IFH 553: How to Build a Production Company with Michael D. Ratner

IFH 553: How to Build a Production Company with Michael D. Ratner

Today on the show we have entrepreneur and filmmaker Michael D. Ratner.

Michael founded OBB Pictures in 2016 and under his leadership the company has grown into OBB Media, an award winning production company and studio with divisions in film, TV, digital, podcasts, branded content, and social good.

In addition to running OBB and expanding the business, Ratner continues to act as a multi-hyphenate leading creative on OBB’s marquee projects. Ratner recently directed and executive produced the Amazon Studios Justin Bieber: Our World film.

Justin Bieber: Our World takes viewers backstage, onstage and into the private world of the global superstar as he prepares for a record-breaking New Year’s Eve 2020 concert. After a three-year hiatus from a full concert, Bieber delivers an electrifying performance on the rooftop of the Beverly Hilton Hotel for 240 invited guests —and millions of fans across the globe watching via livestream. Produced and directed by award-winning filmmaker Michael D. Ratner, the94minute documentary follows Bieber and his team for the month leading up to the show as they rehearse and construct a monumental stage set. The film also captures personal self-shot moments between Bieber and his wife Hailey through the artist’s own lens.

Earlier that year, he directed and executive produced the critically acclaimed SXSW 2021 opening night headlining film Demi Lovato: Dancing with the Devil.

Demi Lovato holds nothing back in this powerful four part documentary series exploring every aspect that led to their nearly fatal overdose in 2018, and her awakenings in the aftermath. Director Michael D. Ratner is granted unprecedented access to the superstar’s personal and musical journey during the most trying time of their life as they unearth prior traumas and discovers the importance of physical, emotional, and mental health. Far deeper than an inside look beyond the celebrity surface, this is an intimate portrait of addiction, and the process of healing and empowerment.

Prior to that, the Justin Bieber: Seasons docuseries, which broke the record for YouTube Originals as the most-viewed premiere ever globally. These projects focus on helping to normalize and foster dialogue around mental health, conversations around self worth, and supporting causes for social good.

Ratner is also the creator, showrunner, director and executive producer of Cold as Balls, the comedy series starring Kevin Hart, which has garnered over 1.8 billion viewers to date and just wrapped its fifth season, and is available on Peacock. Ratner executive produced and directed on &Music for Quibi, and executive produced The Harder Way for ESPN+.

He directed and produced Justin Bieber’s music video Intentions, which featured Bieber and Quavo highlighting the stories of 3 Los Angeles women’s struggles, and launched the Intentions Fund. Ratner also co-directed the music video for Dancing With The Devil, alongside Demi Lovato, which was the lead single from their last studio album. Both music videos were nominated for VMAs.

Prior to that, Ratner served as executive producer and director on OBB’s Historical Roasts for Netflix. Ratner has also produced and/or directed a number of films that have premiered at Sundance, Tribeca, and SXSW, including Gonzo @ the Derby for ESPN’s acclaimed 30 for 30 series, which followed Hunter S. Thompson’s trip to the Kentucky Derby and is narrated by Sean Penn.

Ratner has been recognized by Variety Hollywood’s Creative New Leaders list as well as Forbes 30 Under 30 Hollywood & Entertainment. Prior to that, Ratner graduated summa cum laude from the University of Pennsylvania and went on to receive a Master of Fine Arts in film directing, writing, and producing from New York University’s Tisch School of the Arts.

Enjoy my inspiring conversation with Michael D. Ratner.

