tables. And what we essentially do is we identify, what are the best features in...
26 Huhti 20232min
