Building Brands from Disney to West Elm to Nike with Trelawny Davis
Ambition 2.022 Kesä 2021

Building Brands from Disney to West Elm to Nike with Trelawny Davis

Let's be honest, can a founder even achieve an impactful brand without a team behind them? This week, Puno chats with Trelawny Davis, who's making a name for herself as an iconic branding and marketing storyteller. She's letting us in on all the secrets for what it takes to make a brand thrive from a profit standpoint AND be impactful. Who wouldn't want the 411 on what it takes to be a top marketer from an expert? And Trelawny's LinkedIn page has her expertise written all over it. Working on campaigns for Disney, West Elm, Parachute, and most recently on Nike's global brand team, Trelawny walks us through how her time at these companies has pushed her to become the kind of marketer who influences culture. Girlboss has become synonymous with founders, but employees are so crucial in creating and executing the brand vision and reaching new audiences, so we're all here for Trelawny to break that mold. Follow Trelawny's journey on Instagram @trelawnydavis Thank you to our sponsors! ShipStation funnels all your orders into one simple interface that you can manage from anywhere, even your cell phone. For a free 60 day trial, go to ShipStation.com, click on the microphone at the top of the page, and type in GIRLBOSS. With HelloFresh, you get fresh, pre-measured ingredients and mouthwatering seasonal recipes delivered right to your door. Go to hellofresh.com/girlboss12 and enter code GIRLBOSS12 for 12 free meals, including free shipping! Learn more about your ad choices. Visit megaphone.fm/adchoices

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How to work your way to the top with Anna Brozek, CEO of Big Cartel

How to work your way to the top with Anna Brozek, CEO of Big Cartel

On today's episode, Sophia Amoruso chats with Anna Brozek, the CEO of Big Cartel. Big Cartel is a mission-based business that gives artists and creators a marketplace to sell their goods. Anna’s been with the company for almost 9 years, and in that time she’s gone from community coordinator to operations director, and now, CEO—truly rising through the ranks. Here, Anna shares what qualities allowed her to rise to the top at Big Cartel. She also explains how she’s become a more transparent leader and what artists can do to pivot and market themselves right now. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Touko 202049min

How to trust your gut and start over professionally with Gail Becker, founder and CEO of CAULIPOWER

How to trust your gut and start over professionally with Gail Becker, founder and CEO of CAULIPOWER

Today’s guest is Gail Becker, the gutsy entrepreneur who left her corporate America job to take on the food industry—something she knew very little about at the time. She takes us through her pitch and funding journey for CAULIPOWER and shares advice on how to trust your gut and build a biz, even in the face of the unknown. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

20 Touko 202047min

How to tap into your creativity, with Kelly Wearstler, interior design phenom

How to tap into your creativity, with Kelly Wearstler, interior design phenom

In these home-bound times of social distancing and self-quarantine, who better to talk to than an award-winning interior designer like Kelly Wearstler? On this episode of Girlboss Radio, Sophia chats with the design studio founder whose provocative and influential aesthetic has touched everything from high-profile celebrity homes to Instagrammable hotel and retail spaces. The two discuss how to make a small space more quarantine-cozy, why Kelly believes education is critical to succeeding as a designer, and how to be more creative in your leisure time. Kelly also shares her candid take on the millennial design aesthetic that's everywhere these days. Listen wherever you get your podcasts. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

15 Huhti 202050min

How to safeguard your finances in times of crisis, with Nicole Lapin, finance expert

How to safeguard your finances in times of crisis, with Nicole Lapin, finance expert

In times of uncertainty, our mental and physical health isn't the only thing we worry about. Financial well-being is also top of mind, and the real talk is that many of us are super stressed about money right now. That's why this week's episode is centered around how to get your finances in order with finance expert Nicole Lapin. Sophia's conversation with Nicole covers what to do if you've been laid off or furloughed, how to overcome budget challenges as a small business owner, and exactly what to say to bill collectors if you want to lower your monthly payments. The two also share their experiences with therapy and burnout, making this episode a must-listen that'll surely help you navigate the here and now. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

8 Huhti 20201h 4min

How to forge a non-traditional career path, with Viktoria Modesta, bionic pop star

How to forge a non-traditional career path, with Viktoria Modesta, bionic pop star

This week, Sophia Amoruso chats with Viktoria Modesta, a bionic pop star, avant-garde performance artist, and creative director whose work in the public sphere continues to challenge the way disabilities and differently-abled people are perceived in today’s world. Tune in to hear her advice for creatives on navigating through tough times like a global pandemic; what, exactly, being a bionic performance artist and pop star entails; and how to carve out a non-traditional career path for yourself. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

1 Huhti 202040min

The reality of funding your own business, with Christina Stembel, founder and CEO of Farmgirl Flowers

The reality of funding your own business, with Christina Stembel, founder and CEO of Farmgirl Flowers

Christina Stembel's origin story for her business, Farmgirl Flowers, is amazing: She launched her floral business with nothing more than a high school degree and $50K in savings. Over the past decade, she's bootstrapped the company to a team of over 200 employees with an annual revenue of over $30M. This week on Girlboss Radio, we hear from Christina on how she taught herself to become an entrepreneur, the benefits and drawbacks of being self-funded, and how she combats the loneliness that comes with being an entrepreneur. Tune in for plenty of wisdom, wherever you listen to podcasts. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

25 Maalis 202053min

How to refresh your brand, with Olivia Christian, brand strategist

How to refresh your brand, with Olivia Christian, brand strategist

On this week's episode of Girlboss Radio, Sophia chats with Olivia Christian, a brand strategist and Vistaprint brand ambassador who went from working in politics to helping small business owners and side hustlers craft their identity and tell a captivating brand story. Because when you know how to tell people who you are, what you do, and why you do it—well—you’re able to open doors for yourself, your business, and so much more. Tune in to hear how Olivia moves past failure and fear, her tips for networking, and the key elements that go into a winning elevator pitch. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

18 Maalis 202046min

How to build a lasting brand with Suzi Weiss-Fischmann, co-founder of OPI

How to build a lasting brand with Suzi Weiss-Fischmann, co-founder of OPI

Suzi Weiss-Fischmann, widely known as the First Lady of Nails, is the co-founder and creative visionary behind OPI. On this episode of Girlboss Radio, she joins Sophia Amoruso to talk about how she rebranded the professional nail industry in the '80s and '90s (with a lasting impact still felt today), how as a Hungarian-born woman she became the embodiment of the American dream, and what her process is for coming up with those iconic nail polish color names season after season. Sign up for the Girlboss Daily to receive tips on work, life, and how to chase (and reach!) your dreams: https://bit.ly/30A14AL Have feedback on the show? Email us at radio@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

11 Maalis 202055min

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