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

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IFH 274: Distribution Myths, VOD and AFM with Linda Nelson

IFH 274: Distribution Myths, VOD and AFM with Linda Nelson

Today on the show we have returning champion Linda Nelson from Indie Rights. I wanted to bring Linda back to discuss how much the distribution game has changed in the three years since she was last on the show. We also discuss the American Film Market and how to work it properly.Nelson Madison Films/Indie Rights was founded by Michael Madison and Linda Nelson because they believed that the future was bright for independent artists and that there was a better way to produce and distribute movies. They have been in business since 2000, when they produced their first film, NSYNC BIGGER THAN LIVE a Giant Screen Movie that played to sold-out crowds worldwide.Known for innovation. SHIFTED, their first digital feature, was the first movie on Amazon's UnBox (the predecessor of Amazon Video) and was used by Amazon to promote their platform for over five years. DELIVERED was the first independent feature to edit and master a 4K movie using Adobe CS5. Articles in Variety, HDVideoPro and an Adobe Success Story followed. Partnerships were forged early on with the leading digital platforms including Amazon, Google, Cinedigm, MGo and Adrise, and these partnerships ensure that Indie Rights can offer the very best audience opportunities for their own films, as well as the more than 300 other filmmakers they work with.Linda Nelson began her career as an international investment banker, IT executive an entertainment real estate developer. After meeting Michael Madison, she pivoted into the movie business finally realizing her artistic potential. As an Executive Producer on NSYNC, she quickly realized that she was interested in being more "hands-on" and was the DP for her next film, SHIFTED. As a Producer on DELIVERED, she was finally able to gain experience in all aspects of the financing, development, production and distribution phases of moviemaking.I can't recommend Indie Rights highly enough. If you have a feature film that needs distribution do yourself a favor and check them out. Enjoy my eye-opening conversation with Linda Nelson.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

31 Loka 20181h 32min

IFH 273: Movie Theaters are DEAD...Not So Fast with Phil Contrino

IFH 273: Movie Theaters are DEAD...Not So Fast with Phil Contrino

Are movie theaters dead? Every summer there is a barrage of articles announcing the death of the movie theater experience. Those articles state the new generation is not interested in going to the movies anymore, that they stream everything.This kind of rhetoric has been spouted off since television was invented. Then it was VHS, then DVDs and not streaming. Movie theaters have always been able to find a happy home and compliment the new movie screening technology of the day. Today on the show we have Phil Contrino from N.A.T.O,  the National Association of  Theatre Owners. Phil and I discuss the movie-going experience. What theaters are doing right and where they can improve. We also discuss what place indie films have in the modern day movie theater experience.I've always had a ​love for the movies. It's like a church for me. Whenever I've been in a tough place in my life I go to the movies to escape, think and see what comes to me. It's almost meditative. I truly hope they'll always be a form of the communal movie going experience and I have a feeling there will be.​ Enjoy my conversation with Phil Contrino.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

23 Loka 201845min

IFH 272: How to Sell Ancillary Products for Your Indie Film (Pool Party Massacre) with Drew Marvick

IFH 272: How to Sell Ancillary Products for Your Indie Film (Pool Party Massacre) with Drew Marvick

For years now I've been preaching how filmmakers need to create ancillary products for their indie films. (listen to this episode for more on that.) Today's guest has done an amazing job at doing just that. Drew Marvick is the writer/director of the 80's style horror indie film Pool Party Massacre.Drew not only made his film, which took over a year to complete, but decided to target his core audience and sell amazing assortments​​ of products based on his film. The audience ate it up. Drew and I break down how he came up with his marketing plan, how he sources his classic VHSs, where he had that killer poster made, his sales numbers and how the hell he had an action figured made for a low budget horror film. BTW, check out the amazing artwork he had designed for Pool Party Massacre.Enjoy my eye-opening conversation with Drew Marvick.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

22 Loka 20181h 16min

IFH 271: Going Undercover and Directing for VICE with Natalia Leite

IFH 271: Going Undercover and Directing for VICE with Natalia Leite

Today's guest is writer/director Natalia Leite. This director is one of the bravest filmmakers I've ever met. Her work on the VICE documentary ‘Life as a Truck-Stop Stripper was breathtaking. Not only did she direct the piece but one of the subjects in the film as well.Enjoy my conversation with Natalia Leite.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

17 Loka 201854min

IFH 270: Changing the World with Your Documentary with Susan Kucera

IFH 270: Changing the World with Your Documentary with Susan Kucera

Today on the show we have documentarian, Susan Kucera. Here new film Living in the Future's Past stars Academy Award® winner Jeff Bridges.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

10 Loka 201829min

IFH 269: IFHTV - The World's 1st Streaming Service for Filmmakers & Screenwriters

IFH 269: IFHTV - The World's 1st Streaming Service for Filmmakers & Screenwriters

The wait is over! This is what I've been working on for months. May I introduce you to IFHTV (Indie Film Hustle TV), the world's first streaming service dedicated to filmmakers, screenwriters, creatives and content creators.I wanted to create a place where film creatives and storytellers could be informed and inspired, no matter where you lived in the world. When I was younger I would hunt for any content on filmmaking, behind the scenes, screenwriting, etc. Combing through DVDs, Laserdiscs and even VHS.IFHTV is the natural evolution of Indie Film Hustle. My mission is to help as many creatives, filmmakers and screenwriters on their artist path. I hope to grow the platform into a Netflix-style place for people to learn and be inspired.IFHTV will not only be an educational platform but it will also stream content covering the film business, acting, filmmaking, post-production, screenwriting, storytelling:Feature FilmsDocumentariesSeriesDocumentary FilmmakingSocial Media and MarketingDistributionCinematographyFilm HistoryExclusive InterviewsExclusive IFHTV Original Content and ShowsInspirational Films as wellIFHTV will launch worldwide November 1, 2018. It will be accessible on over 1000 devices including iOS devices, Android devices, MACs, PCs, streaming media boxes such as Roku, Apple TV, Chromecast, and Nexus Player.The launch special will be $10.99 for 90 days. On Feb 1, 20,19 the price will go to $13.99. Take a listen to this episode to get all the low down on what I'm doing with IFHTV, including content, films, and documentaries we'll be launch with. Thanks for your support and I really hope you love IFHTV as much as I do.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

3 Loka 201816min

IFH 268: Leaving the Money to Chase that Filmmaking Dream with Drew Waters

IFH 268: Leaving the Money to Chase that Filmmaking Dream with Drew Waters

Have you ever been in a job you hate? Would you leave a stable job to follow your dream? Meet producer, director and actor Drew Waters. He did just that. Drew became an entrepreneur with three retail businesses and a commercial/residential construction company with partners. One day he woke up at the age of 30 and realized I wasn't fulfilled with what he was doing, so he thought back to the moment he was the happiest.That moment turned out to be a time, nearly ten years earlier when he was in Japan and was shooting a commercial. That realization led him to the decision to pursue a career in the entertainment industry.The next week he sold the companies to his partner and started acting/directing /producing. His first film was a D horror movie made for $3,500 That sold and was followed up by another D horror film that was made for $1,500.From there he made a 30k film in 10 days that sold to a distributor for a 50k MG.  Now after 14 years, 60+ acting credits, 7 produced films later and working with some of the best people in the business, he opened his own production company Argentum Entertainment. Together with his producing partner, he created, directed, produced his first $2m film called New Life. Following a limited theatrical release, it now has worldwide distribution and is selling well.I wanted to have Drew on to tell his story of how to follow your dream no matter what. He took a gambled and it paid off.Enjoy my inspirational conversation with Drew Waters.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

26 Syys 20181h

IFH 267: The RAW TRUTH - Self Distribution vs Traditional Distribution

IFH 267: The RAW TRUTH - Self Distribution vs Traditional Distribution

LET'S GET READY TO RUMBLE, self-distribution vs traditional distribution!!! I wanted to finally create an HONEST resource for indie filmmakers to learn the TRUTH about both forms of distributing their films.I get into the weeds on this one and talk about my experience self-distributing my film, This is Meg, what my experience was working with multiple domestic and international distribution companies and give examples on how and why self-distribution is a great path just not for every film.It's a knowledge bomb packed episode so get ready to take some notes. Knowledge is power. Enjoy!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

21 Syys 201844min

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